Sheldon Mills

Sheldon Mills Email and Phone Number

Senior Product Marketing Manager @ OpenText | MBA @ OpenText
14, Mindspace, HITEC City, Hyderabad, Telangana 500081, India
Sheldon Mills's Location
Provo, Utah, United States, United States
Sheldon Mills's Contact Details
About Sheldon Mills

As a seasoned Senior Product Marketing Manager with a passion for technology marketing and B2B solutions, I excel in leading product launches, crafting go-to-market strategies, and collaborating cross-functionally to drive product success. My expertise spans across cybersecurity, Application Security, SaaS, and AI having successfully supported or launched high-profile products like Fortify on Demand and Fortify Aviator.Highlights from my career include:-Leading the market strategy and content creation for enterprise SaaS solutions in the security space-Managing full product launches, ensuring alignment between sales, product, and marketing teams-Driving competitive positioning and enabling sales teams with top-tier materials and training-Hosting a successful podcast, 'Habit Masters,' where I inspire others to achieve personal growthI'm always eager to embrace new challenges, particularly those that allow me to leverage my expertise in B2B software and technology marketing. I look forward to connecting with professionals and companies that are looking to innovate and grow in the tech space

Sheldon Mills's Current Company Details
OpenText

Opentext

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Senior Product Marketing Manager @ OpenText | MBA
14, Mindspace, HITEC City, Hyderabad, Telangana 500081, India
Website:
opentext.com
Sheldon Mills Work Experience Details
  • Opentext
    Senior Product Marketing Manager
    Opentext Aug 2021 - Present
    Waterloo, On, Ca
    Lead & support product releases & launches- e.g. Fortify on Demand, Fortify Insight, Fortify Aviator. (Enterprise B2B, Security, SaaS, AI)Content development and creation (datasheets, presentations, white papers, web pages, articles, and similar marketing assets)Lead collaboration with product teams, sales, campaigns, etc. on strategic messaging, competitive positioning, marketing strategy, launch plans, etc.Market research - industry trends, competitive marketing messaging, buyer persona, etc.Craft the go-to-market strategy for Fortify portfolio products and solutions to ensure successful launches and pipeline generation.Develop and maintain key deliverables: Campaign strategy and assets, sales enablement content and training
  • Habit Masters
    Podcast Co-Host @ Habit Masters
    Habit Masters Feb 2020 - Present
    If we're honest, we all have to admit that there is a gap between where we are now and where we want to be. Why? Because change is hard. (at least that's what we believe) But what if it could be easy? What if we could change our thoughts and actions in ways that brought us closer to those dreams each and every day? At Habit Masters, we're here to help you close that gap and become who you want to be.
  • Micro Focus
    Project Manager (Micro Focus Acquired By Opentext)
    Micro Focus Jan 2019 - Oct 2021
    Newbury, Berkshire, Gb
    Manage projects and programs from internal stakeholders for all web, brand, events, digital and campaign collateral for entire cybersecurity division of Micro Focus.Project managed launch of new Micro Focus security website Cyberres.com
  • Micro Focus
    Field Marketing / Campaigns Manager
    Micro Focus May 2017 - Dec 2018
    Newbury, Berkshire, Gb
    -Asset creation: collaborated with product to create marketing assets such as email campaigns, collateral, webinar campaigns, etc.-Sales enablement -Demand gen. activities through content syndication, BANT & HQL programs, etc.-Field marketing manager for various events. (AWS Re:Invent, Gartner, FINRA etc.)-Determined strategy & developed plans to support multiple BU's GMT plans. (including paid media, ABM, paid social, nurture campaigns, Webinar campaigns, PPC, SEM, BANT qualifying programs, etc.)-Measured and reported performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)-Evaluated end-to-end customer experience across multiple channels and customer touch points.
  • Gwava
    Product Marketing/Campaign Marketing Manager (Gwava Acquired By Micro Focus)
    Gwava Feb 2014 - Apr 2017
    Montreal, Qc, Ca
    •Product marketing -Content creation for website, datasheets, white papers, email, webinars, event collateral, 30+ lead nurturing campaigns, etc.•Hosted solution and product webinars - Including before and after content /campaign execution (email, outbound scripts, web. etc)•Field marketing - event marketing & execution, staff booth, product demo, lead gen, webinars -overall pre & post campaign management- (e.g. Gartner Symposium, Microsoft Ignite, WPC, FINRA, etc.) •SEO – page management, content management, web re-design launched in April 2015, etc.(doubled organic traffic in 1 year)•GWAVA Blog - solution and product content creation for corporate blog (most read section of website)
  • 3M
    (3M'S Health Inforamtion Systems) Product Marketing Manager
    3M Sep 2012 - May 2013
    St Paul, Mn, Us
    Product requirement development for future phases of 3M’s new flagship platform, 360Product Beta testing with leading hospitals such as (U of U and ClevelandClinic) along with VOC of platform features.Performed competitive marketing analysis, product position, sales and marketing collateral/enablement, product demo creation, etc.
  • Ingenix
    Marketing Database Analyst
    Ingenix Aug 2011 - Sep 2012
    Us
  • Symantec
    Marketing Partner Support Manager
    Symantec Aug 2010 - Aug 2011
    San Jose, California, Us
  • Symantec
    Account Support Specialist
    Symantec May 2009 - Jul 2010
    San Jose, California, Us

Sheldon Mills Skills

Project Management Market Research Market Analysis Change Leadership Data Analysis Process Analysis Event Management Event Marketing Channel Marketing Persuasive Writing Customer Retention Product Management Production Management Small Business Portuguese Social Media Partner Programs Experiential Marketing Event Planning Database Analysis Marketing Strategy Multi Channel Marketing Marketing Volunteer Management Strategic Planning Strategy Competitive Analysis Marketing Management Leadership Management Entrepreneurship Change Management Relationship Marketing Start Ups Email Marketing Sales Salesforce.com

Sheldon Mills Education Details

  • Western Governors University
    Western Governors University
    And Related Support Services
  • Brigham Young University
    Brigham Young University
    Philosphy

Frequently Asked Questions about Sheldon Mills

What company does Sheldon Mills work for?

Sheldon Mills works for Opentext

What is Sheldon Mills's role at the current company?

Sheldon Mills's current role is Senior Product Marketing Manager @ OpenText | MBA.

What is Sheldon Mills's email address?

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What is Sheldon Mills's direct phone number?

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What schools did Sheldon Mills attend?

Sheldon Mills attended Western Governors University, Brigham Young University.

What are some of Sheldon Mills's interests?

Sheldon Mills has interest in Mobile, Futebol, Learning, Start Ups, Rock Climbing, 3d Printing, Business Dev, Running, Chilling With My Kids, Gaming.

What skills is Sheldon Mills known for?

Sheldon Mills has skills like Project Management, Market Research, Market Analysis, Change Leadership, Data Analysis, Process Analysis, Event Management, Event Marketing, Channel Marketing, Persuasive Writing, Customer Retention, Product Management.

Who are Sheldon Mills's colleagues?

Sheldon Mills's colleagues are Prashanth Vadapally, Tammy Szczebonski, Hoang Ha, Jayant Iyer, Michel Capella, Bhimanagoud Parakanahalli, Jurrien Famorcan.

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