I am a professional with over 20 years of experience in Communication, Marketing, and Commercial Management, with expertise in sectors such as technology, media, education, and services. My career is defined by delivering outstanding results, strategic leadership, and the ability to build strong relationships with clients and teams.As a Communication and Marketing Coordinator, I have developed and implemented integrated strategies for branding, digital marketing, advertising campaigns, and events, consistently aligning creativity with organizational goals. I achieved results such as a 35% increase in client numbers for a language school within one year, driven by localized marketing actions and creative campaigns. In another initiative, I implemented digital strategies that reached 60% of a two-year client acquisition goal in just eight months, surpassing expectations.As an Account Executive, I spent nearly a decade managing key accounts in advertising, technology, and service sectors. I increased product revenue by an average of 40% through personalized projects and innovative sponsorships, enhancing visibility and reach for advertisers. My focus on prospecting, client activation, and retention fostered long-term partnerships and consistently exceeded targets.I am passionate about tackling challenges that combine creativity, strategy, and results. My skills include strategic planning, CRM, team management, market analysis, and consultative negotiation. Whether creating campaigns that strengthen brands or developing tailored solutions for clients, my goal is always to deliver value with measurable and positive impact.
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Executiva De ContasIkeplann - Planejamento Inteligente May 2024 - Aug 2024São Paulo E RegiãoProspecção de novos clientes em diversos setores.NegociaçãoNovos negóciosAtivação e retenção de clientesAcompanhamento na jornada do clienteCRM -
Gerente Comercial E MarketingClinical Hub Aug 2021 - Apr 2024Recife E RegiãoA partir de Outubro/22 o Instituto HandsFree passou a ser o braço social do ClinicalHub Coworking e com isso passei a atuar também nesse coworking desenvolvendo campanhas de marketing digital e ações de captação de novos clientes utilizando ferramentas de CRM como Agendor. Esse trabalho resultou, nos primeiros 8 meses, o alcance de 60% da meta estabelecida para 2 anos de empreendimento. -
Operational ManagerInstituto Handsfree Jul 2016 - Apr 2024Recife E Região, BrasilI plan and execute campaigns and actions to attract new customers to develop interactive projects on electronic panels. I prospect customers and plan commercial actions for the HandsFree Assistive Technology Project that allows digital and social autonomy for the physically disabled and / or reduced mobility. I coordinate administrative, financial, commercial and logistics operations of the company. -
Marketing And Operation DirectorFisk Centro De Ensino Oct 2007 - Dec 2015Recife E Região, BrasilI planned and executed campaigns and actions to attract new students, customer loyalty and to attract companies to establish an agreement with the school for “in company” classes. I also coordinated the commercial team. -
Account ExecutiveMeio & Mensagem Aug 1998 - Jun 2007São Paulo E Região, BrasilMy portfolio included clients from the advertising segment from whom I managed their placement contracts, created differentiated projects, monitored and planned campaigns for Meio & Mensagem Journal, Revista da Criação, Anuários de Mídia e Propaganda, MM Especial e Meio & Mensagem on Line. -
Media PlannerSalles Interamericana De Publicidade Feb 1987 - Oct 1992São Paulo E Região, BrasilI was a planner and a buyer media, worked with media research and coordinated the media assistant team.Customers: SUSA SI A – (Divisão Ultralar, Stop & Shop, SEARS e SANDIZHolding SUSA / VENDEX, Shopping West Plaza, Shopping Paulista) Banco América do Sul, BNDES, Sony Corporation, Editora Abril, Abril Panini, Editora Azul, CITIZEN, AMICO Assistência Médica.
Sheila Ferraz Education Details
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Gestão Das Marcas -
Business/Managerial Economics -
Marketing Empresarial -
Publicidade E Propaganda
Frequently Asked Questions about Sheila Ferraz
What is Sheila Ferraz's role at the current company?
Sheila Ferraz's current role is Operational Manager at Instituto de Tecnologias Assistivas HandsFree.
What schools did Sheila Ferraz attend?
Sheila Ferraz attended Escola Superior De Propaganda E Marketing, Faculdade Unyleya, Escola Superior De Propaganda E Marketing, Fundação Armando Alvares Penteado.
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Sheila Ferraz
Diretora Geral |Diretora Operacional|Gestão Em Saúde|Administrador Hospitalar|Diretoria De Serviços De Saúde |AmbulatórioSalvador, Ba1gmail.com -
Sheila Ferraz
Gerente Contábil E Fiscal | Controladoria |Planejamento Tributário | Especialista Fiscal |Consultoria Contábil E FiscalRio De Janeiro, Brazil2gmail.com, casaevideo.com.br
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