Sheila Creighton

Sheila Creighton Email and Phone Number

Marketing and Communications Professional @ TMHC Inc.
Sheila Creighton's Location
London, Ontario, Canada, Canada
Sheila Creighton's Contact Details

Sheila Creighton work email

Sheila Creighton personal email

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About Sheila Creighton

Strategic, creative, marketing and communications professional with 25+ years experience including: corporate communications, non-profit, government and member organizations with a focus on environment, heritage, art, theatre, culture, healthcare, and business.Specialties: developing and managing programs, projects, events, promotions and brands; developing and stewarding mutually-beneficial partnerships; business development; social media strategy and content creation; photography, writing, editing and publishing; design and production; public and media relations; stakeholder relations; advertising/media buying.Innovative, and excellent at developing and implementing new initiatives, including events, promotions, projects and lead generation campaigns. A collaborator second to none.Full range of 'hands on' digital media skills including; design, photography and publishing. Familiar with many communications platforms and tools and can easily pick up new ones. Lifelong learner with aptitude for technology and evolving with the ever changing landscape of communications.Current with marketing and communications best practices, engagement organizing, logic models and program evaluation. Experience with developing creative marketing strategy for a wide variety of cultural areas including: heritage, arts, tourism, theatre, festivals and events, retail, culinary, hospitality, leisure travel, healthcare and the environment.Exceptional at developing ideal relationships with the media and garnering publicity, interest and support from them. Skilled at providing news-worthy publicity materials, photo ops, and backgrounders. Have acted as spokesperson for many organizations and have coached and written material for senior staff and Board members. Experience with issues management.Have done effective advertising projects and campaigns, creative promotions, event planning, program publicity, presentations, trade shows, and storytelling through many different communication channels - locally, regionally and provincially. Have produced a variety of promotional items from water bottles to gold medals. Many years experience developing and maintaining websites and social media channels. Member: Professional Writers Association of Canada (2004-2017)

Sheila Creighton's Current Company Details
TMHC Inc.

Tmhc Inc.

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Marketing and Communications Professional
Sheila Creighton Work Experience Details
  • Tmhc Inc.
    Communications Lead
    Tmhc Inc. Feb 2023 - Present
    London, Ontario, Canada
    Working for a heritage consultancy with a focus on archaeology and cultural heritage, this is an exciting new position that involves Indigenous and Stakeholder Engagement and Communications Project Management.
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  • Independant
    Marketing And Communications Specialist
    Independant Jun 1993 - Present
    Ontario, Canada
    Freelance marketing and communications specialist with a focus on heritage, arts, theatre and tourism projects. Writer and photographer, specializing in nature photography, advertising/anniversary projects, and content development for both print and digital.Have a daily art photography blog since November 2009, Imagery of Light (see link below) - never missed a day! Over 3000 followers and a quarter of a million visits.Freelance work includes: 'The Fur-bearing Trout ... and Other True Tales of Canadian Life' - Contributing writer/photographer of short story 'Planting Hope'. PWAC London, 2017.'A History of Caring OTMH Celebrates 65 Years' - Researched, wrote, designed and produced a colourful photo-heavy print publication with online content - Halton Healthcare Services Corporation, 2015. 'Oakville Street Names & Landmarks' - Well-received history book, photographed, designed, edited and published - Burnell Creighton Publishing, 2007. Facebook group with great online archival images and engagement.'Catalogue of Creativity The Paintings of Mercedes Horne' - Design & Layout of a hard cover art coffee table book. David E. Horne, 2004'At This Stage' - A comprehensive, visually-driven history of the Oakville Centre for the Performing Arts - print publication with digital presentation. Town of Oakville, 2002.'The Oakville Book' - Author (researcher, writer, photographer) of best selling coffee table book about the history of the Town of Oakville, Rubicon Publishing, 1993.
  • Reforest London
    Partnerships And Marketing Manager
    Reforest London Nov 2012 - Feb 2023
    London, Canada Area
    A passionate environmentalist, with vast experience in communications, this role encompasses the design, development and implementation of effective and innovative strategies, materials, promotions, campaigns and partnerships in support of ReForest London and the Million Tree Challenge.London's Million Tree Challenge is an important environmental project led by ReForest London with founding Partner the City of London. Lots of growth and interest has been built using creative collaboration solutions and customization. Have achieved engagement with over 200 Community Partners - businesses, institutions, community groups, media, all contributing to a healthier, greener Forest City. In the past several years, ReForest London's brand has become one of passion, strength and community collaboration. It has become the go-to organization for trees in London, for businesses and residents alike!Responsible for a wide variety of communications including: brand development, social media marketing, advertising, media and public relations, business and sponsorship development, fundraising and event planning.Design and produce: MTC newsletter, ReForest London Annual Report, online promotions, social media content, promotional items, communications collateral, MTC awards, displays and presentations.Since 2012, have significantly contributed to continuous growth for the organization and in particular have had success increasing positive brand recognition and community support of both ReForest London and London's Million Tree Challenge.Increased Partnership 100% in first year, developed Partner Kit, created social media marketing plan and policy and have increased social media engagement considerably, Developed ten media Partnerships and have twice leveraged advertising budget 1000% with earned media. Implementing engagement organizing, project evaluation and Good to Great principles.
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  • Muskoka Tourism
    Marketing Manager
    Muskoka Tourism Sep 2011 - Oct 2012
    Muskoka, Ontario, Canada
    Tourism Marketing for the Muskoka Region and members of Muskoka Tourism Marketing Association. Provided strategic communications, digital services, brand development, media relations, member relations and advertising. Developed new website and Facebook pages; increased and greatly improved media relations and brand throughout the region; developed destination marketing strategies; worked with membership on web presence; led Chinese Media tour; developed travel trade offerings; sat on Explorers Edge (RTO 12) Marketing Committee and contributed to regional marketing strategies.
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  • Ability First Coalition
    Communications & Event Consultant
    Ability First Coalition Dec 2009 - Dec 2010
    London, Canada Area
    Communications & Event Consultant for a London business coalition that assists persons with disabilities obtain gainful employment. A contract funded by MCSS. Working predominantly with business HR professionals and social service organizations, significantly increased coalition's brand recognition within the business community. Developed: B2B partnerships and sponsorships, social media marketing channels, public and media relations, marketing materials and an awards program. Organized well-attended premiere Gala. Created website and other online marketing materials.
  • Burnell Creighton Publishing
    Ceo/Publisher
    Burnell Creighton Publishing Jun 2007 - Nov 2009
    London, Canada Area
    Developed, edited, designed, produced and marketed full colour, hard cover history book. Fulfilled the dream of a local activist and writer, and promoted the life's work of a municipal engineer. Achieved excellent sales and distribution through Indigo Books & Music. Developed Facebook page November 2015 for book marketing and community engagement - 500 Likes achieved in 1 month period.
  • Ontario Historical Society
    Communications Director
    Ontario Historical Society Nov 2002 - Feb 2007
    Toronto, Canada Area
    Increased profile of a Provincial member-based umbrella NGO. Managed province-wide marketing and communications - including branding, project management, strategic planning, grant development, event planning, partnership development, tourism promotion, and media relations. Developed classy, historical visual identity and shared their brand of long-standing leadership as a respected authority on heritage institutions in Ontario. Engaged members through storytelling, new promotional opportunities, print and online directories, and increased quality and consistency of communications materials.Editor of OHS Bulletin, guest co-editor of Ontario History (2 issues), layout, design and development of several publications including the Ontario Heritage Directory, Accessible Heritage, and Thoreau MacDonald's Sketches of Rural Ontario. Developed a high profile annual Provincial Heritage Day reception, and a far-reaching province-wide print and online cultural tourism promotion and advertising supplement project. Provided marketing expertise and support to member groups.
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  • The Oakville Centre For The Performing Arts
    Marketing Project Manager
    The Oakville Centre For The Performing Arts May 2001 - Oct 2002
    Oakville
    Researched, wrote and managed production of a promotional book project and PowerPoint presentation to market 25th anniversary of a highly successful and vibrant municipal theatre. Developed and implemented marketing strategies. Ensured all stakeholders were happy. Contract
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  • Halton Healthcare Services Corp.
    History Project Manager/Marketing Consultant
    Halton Healthcare Services Corp. Jan 2000 - May 2001
    Researched, wrote, developed and managed a communications project dedicated to the history of a vibrant, growing community hospital. Worked with volunteers to set up an archives, interviewed VIPs for an oral history record, provided material to the hospital foundation, and developed a database of digitized material. Worked with local newspaper to create an engaging, well-received year-long advertising project. Contract
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  • Town Of Oakville
    Senior Corporate Communications Officer
    Town Of Oakville Sep 1998 - Jan 2000
    Working in Mayor/CAO's office to develop new high profile communications collateral, community engagement projects, launching & policing a new corporate brand, RFPs, B2G, creative marketing, tourism promotion, public relations including issues management, and greatly increased effective internal relations across the corporation.Developed successful projects for: Corporate Communications, Culture & Recreation, Economic Development, and Fire. Chair of the Oakville Day at the CNE Committee. Working closely with Local and Regional Councillors, developed an effective, ward-specific Town-wide newsletter.
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  • Town Of Oakville
    Communications Coordinator
    Town Of Oakville Aug 1991 - Aug 1998
    Culture & Recreation Department, Significantly increased profile and community involvement of municipal museum. Responsible for marketing and communications, promotions, event management, sponsorship, tourism marketing, developing strategic partnerships, photography, research, writing, newsletter editor.Through this role, I was an active member of the Oakville Chamber of Commerce/Oakville Economic Development's Tourism Committee, for seven years. Chair of committee for two years. Initiated successful 'business meets arts' receptions. Also active on Chamber's Strategic Planning Committee - contributed strategies for marketing, branding and tourism promotion; Chair of Visitors Guide committee for two years; Chair Oakville Day at the CNE; member of the Marketing Committee for the first Oakville Waterfront Festival; Member Southern Ontario Tourism Marketing Committee; founding member Halton Heritage Marketing Committee; Board Member Arts West.
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  • Mississauga Arts Council
    Project Manager
    Mississauga Arts Council Oct 1996 - Oct 1997
    Manager of bi-regional tourism promotion of ten major art galleries, museums, theatres and a conservation authority. Forged strategic cross-regional partnerships in public and private sector, acquired business sponsorship and media coverage, supervised volunteers and event staff, developed website, passport marketing & sales. Part-time Contract
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Sheila Creighton Skills

Public Relations Media Relations Social Media Event Planning Social Media Marketing Corporate Communications Public Speaking Strategic Planning Strategic Communications Photography Advertising Marketing Fundraising Marketing Strategy Press Releases Writing Nonprofits Project Management Editing Marketing Communications Publishing Strategy Community Outreach Blogging Creative Writing Social Networking Corporate Events Sponsorship Online Advertising Brand Management Copywriting Digital Marketing Magazines Internal Communications Strategic Partnerships

Sheila Creighton Education Details

Frequently Asked Questions about Sheila Creighton

What company does Sheila Creighton work for?

Sheila Creighton works for Tmhc Inc.

What is Sheila Creighton's role at the current company?

Sheila Creighton's current role is Marketing and Communications Professional.

What is Sheila Creighton's email address?

Sheila Creighton's email address is sc****@****ers.com

What schools did Sheila Creighton attend?

Sheila Creighton attended Sheridan College, Sheridan College, Sheridan College.

What are some of Sheila Creighton's interests?

Sheila Creighton has interest in Animal Welfare, Social Services, Environment, Arts And Culture.

What skills is Sheila Creighton known for?

Sheila Creighton has skills like Public Relations, Media Relations, Social Media, Event Planning, Social Media Marketing, Corporate Communications, Public Speaking, Strategic Planning, Strategic Communications, Photography, Advertising, Marketing.

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