Oversee revenue management and distribution strategy for 4 hotels and manage day to day yield operations.Daily pick-up analysis, strategy adjustments and reporting.Perform competitive benchmark studies and follow market trends.Create and develop pricing strategies in conjunction with the individuality of each hotel.Provide forecasts of expected results, variances and budget comparisons.Manage and oversee strategy for all third party distribution.Responsible for assessing, analyzing and pricing group business strategies.Analyze overall monthly hotels performance and provide summary report with recommendations to improve long term strategies.Ensure all related systems are configured correctly, validated and working to full capacity.Work in liaison with hotel sales department as a team.Responsible for best practice standards to include: competitor analysis; market modeling; distribution yield management; business mix yield management; length of stay yield management; inventory availability by channel; pricing control and new pricing concepts.Reduce the cost of distribution by finding new less expensive means of delivering business.Prepare outline, support, and participate in the annual revenue budgets process.Visit the hotels to get first-hand knowledge of all revenue management issues and other key areas.

Ensure the consistent improvement of annual competitive RevPAR penetration of several hotels in the Miami Beach market.Maximize revenue of assigned hotels through a thorough knowledge of the PMS/RMS system and understanding of all booking channels. Manage inventory allocation and price parameters positioned to achieve overall revenue goalsConfiguration of RMS and rate inventory control systems; system recommendation and forecast validation and daily report entry and analysis to produce and implement changes in the system.Execute RM strategy for multiple properties.Work with market and product managers to effectively implement strategy and analyze key property specific marketing reports to make successful decisions to increase revenue.Maintain the hotels pricing and distribution strategy within the hotels PMS and extranetsProduce routine financial forecasts according to need for property-level teams and OwnershipPricing and yielding decisions across all market segments based on the forecastMaintain the hotels’ RMS to ensure it is maximizing revenue potential on all compression dates into the future and layer in sufficient competitive base over predetermined need periodsAssist the during the annual RFP season in account analysis and pricing decisionsAssist the VP of revenue during the annual business plan processManage the group quoting process using both manual ROI analysis and RMS decision supportMaintain a concise house and room type oversell/sell-through strategy for all future datesManage the rate loading process for all rate plans within all systems, and continuously test book for accuracyFacilitate and/or attend hotels’ revenue meetings

Mondrian South Beach Maximize rooms revenue and yield penetration through proper management of rooms inventories through analytical and technical knowledge of hotel reservations system.Compile data, analyze trends, develop accurate weekly and period forecasts and communicate to all departments to ensure appropriate staffing levels are maintained to provide quality of guest services while minimizing expenses.Optimize and expand distribution partnerships.Challenge and influence hotel to improve service level and operational standards.Build and maintain strong working relationships with partners. Assist in developing, implementing, monitoring and controlling annual budget and marketing plans to assist in meeting and exceeding the overall hotel goals.Monitor, control and communicate inventory levels and room and rate restrictions to meet business objectivesRecommend sales strategies, room mix and pricing.Responsible for reservations system, forecasting and reporting.Monitor Sales Strategies, conduct Sales strategy meetings to ensure the proper mix of group transient guests while maximizing occupancy and rooms revenue.Develop pricing, yielding and distribution strategies among all channels to obtain optimal market mix and market share and implement electronic marketing, packaging and promotions.Opera configuration /conversion. Created all back-end configuration for the rooms side, rate codes, rate seasons, room types, market codes, source codes.

Implement revenue management strategies and processes in the hotel, in order to optimize and maximize its revenues. Implement revenue management operations, procedures and best practices.Identify new revenue opportunities.Provide daily, weekly and monthly reporting.Optimize and expand distribution partnerships.Act as overall business development consultant for the hotel manager/owner.Challenge and influence hotel to improve service level and operational standards.Build and maintain strong working relationships with partners.Oversee revenue management and distribution strategy of the hotel and manage day to day yield operations.Daily pick-up analysis, strategy adjustments and reporting.Perform competitive benchmark studies and follow market trends.Create and develop pricing strategies Provide weekly dynamic forecast of expected results, variances and budget comparisons.Manage and oversee strategy for all 3rd party distributionOversee and audit the standards and operations of the reservations department.Ensure web site booking process is maintained up-to-date and functional.Regularly check the input and the quality of data (segmentation, denials tracking, etc…)points.Conduct quarterly property performance review and develop strategic and tactical actionResponsible for best practice standards to include: competitor analysis; environmental scanning; market modeling; distribution yield management; business mix yield management; length of stay yield management; inventory availability by channel; pricing control and new pricing concepts

Develop pricing, yielding and distribution strategies among all channels to obtain optimal market mix and market share maximization. Develop and implement electronic marketing, packaging and promotions.Work directly with Operations Manager to develop and implement revenue management standards and goals.Responsible for setting rates based on knowledge of the market. Forecasting - Provide reports to the general manager and ownership that forecasts rooms revenue and pace for 30 , 60, 90 Days as well as annually. Positioning -Assist the sales and marketing departments with ideas on how to position the property. Provide the sales team with ideas and insightful information on driving groups and individual travelers revenue on slow periods.Market area - Know how the hotel should be priced, understand how the other hotels in the area are pricing themselves, knowledgeable of what the other hotels are doing, implementing this information to better drive revenue to the property.

Responsible for developing and performing all sales activities in assigned market.Provided leadership towards the achievement of maximum profitability and growth in line with company visions and values. Established plans and strategies to expand the customer base in the marketing area and contributed to the development of Executive Accounts.Developed a business Sales Action Plan and sales strategy for the market that ensured attainment of company sales goals and profitability.Prepared action plan for effective search of sales leads and prospects.Maintained accurate records of all pricing, sales, and activity reports.Created and conducted proposal presentations and RFP responses.Assisted in controlling expenses to meet budget guidelines.

FIT / Wholesale MarketHandle and maintain FIT/Wholesale accounts to increase business opportunities and created future partnership based on account plans. Acquire new accounts in emerging markets that maximized hotel exposure and created revenue results. Manage and negotiate contracts with partners that maximized revenue while satisfied client needs. Quote and negotiate prices to confirm groups by issuing contracts. Coordinate and follow-up with other hotel departments to ensure delivery of superior guest's services. Participate in trade shows, conventions and promotional events within the hotel, the industry and customer organizations. Conduct tours of the property as required, including Site Visits. Evaluate, solicit, sell and confirm business as required to meet individual goals. Maintain action plans for assigned market. Participate in weekly sales strategy meetings to review pace, budget, trends and market updates. Work closely with the Revenue team to achieve property and personal goals.