Shefali Mistry Email and Phone Number

• Position the California State University as a leader in higher education, develop advocacy and communications strategies to support university priorities, and provide day-to-day management and support for the 23 campus government relations offices.• Manage the relationships with the government relations offices at the 23 CSU campuses and serve as their primary liaison to ASR. Lead weekly/biweekly meetings; provide university news, policy updates, advocacy communications, and crisis management as necessary; provide onboarding and professional development; and coordinate with legislative offices on campus constituent requests and issues.• Responsible for systemwide and campus budget advocacy strategy, guidance, and implementation to support CSU priorities and needed funding. Manage strategy, messaging, development, and execution of systemwide and campus-specific advocacy communications that face the Governor’s Office, Legislature, external stakeholders, and the public, including advocacy one-sheets, talking points, letters of support, presentations, documents and reports for systemwide and other working groups, policy and legislation email updates, and social media strategy. Provide content for executive speeches, briefings, CSU Board of Trustees reports and presentations, messaging to legislative staff, and other high-level communications.• Oversee the CSU Stakeholders Committee, representative of Cal State Student Association, California Faculty Association, CSU Employees Union, Academic Senate CSU, and CSU Alumni Council leadership and staff. Work collaboratively, build trust and motivate advocates to present a unified advocacy front to the Governor’s Office and Legislature. • Plan and execute advocacy events including annual CSU Advocacy Day, the CSU Advocacy Training Conference, CSU “Big Splash” advocacy day, comprehensive campus visits for key government staff (legislative leadership, LAO, DOF, Governor’s Office, etc.), and legislative liaison workshops.

• Responsible for strategy and implementation of Systemwide Advancement communications and engagement of California State University alumni, volunteers, donors, and staff and colleagues:- Manage alumni relations efforts for the CSU, with its 23 campuses and 3.8 million alumni, by serving as Associate Executive Director of the CSU Alumni Council, planning and executing regional alumni events, serving as a point of contact for alumni relations campus colleagues, managing the university's regional alumni networks, providing expert guidance to alumni volunteer leaders, and overseeing key communications.- Manage the CSU Advancement Academy, offering professional development workshops and opportunities to campus staff- Work with the CSU Foundation Board of Governors, considering strategic communications and engagement opportunities for board members• Plan and execute regional/international systemwide alumni events, CSU Alumni Council meetings, CSU Advancement Academy workshops, and CSU Foundation Board of Governors meetings/events, including program development, budgeting, venue research/selection, vendor contracting, marketing and registration, speaker selection, on-site coordination, and engagement efforts.• In partnership with division colleagues, lead Systemwide Advancement communications work:- Manage external communication pieces such as website, social media, emails/newsletters, key publications and collateral designed to inform and engage alumni, volunteers, and donors to support students and university priorities.- Build and maintain communication vehicles for key internal staff (i.e. campus alumni directors, development professionals) and system volunteer leaders (i.e. CSU Foundation Board of Governors, CSU Alumni Council) keeping them informed of university news and updates.• Serve as a strategic point-of-contact and resource for Chancellor's Office and campus colleagues regarding CSU policy, Alumni Council, and advancement programs and services.

• Michelada Think Tank (MTT) is a group of agitators for cultural equity - socially conscious artists, educators, and activists of color engaging with other people of color and allies who are interested in creative ways of making change happen. MTT facilitates conversations and interactions that confront institutional racism while promoting action beyond the discussion. The collective’s artistic practice consists of facilitating discourse, and fostering community building and institutional accountability.• As part of most projects, MTT conducts tallies of partner institutions to promote accountability and diversity in representation while calling attention to racial disparities in higher education, arts institutions, and the art world at large.• Projects have taken shape of community forums, film screenings, art installations, group activities and breakouts, and involve community partners such as galleries, museums, community arts spaces, colleges, and parent/teacher groups. Projects have taken place in Boston, Dallas, Long Beach, Los Angeles, New York, Oakland, and San Diego.www.micheladathinktank.com

• Responsible for all communications, marketing, and special events for the University Art Museum at CSU Long Beach. Developed and implemented effective communications and outreach strategies and activities to support community engagement and increase visibility and reach of museum programs and collections. Served as UAM representative to campus and external community.• Maintained communications channels to engage constituents, including students, faculty, staff, docents, volunteers, donors, museum patrons, and the greater community.• Oversaw development and execution of special events, including logistics and program. Responsible for marketing, outreach, and RSVPs/registration. Events include exhibition opening receptions, donor stewardship events, a national conference in collaboration with the Getty, and the Long Beach Mid-Century Modern Home Tour.• Managed content creation, including written copy and imagery for website, newsletter, email marketing, social media, and public printed material.• Responsible for producing press materials, relationships with writers and press contacts, pitching stories, and distribution of press releases and media alerts. Enhanced visibility of the UAM in the media with an increase in quantity and caliber of media coverage including newspapers, magazines, radio, and blogs.• Conceptualized and oversaw visual communications and branding of programs. Initiated and managed production of a new visual communications style guide to rebrand the museum. • Maintained social media channels to grow followers, interactions, and knowledge of our programs.• Developed collaborative working relationships with museum and campus colleagues, and community leaders. Acted as liaison with University Marketing and Communications, and Media Relations. Member of CSULB communicators group.• Managed student workers, including graphic design interns and full time Getty Multicultural Undergraduate Interns. Helped establish UAM’s graphic design internship.

• Worked on initiatives to foster an active and engaged alumni community, promote alumni accomplishments, and increase visibility of Alumni Relations and Otis internally and externally• Helped establish Otis Alumni Council, launched in 2012, to function as an advisory board to guide Alumni Relations’ outreach and engagement efforts, strengthening the relationship between the College and the alumni community. Coordinated Council communications, quarterly dinner meetings, and annual retreat.• Planned, promoted, and executed local and regional (San Francisco and New York) event programming for alumni, as well as community and donor events, including the Annual Exhibition Preview (attendance 600-1,000), collaborating with Academic Affairs, Student Affairs/Career Services, and Admissions. • Managed communications including website for Institutional Advancement division, Alumni Relations social media outlets, Alumni News blog, mailings, e‐blasts, event promotion, and other communication efforts• Tracked and highlighted alumni accomplishments and provided content for print, electronic, and web outlets, including OMAG, Otis’ alumni magazine• Worked closely with Assistant Vice President for Institutional Advancement, Director of Annual Giving, and Director of Development on alumni fund solicitations, scholarship donor stewardship, identifying alumni giving potential and corporate connections, and prospect research. Provided support for fundraising activities and visibility of Institutional Advancement by providing administrative and event support as necessary. • Managed alumni database, coordinated and implemented new methods of collecting alumni and donor information, to maintain contact, employment and other information in Banner database, and acted as liaison with campus offices as necessary.• Promoted to Coordinator after one year.

• Paid internship, assisting Membership Manager and Development Coordinator• Managed Raiser’s Edge and AuctionPay databases for development and membership activities, and provided other administrative support as necessary.• Assisted in planning, marketing, and execution of all major events, including LBMA After Dark and Art Auction XIII• Researched grant and other funding opportunities from government, corporate and foundation sources, and provided research of museum membership trends for a report presented to the LBMA Foundation Board of Trustees.

• Responsible for oversight of a team of four in assignment of field work, canvassing of polling precincts, providing voters with electoral process information and campaign literature, and enlisting volunteers.• Documented the team’s daily progress, trained new volunteers on campaign issues, data collection techniques, election rules, and voter interaction.

• Paid, full-time internship, providing project coordination and organizational support for the downtown Long Beach Arts & Culture Festival• Maintained mailing lists and event RSVPs, and correspondence with staff and volunteers• Coordinated volunteers, live artists for the Arts Corridor, vendors, and catering for event staff and volunteers• Successfully acquired in kind donations of bottled water, beverages, and supplies

• Researched National Association of Schools of Art and Design members’ websites, benchmarked alumni relations and development strategies to document best practices for future campaigns• Collaborated with the Alumni Relations Office and Art Department regarding future development of an art alumni database, as well as a website for alumni to reconnect with the campus, network, and submit donations for future campaigns

• Elected as student body president to serve as the primary representative of over 35,000 students at CSULB in various boards and committees on campus and in the California State University system, including the CSULB Foundation and the California State Student Association• Presided over a $9 million nonprofit corporation/membership association, an auxiliary organization of CSULB• Reported to Senate/Board of Directors on status of the organization, strategic planning, and campus proceedings• Lobbied California State Senators and Assembly members to revise the education budget on behalf of students• Chaired the Instructionally Related Activities committee, reviewed grant proposals and allocated over $1.7 million to student programs