Shelly Gorringe Email & Phone Number

Sylvania, Ohio, United States

Toledo, Ohio Metropolitan Area

• Led and guided a team of copywriters in driving brand voice and tone across marketing materials for multiple brands while balancing workload capacity.• Implemented robust processes to ensure creative quality and brand integrity while integrating with project management tools.• Collaborated closely with designers to conceptualize layouts and visual assets.• Partnered with internal marketing clients to brainstorm message strategy and branding.• Spearheaded creative direction for videos, from brief development and interviewing subject matter experts to scriptwriting and agency collaboration.

Toledo, Ohio Metropolitan Area

• Drove messaging initiatives to reinforce brand value propositions in B2B and B2C arenas via print and digital assets.• Wrote, edited and proofread a wide variety of content from video scripts and website copy to 300-page catalogs and large format tradeshow graphics.

Toledo, Ohio Metropolitan Area

• Translated complex technical details into compelling product descriptions and easy-to-understand concepts for trade and consumer audiences.• Crafted and edited marketing communication pieces ensuring clarity and alignment with brand guidelines.

Toledo, Ohio Area

• Collaborated with talent, photographers, editors, and technical crews to plan and produce a variety oflive and pre-produced specials both in studio and on location.• Supervised and produced live breaking news coverage, communicating with on-air talent and behind-the-scenes crews for a seamless broadcast.

Toledo, Ohio Area

• Planned daily newscast; wrote stories from a variety of sources and determined visual elements, including video, graphics, and live shots.• Managed on-air news program, communicating with the talent and crews in the control room, studio, newsroom, and field to ensure on-time broadcast.

Dayton, Ohio Area

Dayton, Ohio Area

Dayton, Ohio Area