Shelley Bishton

Shelley Bishton Email and Phone Number

Head of Diversity, Equity and Inclusion at News UK | Winner of Head of Diversity 2024 | MEFA DEI Champion Winner 2024 | Media Representation Campaigner | Cultural Change Maker | Speaker | Living Fabulously in East London @ News UK
Shelley Bishton's Location
London, England, United Kingdom, United Kingdom
Shelley Bishton's Contact Details

Shelley Bishton personal email

n/a

Shelley Bishton phone numbers

About Shelley Bishton

In my role as Head of Diversity, Equity and Inclusion I focus on furthering the DEI strategy across News UK, which is home to brands including The Sun, The Times, The Sunday Times, TalkTV, talkSPORT, Virgin Radio UK and Times Radio.News UK’s DEI team works to support the business in its aim to create a pathway to a 50/50 gender split across the company’s workforce, with a 20 per cent target of representation of ethnic minorities.With a career in media spanning 15 years in Media, I joined News UK in 2018 as Head of Brand Partnerships across The Times and The Sunday Times. In 2018, I was recognised as one of Loyalty Magazine’s 30 under 40 for her work in the partnerships space. In October 2019, I established News UK’s first network for Black, Asian and ethnic minority employees, now called the Cultural Diversity Network, ensuring more meaningful representation across News UK. The Network was foundational in informing News UK’s first D&I strategy, and I was appointed as Head of Creative Diversity in October 2020. In this role I worked as an advocate for diversity, sharing up-to-date advice and learnings across our titles and radio stations, and extending our networks in the wider community. In 2022, I was named as a top role model by EMpower, a global list that honours leaders and future leaders who are driving the charge for inclusion in the workplace.

Shelley Bishton's Current Company Details
News UK

News Uk

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Head of Diversity, Equity and Inclusion at News UK | Winner of Head of Diversity 2024 | MEFA DEI Champion Winner 2024 | Media Representation Campaigner | Cultural Change Maker | Speaker | Living Fabulously in East London
Shelley Bishton Work Experience Details
  • News Uk
    Head Of Diversity, Equity And Inclusion
    News Uk Mar 2023 - Present
    London, Gb
  • News Uk
    Head Of Creative Diversity
    News Uk Oct 2020 - Mar 2023
    London, Gb
    I am News UK’s Head of Creative Diversity and play a central role in delivering News UK’s ambitious Diversity and Inclusion strategy. I work closely with our senior editors and programme directors to ensure they are best placed to deliver journalism and entertainment which is relevant, representative and inclusive of all cultures across the UK.
  • News Uk
    Chair Of News Uk’S Cultural Diversity Network
    News Uk Jan 2020 - Jan 2022
    London, Gb
    I founded News UK’s first network for Black, Asian and Ethnic minorities - the Cultural Diversity Network. The network is an independent employee body that was formed at the start of 2020 as a voice for Black, Asian and ethnic minority employees at News UK. We needed a forum to raise awareness to the issues facing people of colour, share experiences, support each other and network. I was Co-Chair of the network for the first two years, and am still an active member. I want to push the agenda for Black, Asian and ethnic minorities, and I want to challenge News UK to drive actionable and long overdue change.
  • News Uk
    Head Of Brand Partnerships - The Times And The Sunday Times
    News Uk Apr 2018 - Oct 2020
    London, Gb
  • The National Diversity Awards
    National Diversity Awards Judge
    The National Diversity Awards Jul 2021 - Present
    Liverpool, Gb
  • Guap
    Guap Gala Excellence Judge
    Guap Jul 2023 - Sep 2023
    Peckham, London, Gb
  • Self Employed
    Brand Partnerships And Loyalty Marketing Consultant
    Self Employed Jan 2016 - Sep 2018
    Consulting with a number of brands and businesses on partnerships, loyalty and subscription based projects. Clients included; YouGov, Magnum Photo Agency, Mediator Communications Agency, Readly and MoveGB.
  • Cherry London
    Head Of Partnerships
    Cherry London Jun 2013 - Jan 2016
    London, Greater London, Gb
    I led a team delivering partnerships, across all accounts, including; 02 Priority, Aviva, Premier League, Western Union, BSkyB, HSBC, and Virgin.
  • Time Out
    Loyalty And Brand Partnership Consultant
    Time Out Apr 2013 - Jun 2013
    London, England, Gb
    I was brought into to consult with the team at Time Out on the development of the Time Out London Lifestyle card, which offered exclusive benefits and privileges all across London. Sharing knowledge, best practice and expertise.
  • Telegraph Media Group
    Head Of Loyalty And Brand Partnerships
    Telegraph Media Group Oct 2011 - Dec 2012
    London, Gb
    I was responsible for the customer subscription loyalty programme for 350,000 paying digital and print subscribers - gross worth £100m. I managed a team of three and reported directly into the Marketing Director. The programme had to sustain the existing base of subscribers whilst acting as an acquisition tool to drive subscriptions. I had full ownership of the multi-channel communication strategy and budget for the Loyalty programme.
  • Telegraph Media Group
    Loyalty Programme And Partnerships Manager
    Telegraph Media Group Jan 2010 - Oct 2011
    London, Gb
    I managed the Telegraph Subscriber Loyalty Programme for paying digital and print subscribers. I developed the concept of the programme with the Marketing Director and devised a go-to-market strategy.
  • Telegraph Media Group
    Promotions And Partnership Manager
    Telegraph Media Group Jun 2009 - Jan 2010
    London, Gb
    I managed a team of four reporting directly to the Circulation Director, and was responsible for delivering compelling promotions that satisfied the Telegraph Media Group’s promotional strategy to meet circulation targets and drive newsstand sales.
  • Telegraph Media Group
    Promotions And Partnership Executive
    Telegraph Media Group Oct 2007 - Jun 2009
    London, Gb
    Previous to taking the role as manager, I worked as a promotions executive for just under two years.
  • Telegraph Media Group
    Syndication Account Manager
    Telegraph Media Group Feb 2007 - Sep 2007
    London, Gb
    I promoted the sale and licensing of the editorial content produced by The Telegraph Media Group to media customers worldwide, including; newspapers, magazine, electronic library and web page makers.
  • Jackie Cooper Pr
    Account Executive
    Jackie Cooper Pr Jan 2006 - Feb 2007
    Gb
    I worked across a range of consumer accounts in the travel, fashion and leisure industries including: EOS airlines, Mark Kate & Ashley brand and PokerStars.

Shelley Bishton Skills

Digital Strategy Email Marketing Online Advertising Digital Marketing Digital Media Direct Marketing Partnership Marketing Marketing Communications Mobile Marketing Copywriting Customer Acquisition Social Media Marketing Loyalty Programs Loyalty Marketing Advertising Magazines Editorial Business Development Team Management Integrated Marketing Media Planning Campaign Management Relationship Marketing Strategy

Shelley Bishton Education Details

  • Ucl
    Ucl
    Cim Diploma In Marketing
  • University Of Sussex
    University Of Sussex
    American Social Studies
  • Sutton Coldfield Grammar School For Girls
    Sutton Coldfield Grammar School For Girls
    Gcses/A Levels

Frequently Asked Questions about Shelley Bishton

What company does Shelley Bishton work for?

Shelley Bishton works for News Uk

What is Shelley Bishton's role at the current company?

Shelley Bishton's current role is Head of Diversity, Equity and Inclusion at News UK | Winner of Head of Diversity 2024 | MEFA DEI Champion Winner 2024 | Media Representation Campaigner | Cultural Change Maker | Speaker | Living Fabulously in East London.

What is Shelley Bishton's email address?

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What is Shelley Bishton's direct phone number?

Shelley Bishton's direct phone number is +4420311*****

What schools did Shelley Bishton attend?

Shelley Bishton attended Ucl, University Of Sussex, Sutton Coldfield Grammar School For Girls.

What skills is Shelley Bishton known for?

Shelley Bishton has skills like Digital Strategy, Email Marketing, Online Advertising, Digital Marketing, Digital Media, Direct Marketing, Partnership Marketing, Marketing Communications, Mobile Marketing, Copywriting, Customer Acquisition, Social Media Marketing.

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