Sheldon Mills Email & Phone Number

Waterloo, On, Ca

Lead & support product releases & launches- e.g. Fortify on Demand, Fortify Insight, Fortify Aviator. (Enterprise B2B, Security, SaaS, AI)Content development and creation (datasheets, presentations, white papers, web pages, articles, and similar marketing assets)Lead collaboration with product teams, sales, campaigns, etc. on strategic messaging, competitive positioning, marketing strategy, launch plans, etc.Market research - industry trends, competitive marketing messaging, buyer persona, etc.Craft the go-to-market strategy for Fortify portfolio products and solutions to ensure successful launches and pipeline generation.Develop and maintain key deliverables: Campaign strategy and assets, sales enablement content and training

If we're honest, we all have to admit that there is a gap between where we are now and where we want to be. Why? Because change is hard. (at least that's what we believe) But what if it could be easy? What if we could change our thoughts and actions in ways that brought us closer to those dreams each and every day? At Habit Masters, we're here to help you close that gap and become who you want to be.

Newbury, Berkshire, Gb

Manage projects and programs from internal stakeholders for all web, brand, events, digital and campaign collateral for entire cybersecurity division of Micro Focus.Project managed launch of new Micro Focus security website Cyberres.com

Newbury, Berkshire, Gb

-Asset creation: collaborated with product to create marketing assets such as email campaigns, collateral, webinar campaigns, etc.-Sales enablement -Demand gen. activities through content syndication, BANT & HQL programs, etc.-Field marketing manager for various events. (AWS Re:Invent, Gartner, FINRA etc.)-Determined strategy & developed plans to support multiple BU's GMT plans. (including paid media, ABM, paid social, nurture campaigns, Webinar campaigns, PPC, SEM, BANT qualifying programs, etc.)-Measured and reported performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)-Evaluated end-to-end customer experience across multiple channels and customer touch points.

Montreal, Qc, Ca

•Product marketing -Content creation for website, datasheets, white papers, email, webinars, event collateral, 30+ lead nurturing campaigns, etc.•Hosted solution and product webinars - Including before and after content /campaign execution (email, outbound scripts, web. etc)•Field marketing - event marketing & execution, staff booth, product demo, lead gen, webinars -overall pre & post campaign management- (e.g. Gartner Symposium, Microsoft Ignite, WPC, FINRA, etc.) •SEO – page management, content management, web re-design launched in April 2015, etc.(doubled organic traffic in 1 year)•GWAVA Blog - solution and product content creation for corporate blog (most read section of website)

St Paul, Mn, Us

Product requirement development for future phases of 3M’s new flagship platform, 360Product Beta testing with leading hospitals such as (U of U and ClevelandClinic) along with VOC of platform features.Performed competitive marketing analysis, product position, sales and marketing collateral/enablement, product demo creation, etc.

Us

San Jose, California, Us

San Jose, California, Us

Master Of Business Administration (M.B.A.), Business, Management, Marketing, And Related Support Services

Bachelor Of Science - Bs, Sociology, Minors-Business Management, Philosphy