Strategic Marketing Consultant and Marketing Research professional with over 20 years of expertise in project executions, planning, implementing management procedures, marketing, sales promotion & activation and marketing research at international level. Major responsibilities include Strategic planning, New product launches, Developing new campaigns, portfolio rationalization, improvement of profitability.Experience:Dr. Amin is an international marketing & research consultant with a 24 years track record of providing 360 degree project/management solution to local and international clients. Some of my more recent assignments have included business development, project planning, capacity development, programme management, training & development of human resources/projects in Pakistan, UAE, Sudan, Mauritius and Qatar. Managing the staff/people through proper training & development programs, formulate and monitor SOPs, Evaluation of project/programme, marketing strategies, design and practice research survey techniques are few jobs handled throughout my career.Dr. Amin is also a visiting professor and Mphil Supervisor at Pakistan leading business school taking courses in the area of direct marketing, consumer behavior, services marketing, marketing research, strategic marketing and planning and marketing management since 1997.Specialties: Marketing research, Business process planning, Strategic marketing planning, Experiential marketing, Brand activation, Training & development