Shehroz A. Email & Phone Number

Toronto, ON, CA

Toronto, Ontario, Canada

• Curate, plan, film and edit content for social media channels (Instagram, TikTok, Pinterest etc) with a creative sensibility
• Developed branded content for companies including; Simons, Roots, Poshmark Canada, Real Sports Apparel, Little Burgundy, KOTN, Mejuri and more
• Keep up to date with emerging social media trends and developments, applying social and digital insights to content creation
• Appeared on Breakfast Television as a spokesperson for TikTok Canada speaking to men’s fashion

Toronto, Ontario, Canada

• Developed and designed high-end streetwear collection for millennials
• Successfully opened Toronto Fashion Week with debut show introducing original and unique designs to the public
• Create brand based content and marketing campaigns with influencers/celebrities on various social media platforms
• Manage marketing and administration tasks

Toronto, Ontario, Canada

• Clients include: Converse, Volvo, KFC, NFL, Cactus Club, Planet Fitness and more
• Execute campaigns and marketing needs for top tier clients
• Coordinating media relations efforts including media lists, influencer lists, press releases, media pitches, daily media monitoring and reporting
• Manage the day-to-day client communications and serve as an effective account lead across multiple accounts
• Lead all social media platforms for KFC as well as community management on a daily basis
• Develop communications strategies to help clients achieve their objectives

Toronto, Ontario, Canada

• Managed a roster of influencers, negotiated deals with brands including; deliverables, budget, timeline etc.
• Coordinate with PR and marketing teams to identify and hire content creators for paid and unpaid collaborations
• Curated content across two social channels ensuring a cohesive online brand identity
• Pitched, developed and produced short form video content on TikTok, resulting in brand awareness among target demographic

Toronto, Ontario, Canada

Toronto, Ontario, Canada

• Clients included: Nobis, Dermalogica, eBay Sneakers, Hinge, CIBC, eBay Canada, Liberal Party of Canada and more
• Media pitching for a variety of different clients
• Coordinated and planned special events across the city for product launches, announcements, partnerships etc.
• Managed daily media monitoring and clipping, as well as proactively managed reporting and metrics to ensure all divisions met targets.
• Conceptualized and executed creator-led branded content opportunities for a variety of different clients and campaigns
• Successfully secured coverage and interviews for Canadian media personalities

Toronto, Ontario, Canada

• Clients included: Songtradr, Headspace, Wavelength Productions, Coquitlam Center, Meow Wolf and more
• Maintained a social editorial calendar and executed organic social media campaigns with excellence for a variety of entertainment & lifestyle clients
• Update and maintained media and influencer contact lists and cultivated relationships with key media and influencers
• Acted as the voice of the agency across social media communities including (Instagram, TikTok, Pinterest etc) and increased social media presence by 50%

Toronto, Canada Area

- Dealt with all store operations including: stock, POS system, visual and customer database- Engaged with clients to upsell and cross sell throughout the whole store- Provided feedback and specialized knowledge on products throughout the store

Toronto, Canada Area

- Developed social media and poster campaigns for various trending topics including pop culture, politics and sports- Posted news stories onto various social media platforms regarding school issues and events- Reviewed and monitored daily media on various social platforms

Bachelors Of Applied Arts, Media Studies

Education record