We create live event, film and video experiences – and we deliver through a carefully crafted content distribution strategy: multi-location, multi-language, multi-technology.For businesses, brands, governments, we tell stories and deliver content in ways that matter – made more meaningful and delivered with impact. We have won awards for the powerful ways in which we connect consumer with brand, staff with employer, stakeholder with business – moving mindsets and shaping experiences… Show more We create live event, film and video experiences – and we deliver through a carefully crafted content distribution strategy: multi-location, multi-language, multi-technology.For businesses, brands, governments, we tell stories and deliver content in ways that matter – made more meaningful and delivered with impact. We have won awards for the powerful ways in which we connect consumer with brand, staff with employer, stakeholder with business – moving mindsets and shaping experiences that deeply resonate with their audience.We are trusted by brand giants and global corporate powerhouses – to captivate, to engage, to inspire. And we do all of this, for your audience. Show less

I was responsible for the management, leadership and growth of the Destination Management Company (DMC)- Hala Abu Dhabi which is part of Etihad Airways Group. Managing and leading a team of 30 full time staff across a wide variety of services including: MICE, Sports, Groups, Cruise and Field Operations including the design, development and implementation of a range of tours and experiences that showcase destination Abu Dhabi and the launch of a premium desert safari camp.

“Specialist Events Division of The Travel Authority Group that create, organise and deliver Domestic and International events on behalf of their clients” Achievements and responsibilities: • Created, set up and implemented the start of ‘The Events Authority’ (a division of The Travel Authority Group). • Responsible for the sales and marketing strategy of the business including website, digital & sales collateral, marketing positioning, and the sourcing… Show more “Specialist Events Division of The Travel Authority Group that create, organise and deliver Domestic and International events on behalf of their clients” Achievements and responsibilities: • Created, set up and implemented the start of ‘The Events Authority’ (a division of The Travel Authority Group). • Responsible for the sales and marketing strategy of the business including website, digital & sales collateral, marketing positioning, and the sourcing of clients• Responsible and accountable for the recruitment of staff as business levels grew• Account Management of key accounts including Project Management of events in the education, arts and financial sectors within Australia and Asia Pacific • Sourced 3 key accounts with revenues of over $100K per account within the first year of operation resulting in repeat events each year and one account converting into a corporate travel account worth $6M to the business. • Consistently seeking ways to innovate , attracting clients and partners to want to work with us, resulting in most business being through both word of mouth and targeted business ventures • Achieving ‘finalist’ status 3 years running at the NTIA awards (National Travel Industry Awards) including writing and presenting finalists presentation in front of judging panel • Advisory and consultant to key accounts in relation to design, method, implementation and measurement around event/conference purpose. Show less

“Event management arm of Dnata Travel Services specialising in conferences and incentives and servicing the company’s corporate travel accounts” Achievements and responsibilities: • Accountable and responsible for the successful operation of the ‘Events’ division with a team of 15 staff. • Proposed and implemented a major restructure of the division with clearly defined job roles and accountabilities. • Sourced and interviewed new… Show more “Event management arm of Dnata Travel Services specialising in conferences and incentives and servicing the company’s corporate travel accounts” Achievements and responsibilities: • Accountable and responsible for the successful operation of the ‘Events’ division with a team of 15 staff. • Proposed and implemented a major restructure of the division with clearly defined job roles and accountabilities. • Sourced and interviewed new candidates• Created and implemented new systems and procedures to assist in improving efficiencies • Produced business plan for the department highlighting new revenue streams including initiatives of alignment with other areas of the business.• Produced financial reporting in line with wider company policies • Created and implemented 50 year celebration event for all staff Show less

“Creative, Production and Incentive Destination Management Company, predominantly servicing the inbound event market” Achievements and responsibilities: • Responsible for the operations of the events department including managing a team of 8 staff on a permanent basis and larger numbers on specific projects• Setting up and implementation of systems and procedures including standards and procedures manual, training and mentoring of all staff• Manage… Show more “Creative, Production and Incentive Destination Management Company, predominantly servicing the inbound event market” Achievements and responsibilities: • Responsible for the operations of the events department including managing a team of 8 staff on a permanent basis and larger numbers on specific projects• Setting up and implementation of systems and procedures including standards and procedures manual, training and mentoring of all staff• Manage all VIP “inbound’ accounts including conducting site inspections and setting up and operating incentive programs• Project Manager of one of the largest city side events in Sydney in 2006 ‘Sibos’ (Annual Conference, Exhibition and Networking Event for the Financial Industry)including: 23 events in 5 days (1 of which was for 6,000 guests), 100 coach movement, 100 event staff, 15 hotels, VIP transfers, Spouse Social Program. Liaison with City of Sydney and Office of Protocol for various events. Set up and managed dedicated project team.• Extensive travel throughout Australia for organising various events and in a variety of locations.• Created and implemented preferred partner program for all event suppliers Show less