Ceo, Managing Partner
CurrentAt Profero, we know access marketing isn’t easy. But it should be simple. That’s why Profero focuses on three distinct areas of access marketing: where & how patients can receive treatment (access), how products & medication get to sites of care (fulfillment), and who pays for products & medication (affordability). We partner with biopharm marketers to tackle complex access & fulfillment challenges and help them meet aggressive brand goals. The patients we serve are counting on us. We are Profero.As CEO, Sheila is devoted to ensuring the health, productivity, and profitability of Profero by supporting the team across all cross-functional work streams (strategy, analytics, client services, project management, and creative execution). Externally, clients rely on Sheila to provide seasoned marketing strategy. She relentlessly pairs behavioral expertise with commercial business experience to bring a differentiated, human component to access marketing - helping clients exceed brand goals with patients in mind.