Shelby Salem-Frech Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, United States

At Lawson Fenning, I led key initiatives that drove innovation and growth. Highlights include:Product Development: Led cross-functional teams to design and launch products, achieving a 15%-25% monthly sales increase through strategic market-driven approaches.Showroom Renovations: Managed the design and renovation of our Los Angeles and New York showrooms, creating impactful spaces that enhanced brand presence and customer engagement.Design Strategy: Managed the production and design for five collections and over 40 line extensions, ensuring consistency and alignment with business goals while adapting to market trends.Fabricator Management: Oversaw fabricator performance and relationships, ensuring adherence to project specs and deadlines while maintaining high quality and standards.Innovative Finishes: Launched new finishes that enhanced product aesthetics and functionality, boosting overall appeal and performance.Production Oversight: Supervised daily production, ensuring tasks were on schedule and within budget, and conducted quality control inspections to resolve discrepancies.Inventory and Supply: Managed inventory levels and coordinated with suppliers for timely material procurement, ensuring smooth production processes.Custom Orders: Handled custom order processes, including creating detailed drawings for client approval to meet and exceed client expectations.Fabricator Partnerships: Developed strong relationships with fabricators to streamline manufacturing, uphold design standards, and support effective problem-solving.This role allowed me to merge strategic vision with hands-on management, significantly improving product development, production efficiency, and client satisfaction.

Denver Metropolitan Area, Colorado, United States

Strategic Vision and Goal Setting: I developed and implemented the company’s vision and long-term strategic goals. By aligning our objectives with market trends and business opportunities, I helped guide the company towards sustainable growth and success.Budget Management: I managed the company’s budget with a focus on data-driven decision-making. This approach ensured our fiscal health, allowing for informed investments and efficient use of resources.Marketing Strategy Execution: I crafted and executed marketing strategies designed to drive sales and enhance brand recognition. Through targeted campaigns and creative initiatives, I was able to significantly boost our market presence and customer engagement.Woodworking Expertise: I leveraged my expertise in woodworking to execute every aspect of projects with meticulous attention to detail. My commitment to precision and high-quality results ensured that all deliverables met the highest standards of craftsmanship.Customer Relationship Management: I established and maintained positive relationships with customers, enhancing satisfaction and loyalty. By prioritizing customer needs and providing exceptional service, I contributed to long-term client retention and repeat business.

Portland, Oregon, United States

In my role as a contractor, I had the unique opportunity to engage in diverse and impactful projects, contributing to both large-scale art installations and commercial ventures. Here’s an overview of my responsibilities and achievements:Large-Scale Art Installations: I traveled to various locations to collaborate on and contribute to significant art installations. My role involved bringing artistic concepts to life, ensuring that each installation met high standards of creativity and execution.Fabrication of Commercial and Retail Projects: I was responsible for fabricating commercial and retail projects for a range of clients. This included working with a variety of materials to create functional and aesthetically pleasing solutions. My focus was on delivering high-quality results with a quick turnaround, meeting tight deadlines and client expectations.Material Utilization: I utilized a broad spectrum of materials, from traditional to innovative, to achieve the desired outcomes for each project. My expertise in material selection and application ensured durability and visual appeal.This role allowed me to merge my skills in fabrication with my passion for art and design, delivering exceptional projects across different sectors. If you’re interested in learning more about my experience or discussing potential collaborations, please feel free to connect!

Denver, Colorado, United States

Operational Oversight: I managed the daily horticultural operations, focusing on developing and implementing strategies to optimize plant growth and yield. I constructed and maintained systems and rooms designed for optimal organization and productivity.Team Leadership: I supervised a dedicated team, providing training and support while managing performance and fostering a collaborative work environment. Resolving personnel issues and conflicts was also a key aspect of my role.Scheduling and Time Management: I developed and maintained schedules for horticultural activities, ensuring timely execution and efficient resource allocation. My effective time management ensured that we met project deadlines and goals.Conflict Resolution: I addressed conflicts and issues within the team and with stakeholders, implementing solutions to maintain a positive and productive work atmosphere.Resource and Location Management: I oversaw the organization and maintenance of horticultural facilities, ensuring optimal use of space and resources. I coordinated with vendors and managed inventory needs.Reporting and Documentation: I prepared and presented reports on operational performance, yield outcomes, and project statuses. Keeping accurate records helped drive continuous improvement.

Vienna, Austria

Boulder, Colorado

Boulder, Co

Environmental Design, Landscape Architecture

Bachelor Of Environmental Design, Landscape Architecture

Tesol Certificate, Teaching English As A Second Or Foreign Language/Esl Language Instructor

English as a Second Language (ESL) teachers or Teachers of English to Speakers of Other Languages (TESOL) can be found working.

Minor In Fine Arts