Sheldon Hebert Email & Phone Number

Canada

As Chief Revenue Officer, I am responsible for all revenue and customer interaction for our Telecom Platform product. In this Global role, we have been able to develop Latin America, Africa and Asia Pacific into growth markets for Trustonic, signing new customers in each region. This expansion has led to growth of 400% of our Telecom Platform product. As part of this role, I have played a key part in product development, partner strategy, customer support and overall strategy in order to drive revenue growth.

Waterloo, Canada

As the Vice President of Americas I was responsible for all Sales, Marketing and Business development activities in North and South America. During my time in this role, we were able to grow revenue of our telecoms product by 200%, and drive the product strategy for new innovations around the platform.

San Francisco Bay Area

San Francisco Bay Area

More recently I have taken the role of Vice President of Carrier Sales where I am responsible for driving Carrier Channel sales into the Enterprise, Mid-Market and SMB space. My team is responsible for closing new carrier contracts as well as ensuring existing ones are up to date, and that we are well positioned in their portfolio. Post launch, my team is responsible for driving sell through of our software products, through training and enablement programs as well as co-selling. Overall the team has been responsible for adding 15 new carrier partners globally, and increasing revenue by 25%. Key Relationships in this role: AT&T, Verizon, T-Mobile, Sprint, Vodafone, Rogers, Bell and Telus.

Toronto, Canada Area

In my role of Vice President of Business Development at Good, I was responsible for all ecosystem aspects of our Good Dynamics Platform. This included recruiting and managing our Systems Integrators, 3rd Party ISV’s, and our Vertical Strategy partners. During my time in this role, we were able to develop an affiliate program that allowed Good to monetize these partnerships as well. The Good Ecosystem grew from 25 to 70 partners during my time in this role, and we were able to leverage these partnerships to drive millions in new application revenue. Key Relationships included: Samsung, IBM, Cisco, Accenture, and Microsoft.

Markham, Ontario

At Motorola I was responsible for Enterprise GTM strategy as well as the direct sales team. In a short amount of time, my team was able to establish a vertical market strategy, recruit key partners and establish reference accounts in each of the vertical markets. Senior Director, Enterprise SalesAt Motorola, I was able to leverage my strong direct sales background and vertical expertise to build a sales organization that focused on selling software and hardware into F500 accounts and key verticals, such as education and healthcare. In this role I was responsible for all enterprise sales activity within North America. Since this was a newly formed team within Motorola I was able to guide sales strategy, marketing direction and bring other components of the ecosystem together to enable our sales team to have a true end to end solution to sell. Key Relationships included: CDW, Synnex, Verizon, Sprint and AT&T.

Director - HealthcareAt RIM I was responsible for all strategy and sales into the Healthcare and Education markets in North America. My team was responsible for direct selling intohealthcare providers, Insurers, K12 and Higher Ed with the mandate of driving depth into these accounts. Along with direct selling, leveraging the carrier channel is a key component of thisposition as they are RIM's sell though method. Prior to my taking on the Healthcare and Educationmarkets, there was little to no direct focus on these verticals, and within 2 years we were able to drive over 1M new users in these markets.Director - Public Sector and EducationPrior to taking on healthcare, I was responsible for US Public Sector sales. Thisentailed my team calling on State and Local Government, Higher Education and Utilitiesthoughout the entire US. My team was very successful in growing this market and we nowhave over 750k subscibers in this space. In my role I was responsible for sales andmarketing efforts targeted at this space.Strategic Account ManagerDuring my first 3 years at RIM I was responsible for selling to Public Sector andDepartment of Defense Accounts in the South Eastern US. In this role I was highlysuccessful in forming high level relationships in many states including the governor ofFlorida Jeb Bush. I was constantly the top performer on the public sector team whichlead to my promotion in early 2006.

Enterprise AccountsWith a team of four direct reports, I was able to work with the team to drive demand forour ASP Dispatch Application as well as our Enterprise Solutions.

Carrier ChannelIn my initial position at Nextair I was responsible for developing the channel for our ASP Dispatch application and wireless middleware solution. I worked with Canadian and US carriers to sign them as a distribution channel, provide marketing materials, and prepare training for the sales teams

I was responsible for sales of the entire product portfolio within Canada and the northern US. During our IPO process I was able to secure several large customers that lead to investor confidence in our strategy.