Sheila Bell-Wiggins

Sheila Bell-Wiggins Email and Phone Number

Manager, Product Development/Management @ Verizon
basking ridge, new jersey, united states
Sheila Bell-Wiggins's Location
New York City Metropolitan Area, United States
Sheila Bell-Wiggins's Contact Details
About Sheila Bell-Wiggins

Sheila Bell-Wiggins is a Manager, Product Development/Management at Verizon. She possess expertise in strategy development, marketing communications, email marketing, direct marketing, customer acquisition and 21 more skills. Colleagues describe her as "Sheila reported directly to me for several years. During that time she continued to impress me and the leadership team at Verizon. Her expert industry knowledge coupled with her passionate approach to all her work led her to be recognized at Verizon as a top talent. I'm honored to have worked with her to deliver exceptional business results quarter after quarter. She is a rare gem and an asset to any team." and "Sheila is a consummate professional who takes pride in her work output. She also has the great ability to flex as she had to do so during her career."

Sheila Bell-Wiggins's Current Company Details
Verizon

Verizon

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Manager, Product Development/Management
basking ridge, new jersey, united states
Website:
verizon.com
Employees:
151940
Sheila Bell-Wiggins Work Experience Details
  • Verizon
    Manager, Product Development/Management
    Verizon Jan 2019 - Present
    Basking Ridge, Nj
    Initiate, develop, manage and lead strategies, value propositions, promotional offers, and execution plans focused on accessible internet for underserved populationsEstablish business requirements, develop go-to-market plans and lead interdisciplinary teams to successful and timely launchesTransformed the business by exceeding growth objectives and driving significant incremental sales YOY 2021-2022Subject Matter Expert dedicated to bridging the digital divide by providing compliance and stakeholder engagement solutions in the administration of the FCC’s Affordable Connectivity Program
    View
  • Verizon
    Manager, Segment And Multicultural Marketing 2016-2019
    Verizon Feb 2016 - Jan 2019
    Basking Ridge, New Jersey, United States
    Design, implement and launch new value proposition and marketing campaigns targeting marginalized segments: multicultural, credit challenged and low income householdsCollaborate with Integrated Marketing, Creative, Care, Marketing Ops, IT Dev, Execution, MDU/D2D and Legal to drive go-to-market, cross-channel strategies that deliver value-based messagingAccountable for end-to-end development and performance: ideating strategy, championing brand voice, tactical execution, analyzing performance and conversion, course correction and relaunch
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  • Verizon
    Senior Analyst, Regional Integrated Marketing
    Verizon May 2013 - Feb 2016
    Establish and drive multi-media brand and communications strategy across Consumer, B2B, Indirect and National retail channels Plan, implement and launch multi-channel campaigns that optimize brand awareness, create demand and exceed sales and revenue objectivesDeliver acquisition strategies by developing and executing creative for online video, digital display, radio, direct marketing, print and OOH
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  • Liquid Church
    Special Needs Inclusion Coordinator
    Liquid Church Nov 2019 - Oct 2021
    Mountainside, New Jersey, United States
    Manage, train and schedule a team of 16Coach and support volunteers to provide 1:1 support for special needs children during Sunday service Event planner: Organize engaging, high excitement, fun, virtual and in-person events for families with special needs children aged 2-15Collaborate with 5 dynamic teams and the Pastoral staff in order to best serve families each week
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  • Sprint Nextel
    Product Marketing Manager
    Sprint Nextel Apr 2011 - May 2013
    Warren, Nj
    Leverage competitive landscape, consumer insights and performance analytics to develop segmentation and execution plansLead data-driven test and learn strategies to optimize acquisition email campaigns including: including campaign planning and hypotheses testing, target criteria selection, campaign health monitoring and post campaign analysisCollaborate with Analytics on ost campaign analysis and performance reporting Manage marketing budget including: agency partners scope and term, vendor expenses and invoicing
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  • Verizon
    Senior Consultant, Retail Marketing
    Verizon Nov 2009 - Dec 2010
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  • Verizon
    Senior Consultant, Consumer Marketing Communications 2004-2009
    Verizon Feb 2004 - Nov 2009
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  • At&T
    Manager, Consumer Marketing Communications
    At&T Jan 2000 - Nov 2004
    Interface between Marketing and Production teams to plan and execute domestic and international direct mail Manage campaign execution of affinity marketing programs, acquisition, retention and win-back marketingLaunch and Minority and Women Business Owners procurement initiative
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Sheila Bell-Wiggins Skills

Strategy Development Marketing Communications Email Marketing Direct Marketing Customer Acquisition Integrated Marketing List Acquisition Response Analysis Strategic Planning Marketing Execution Marketing Strategy Segmentation Direct Mail Multi Channel Marketing Campaign Management Telecommunications Analytics Advertising Brand Development Creative Direction Cross Functional Team Leadership Marketing Management Product Marketing Strategic Partnerships Strategy

Sheila Bell-Wiggins Education Details

Frequently Asked Questions about Sheila Bell-Wiggins

What company does Sheila Bell-Wiggins work for?

Sheila Bell-Wiggins works for Verizon

What is Sheila Bell-Wiggins's role at the current company?

Sheila Bell-Wiggins's current role is Manager, Product Development/Management.

What is Sheila Bell-Wiggins's email address?

Sheila Bell-Wiggins's email address is sh****@****ers.org

What is Sheila Bell-Wiggins's direct phone number?

Sheila Bell-Wiggins's direct phone number is +190823*****

What schools did Sheila Bell-Wiggins attend?

Sheila Bell-Wiggins attended Saint Elizabeth University, College Of Saint Elizabeth.

What are some of Sheila Bell-Wiggins's interests?

Sheila Bell-Wiggins has interest in Human Rights, Social Services, Arts And Culture.

What skills is Sheila Bell-Wiggins known for?

Sheila Bell-Wiggins has skills like Strategy Development, Marketing Communications, Email Marketing, Direct Marketing, Customer Acquisition, Integrated Marketing, List Acquisition, Response Analysis, Strategic Planning, Marketing Execution, Marketing Strategy, Segmentation.

Who are Sheila Bell-Wiggins's colleagues?

Sheila Bell-Wiggins's colleagues are Jason Clement, Meshell Holiman, Sheldon A, Andrew Thomas, Daniel Ardeleanu, Toni Tharp, Ashley Zavalza.

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