Shelby Jensen Email & Phone Number

Des Moines, IA, US

• Implemented Zoho One as a CRM, BI, and marketing tool
• Administer Zoho One for 65 users company-wide
• Creating and implementing a targeted email marketing strategy
• Overhauled social media strategy; control company social accounts.
• Work cross-functionally to create marketing collateral that represents all departments

Short-term contracting role facilitated by Beacon Hill Staffing Group.Used Zoho Creator and the Deluge programming language to create a custom quotation tool for a client. This eliminated double-entry of quotations, saved labor hours and integrated the quote process into the sales reps' and accounts recievable personnel's daily CRM activities.

• Administered Zoho Suite, including CRM, Analytics, Desk, and other applications for 100 users
• Responded to Zoho-related IT Help Desk tickets. Reduced time-to-close by 65%
• Implemented a new tool for sending samples digitally, saving 10+ labor hours per week
• Used Zoho API and the Deluge programming language to create and implement a new quotation system, saving labor hours and allowing sales reps to make a quote instantly

Clive, IA

• Controlled social media platforms Facebook, Twitter, and Instagram, diversifying type of content and increasing engagement
• Streamlined creation of New Title Templates to keep products current in inventory database
• Monitored and edit content of trade books, etc. to ensure our products are up-to-date
• Compiled information for flyers and other marketing pieces
• Provided support to Outside Sales team by registering for and keeping an up-to-date schedule of local exhibits

• Continued to work part time at the Playhouse, assisting patrons with ticketing needs

Des Moines, Iowa

• Used PatronManager, a Salesforce-driven CRM system, to build ticketable events, season subscriptions, and keep track of patrons
• Created a solution to cut 80% from the time spent building and editing ticketable events
• Became certified in PatronManager administration and data extraction
• Automated basic data entry and donor acknowledgment tasks
• Headed a database cleanup project
• Created a code of best practices specific to the Playhouse ticketing and donation entry system

Des Moines, Iowa Area

• Tracked charitable donations through use of PatronManager
• Facilitated donor correspondence, including the creation of invoices, receipts, and email blasts
• Assisted the education director with classes, registration, and other office tasks
• Handled administrative duties such as filing, customer service, and vendor correspondence
• Updated website and marketing copy as needed

Des Moines, Iowa Area

• Assisted in creating all of the marketing materials, including playbills, monthly newsletters and social media posts for Iowa's largest community theatre. This involved writing a lot of information according to a very.
• Completed research for upcoming shows, gathered reviews from past shows, and kept tabs on other issues that impact the Playhouse.
• Updated mailing lists, distributed marketing materials, and advocated for our Restaurant Recommendation Program - a program designed to promote locally owned restaurants.

Des Moines, Iowa Area

• Trained lab students in the basics of costume construction
• Constructed costumes for 5 large productions per school year
• Assisted grading papers when necessary

Waukee, Iowa

• Served as interim Marketing Director while the director was on maternity leave
• Handled media relations for the City of Waukee, crafting press releases and responding to calls
• Used WordPress to build a functioning website for the Waukee Betterment Foundation
• Created three different monthly newsletters using Constant Contact and InDesign, which reached thousands of people inside and outside the City
• Published posts and responded questions on six separate City social media accounts
• Promoted Bacoon Sizzles Waukee and Celebrate Waukee festivals; promoted and photographed Waukee Public Safety Day

Des Moines, Iowa Area

• Assisted customers and prevented losses for the company, maintaining an organized work environment

Coordinated 60 cast, crew and production team members.Maintained open line of communication so that all complaints could be voiced.Produced reports for meetings and performances

Sioux Falls, South Dakota Area

Trained new staff membersMaintained knowledge of available menu items, specials and drinksRan cash registersSeated, served and bussed tables

Bachelor'S Degree, Public Relations/Theatre

Activities and Societies: President's List, Drake Theatre People

High School Diploma