Shell Singal is a Owner/Founder Tea Bazaar at Tea Bazaar.
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PresidentTea Bazaar Dec 2018 - PresentTea Bazaar is a San Diego based company that sells over 100+ high-quality loose leaf teas at local Farmer's Markets. We believe delicious, high-quality tea should be available and accessible to everyone. Our line of teas include several custom blends that are specifically designed for ailments like headaches, anxiety, insomnia, low-energy, focus and immunity. At Tea Bazaar we're working towards a goal of healing, restoring and rejuvenating our minds, bodies and spirits naturally. -
Freelance Director Of OperationsVcsqi Jan 2016 - Oct 2016• Co-wrote $3M grant, with detail budget, which was awarded* Improved operational systems, processes and policies in support of organizations mission; specifically, supporting better management reporting, information flow and management, business process and organizational planning• Managed and increased the effectiveness and efficiency of support services • Guided long-term planning, including an initiative geared toward operational excellence• Spearheaded all media releases, marketing, media and promotional development• Oversaw overall financial management, planning, systems and controls• Managed the agency budget in coordination with the Executive Director• Developed individual program budgets• Assisted Executive Director and Board in creating annual organizational budget • Managed grantor contracts and reimbursement requests• Administered payroll and employee benefits and organizational insurance• Ensure that Accounting Department requests are resolved and communicated in a timely manner to internal and external parties• Worked in conjunction with the Finance Manager on long-range forecasts and maintain long-range financial plans• Drive initiatives in the management team and organizationally that contribute to long-term operational excellence• Provided guidance on fundraising, tax and insurance questions, and business structure and growth• Contributed to short and long-term organizational planning and strategy as a member of the management team• Investigated client satisfaction and report any issues• Ensured financial targets and other agreed targets are met in all departments• Ensured the business operates within the company's mission statement
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Freelance Account SupervisorLeo Burnett Jan 2015 - Apr 2015Chicago, Illinois, Us• Evaluated input and ideas of Creative, Planning and Production relative to strategy and client preference on the McDonald’s National Account while overseeing the day-to-day operations of the business and keeping the team informed.• Ran meetings, guided workflow, assured compliance with Agency policy and client requests• Acted as key category expert, and point of contact, to client business and brand performance -
Freelance Account SupervisorGeometry Global 2014 - 2014New York, Ny, UsDrive the clients brand equity, sales and category growth across the client’s total portfolio at Kroger retailers.• Develop in-depth understanding of client’s and retailer’s business• Establish oneself as a trusted resource and channel expert for all client and inter-agency team partners• Inspire, challenge and manage the agency team in the development and presentation of all client-facing materials• Lead the inclusion of retail strategy and activation ideas into total integrated planning efforts with inter-agency team• Manage the cross-functional resources of the agency to deliver the appropriate insights and feedback as necessary• Use client knowledge and keen business sense to uncover opportunities for the agency and grow the business• Ensure that agency work supports the brand and meets the business objectives and strategies• Develop productive and respectful relationships with both client and retailer’s personnel• Accountable for the preparation and communication necessary to successfully complete all client assignments• Assist and support the sector Account Director/Category Manager • Provide leadership, intelligence, training and guidance to grow, motivate and elevate performance of all account staff• Lead gathering and presenting the assessment of program results to ensure anticipated results and client objectives are met• Oversee budgets and manages workflow to adhere to budgets and timelines• Review all agency work prior to submitting to client for review to ensure both customer and brand objectives have been achieved• Proactively uncover team efficiencies to improve client service and bottom line• Secure all necessary client approvals -
Freelance Account ManagerSaatchi & Saatchi La 2013 - 2013El Segundo, California, UsHelp execute television broadcast advertising for Toyota Camry• Provide an outside point of view, as well as work with the creative, production, media, social, planning and project management departments to deliver television ads -
Chief Marketing OfficerCs 2011 - 2012Responsible for all marketing initiatives, including customer experience, media relations, promotions, advertising and web development• Led the design and production of all digital advertising campaigns, the launch of the company’s client facing website and online customer retention programs • Increased brand-consistent messaging to clients, staff and partners across all media channels• Built personal relationships with all stakeholders, including the team of chief officers, personnel and vendors, while aligning and integrating the department's goals with the other chief officers' goals to drive growth.
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Account ManagerLeo Burnett 2010 - 2011Chicago, Illinois, UsIncreased Marlboro's market-share in a highly competitive business environment through intuitive, transformative ideas that built relationships with Australia and New Zealand's tobacco trade. • Leveraged Leo Burnett's global Philip Morris network to drive impactful product launches, marketing strategies and communication. • Developed, initiated, and executed short and long-term brand strategies, trade programs, and events for Philip Morris International while managing all advertising campaigns and events.• Supervised, motivated and developed direct reports while ensuring that all projects were completed successfully.• Acted as primary client advisor for strategic marketing and communications issues.• Communicated with client regularly to set project expectations, negotiate deliverables, and obtain updates on the client*s business.• Expanded assigned business through identification of emerging opportunities and securing of incremental revenue and acquisition of new business. -
Account ExecutiveLeo Burnett 2008 - 2010Chicago, Illinois, UsManaged details of ongoing client programs and led point of purchase projects while contributing to monthly and annual marketing promotions, strategy, and brand development for McDonald’s• Led creative, production and client development to execute television, radio, point of purchase, print, out of home, sports activation and digital advertising for McDonald’s • Developed monthly retail communications on upcoming national and local marketing promotions.• Prepared and presented business reviews and local window program recommendations to the Chicagoland and Northwest Indiana Co-Op -
Senior Financial AnalystLeo Burnett/ Arc Worldwide 2005 - 2008Managed a portfolio of over twenty clients, focusing on resource planning, fee negotiations, and contract development.• Analyzed monthly profit and loss statements and working capital for all client accounts.• Managed revenue and expense analysis against original budget, commitment, forecast, and prior year variances, and prepared monthly and annual reports.
Shell Singal Education Details
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Northwestern UniversityPortfolio/Ad School -
Indiana University BloomingtonAccounting -
Indiana University BloomingtonGeneral -
Indiana University BloomingtonBusiness And Finance
Frequently Asked Questions about Shell Singal
What company does Shell Singal work for?
Shell Singal works for Tea Bazaar
What is Shell Singal's role at the current company?
Shell Singal's current role is Owner/Founder Tea Bazaar.
What schools did Shell Singal attend?
Shell Singal attended Northwestern University, Indiana University Bloomington, Indiana University Bloomington, Indiana University Bloomington.
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