Sr. Creative Producer
Current- Creative supervision (from scripting to editing videos for Chingari and GARI - Supervised a team of producers and editors in ideating and developing compelling promos, Brand AVs, Launch AVs, Celeb interviews and bytes, influencer campaigns, etc.-Delved deep into market research and target audience preferences to make the videos more relevant and impactful for both Short video and Web3 product line-Actively engaged in marketing initiatives by strategizing and executing the production for market launches and Intellectual Property (IP) promotions such as Chingari Live, Audio Rooms, GARI Mining, Creator cuts, GARI Panda, and vNFTs- Integral to GARI launch event and contributed largely towards production of marketing and promotional collaterals for the event at Taj Lands, with highlight performances by Salman Khan, Vani Kapoor & Sonali Sehgal