Shelley Franklin possesses expertise in budgeting, experiential marketing, client services, promotions, budget management and 22 more skills. Colleagues describe her as "As Executive Director at the David Cornfield Melanoma Fund, Shelley showed passion, creativity, and leadership. She worked closely with the Board to develop strategy based on the Fund's mandate and objectives, and then effectively drove selected programs forward, often with very limited resources or support. She is reliable, professional, personable, and committed. We were very proud to have Shelley represent the Fund and would not hesitate to provide a recommendation. " and "While I haven't worked directly with Shelley in a work organization, I have worked closely with her as parent-volunteer. Her attention to detail, leadership and communication is stellar. Shelley was always willing to collaborate on any request, and brought systems thinking with her. I admire her creativity, motivation and sense of self."