Shelly Baker

Shelly Baker Email and Phone Number

Communications and Administration Coordinator @ Asheville Poverty Initiative
Asheville, NC, US
Shelly Baker's Location
Asheville, North Carolina, United States, United States
Shelly Baker's Contact Details

Shelly Baker personal email

n/a
About Shelly Baker

Experienced Ecommerce manager with a demonstrated history of working in the apparel and fashion industry. Strong purchasing professional skilled in Microsoft, Sales, Website Administration, Management, and Merchandise Planning.

Shelly Baker's Current Company Details
Asheville Poverty Initiative

Asheville Poverty Initiative

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Communications and Administration Coordinator
Asheville, NC, US
Employees:
7
Shelly Baker Work Experience Details
  • Asheville Poverty Initiative
    Communications And Administration Coordinator
    Asheville Poverty Initiative
    Asheville, Nc, Us
  • Asheville Poverty Initiative
    Communications & Administration Coordinator
    Asheville Poverty Initiative Dec 2022 - Present
    Asheville, North Carolina, United States
  • Foundation Studios
    Studio Assistant - Marketing And Communications
    Foundation Studios Nov 2022 - Present
    Asheville, North Carolina, United States
  • Karen Kane
    Director Of Ecommerce
    Karen Kane Apr 2021 - Sep 2022
    Oversee E-commerce operations for the corporate direct-to-consumer website Karenkane.com and multiple drop-ship accounts such as Nordstrom and Bloomingdales. Managed the E-commerce team including the data/analyst, senior ecommerce associate, merchandising assistant, and third-party providers for Karen Kane Inc.Develop seasonal buying and planning strategies in each quarterly market by balancing brand goals and channel specific strategies.Manage pricing, promotions, online product development and strategies. Evaluation of customer trends and interest to better personalize and elevate the shopping experience on the brand website. Partnered with in-house Customer Service team to ensure a positive customer experience.Compile annual revenue goals for ecommerce growth by channel and set target dates to review with management & finance.Develop successful cross-functional relationships with Marketing, Customer Service, Operations, and Product Development/Design to ensure alignment across all ecommerce initiativesDeliver special product ideas to Product Development, Marketing, and Production to drive traffic and revenue growth.Oversaw the implementation of the Power Bi Selling software as well as the retail management software Retail orbit.
  • Karen Kane
    Ecommerce Manager
    Karen Kane Jun 2017 - Apr 2021
    Greater New York City Area
    Analyze the overall business including marketing efforts, sales & stock plans, GM, turn, etc. for Karenkane.com as well as all other drop ships for the brand.Manage E-Commerce demand and forecasting for all drop ship accounts including Nordstrom and Bloomingdales ($25M business plans).Head up technology and product innovation based on trends for E-commerce accounts. Including the transition of the site platform from Magento 1 to Shopify.Study selling and customer trends to determine sales plan and what to buy each season for Karen Kane site as well as other drop ship accounts. Monitor site inventory, pricing, and new product launches for Karenkane.com as well as other drop ships.Oversee merchandising and website updates on Karenkane.com.Manage the marketing calendar for karenkane.com as well as oversee marketing (digital marketing, sms, affiliates, etc.) for the site.Implement and supervise the corporate direct mail business
  • Karen Kane
    Buyer & Assistant E-Commerce Account Executive
    Karen Kane Mar 2015 - Jun 2017
    Greater New York City Area
    General E-commerce support and insight for all online accounts for the brand such as, Macys, Bloomingdales, Nordstrom, and Amazon.Corporate website Management - Buyer & planner for Karenkane.com
  • Karen Kane
    Showroom Coordinator
    Karen Kane Aug 2014 - Mar 2015
    New York, New York
    Coordinated Majors and Specialty store NY markets including setting up showroom, scheduling appointments, and handling samples. Office manager for the showroom - ordering supplies, scheduling trips, compiling corporate selling, sending samples to department stores and pr opportunities, managing office budget, and overseeing interns.
  • Karen Kane
    Showroom Intern
    Karen Kane Jun 2014 - Aug 2014
    Greater New York City Area
    Worked closely with account executives and buyers who were buying for the winter 2014 season. Managed samples daily to keep them in the order of the show and kept track of those sent to stores. Analyzed sales from the spring/summer 2014 line to determine which products were doing well and in what location.
  • Russoross: Clothing Boutique
    Sales And Pr Intern
    Russoross: Clothing Boutique Sep 2011 - Sep 2012
    Baton Rouge, Louisiana Area
    • Helped with the startup of the store as well as pricing and all sales promotions • Worked in the front of the store including sales and customer service, • In charge of the PR for the store via Facebook, twitter, email, etc., as well as designing and implementing window displays and store layout. • Given the responsibility of opening and closing the store and handling the money.

Shelly Baker Skills

Merchandising Fashion History Microsoft Word Retail Sales Visual Merchandising Retail Design Merchandise Planning Marketing Public Relations Fashion Design Fashion Shows Microsoft Office Microsoft Excel Sales Management Retail Marketing Virtual Store Design Mass Communication Textile Art Website Updating Website Administration Corporate Website Management

Shelly Baker Education Details

Frequently Asked Questions about Shelly Baker

What company does Shelly Baker work for?

Shelly Baker works for Asheville Poverty Initiative

What is Shelly Baker's role at the current company?

Shelly Baker's current role is Communications and Administration Coordinator.

What is Shelly Baker's email address?

Shelly Baker's email address is sh****@****ane.com

What is Shelly Baker's direct phone number?

Shelly Baker's direct phone number is +132358*****

What schools did Shelly Baker attend?

Shelly Baker attended Louisiana State University, Lsu.

What skills is Shelly Baker known for?

Shelly Baker has skills like Merchandising, Fashion History, Microsoft Word, Retail Sales, Visual Merchandising, Retail Design, Merchandise Planning, Marketing, Public Relations, Fashion Design, Fashion Shows, Microsoft Office.

Who are Shelly Baker's colleagues?

Shelly Baker's colleagues are Sam Whicker, Tj Amos, Steven Leventer.

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