Shelby Fernandes Email & Phone Number

Fort Worth, Tx, Us

Dubai, Dubai, Ae

Dubai, Dubai, Ae

Toronto, Ontario, Ca

Gothenburg, Se

Toronto, Ontario, Ca

 Directing, strategizing and managing learning solutions for clients like Citibank, National Geographic, Hydro One, Walmart, Merrimack Pharmaceuticals, Bank of Montreal and more Conceptualising, production and delivery of benchmark products ranging from online, virtual, classroom based as well as blended learning + gamification to optimise on end user experience Specialising in transforming raw content into engaging and interactive modules, apps and games to create a massive virtual library of re-usable products, tools, functionalities and off the shelf web packages. Integrating innovative marketing channels such as CRM, Analytics and Social Media to Web and Learning concepts, thereby creating a hybrid solution that uses various communication channels to tap into user space and create a 360 engagement experience

Toronto, Ontario, Ca

- Managing e-Learning projects for multiple clients like Enbridge Gas Distribution, Scotia Bank, Royal Bank of Canada, Ontario Ministry of Transportation, OLG, Colgate Palmolive, CGL, CIFFA and more- Directing, strategising and steering the production for end to end delivery of e-Learning solutions, starting from production of the modules to making it SCORM / AICC compatible and hosting it on dedicated LMSs like Moodle- A change management specialist, acting as a constant conduit between multiple external stakeholders (such as Clients, 3rd party Vendors,Technical Support Teams, Subject Matter Experts) and internal stakeholders (such as production teams, creative designers, multimedia talents) to drive projects with seamless delivery- Developing and evolving strategies, streamlining and re-defining processes to deliver projects in the most cost-effective and quality consistent approach, to create a brand value for my company and generate recurring revenue- Specialising in curriculum development such as "Environment, Health and Safety Hazards", "Anti Money Laundering", "Global Operational Risk Management", "Compliance Curriculum" and "Integrated Marketing Campaigns"- Managing production and processes across multiple regional offices in India as part of production outsourcing to co-ordinate and optimize on a quality output, resolving bottlenecking issues and act as language specialist to resolve any communication errors.

London, England, Gb

Client Website Manager (Online Corporate Communications) - Managed a portfolio of 400 Corporate and Investor Relations Websites (hosted and serviced) of International brands like Rolls Royce, BAE Systems, Prudential, Tullow Oil, Bulgari, Benetton, Anglo American and many more- Directed a team of 40 IT professionals comprising of web developers, web designers, front end code producers, sub editors, quality analysts, client website managers and service managers- Co-ordinated client requests and serviced directly, while driving workflow of requests, priority and crisis management, systems downtime, live wire situations, deploying immediate alternate solutions. - Reported to Board of Directors, delivery of service and production, including deadlines, SLA and RCA of delivery with a detailed summary of client feedback and recurring revenue generating through the service department.

London, England, Gb

- Generated and executed Quality Testing/ Analysis parameters, cross browser testing, checking functionalities, validation of interactive tools /feeds and forms. Cross checked and verified Share Price Charts / Interactive Graphs / Share Price Calculators / RSS / Regulatory News feeds etc- Developed and reported test cases and scripts. Maintained logs and database. Site testing, look and feel / content and navigation / site maps and alerting systems. Developed and created manuals of Self-serve (client user interface) + delivered client training on using the self – serve interface to update their website. - Site optimization, Google Analytics, Integrated Search Functions, Interactive Multimedia / complex functionalities like forms and validations, Alert systems, trained clients on Self-serve and delivered user friendly / pleasant client experience.- Edited, rewrote and quality checking of all web content, including press releases, online presentations, live webcasts, validations and functionalities, tools and feeds for investors and shareholders- Exercised the art of resolving live wire issues/ technological glitches/ troubleshooting and deploying instant alternate solutions

Mumbai, Mumbai, In

- Edited, rewrote, and proofread editorial content for the high-profile weekly regulars like Economic Times, Times Accent, Education Times, Property Times, and Health Plus- Scheduled, assigned, and edited content, including news and feature stories, threaded discussions, and other editorial elementsACHIEVEMENTS- Aggregated the most reader relevant news and awareness, coherent with elite lifestyle, speculating a profound interest and consistent feedback amongst readers, creating a brand name for self and the institution- Launched a regular weekly regional supplement Vapi Plus, creating a direct connect to mass audiences and readability

Bachelors, Psychology

High School, Science