Shenaz Bapooji personal email
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Shenaz Bapooji phone numbers
30+years of Marketing & Advertising experience.Currently running a Marketing Advisory to run accelerator programmes for startups among other things.Was with the MatchMove Group driving marketing strategies for MatchMove ( Fintech) & Shopmatic (Ecommerce).Key Career Highlights :- 71/2 + years with the Shopmatic Group, a digitally first brand. Built Shopmatic from scratch and saw the brand all the way through, from creation to growth to acquisition.- 20+ years in Advertising with Ogilvy.- B2C and B2B expertise- Set up the B2B Practice Group for Ogilvy India- Multi-discipline expertise, having headed Non Advertising disciplines for Ogilvy Bangalore too- Excellent New Business Track Record- Excellent client and Partner relationships- Successfully helped build many brands across categories, countries, through time- Tech, Personal Care, FMCG, Fashion, Education, F&B, Infrastructure( Cement, Real Estate), Education, and e-commerce Some of her best brand building experiences have come from Shopmatic, Himalaya (Neem Face Wash, Toothpastes, Shampoos, Face Packs, other Face Washes in India and APac), ITC (Corporate, Infotech,- Matchboxes), IIMB, Infosys, SAP, SAAB-Gripen, Biskfarm biscuits, TataSteel, Lafarge Cement, Tata Steel, Sasken, Cable & Wireless, Lenovo, Intel, Deepam Sarees, C.Krishnaiah.Chetty Jewellers, Karbonn Mobiles, GKB Opticals- Visiting faculty in top Management schools- Avid participant in panel discussions, jury member across several award shows.- Won many awards for her work across brands.Shenaz's strengths have been to drive onmichannel strategies that help create, consolidate and grow businesses, build successful brands, convert meaningful new businesses, raise the bar on thinking and creativity, groom talent, and be single-minded about surpassing business goals & driving profitability.She has Digital and Offline expertise and is able to leverage her indepth understanding of Marketing and communication channels with impunity.Shenaz has played Mentor to many successful startups and today and is often sought for her counsel on digitizing brands and driving practical and successful strategies for startups.She is a Reiki Master and loves travelling, listening to music, writing features, exercising and making the most of each minute of her life.
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FounderSkyfulBengaluru, Ka, In -
MentorGleac Apr 2024 - PresentDubai, Dubai, AeGleac is apremier expert-as-a-service network, offering both one-on-one andsynchronous group sessions with top-tier experts, mentors, andcoaches. This service caters to enterprises and governmentorganizations, providing access to world-class guidance and advice. -
FounderSkyful Feb 2023 - PresentBangalore, InSkyfulAs much as a sky will holdAs the name suggests, Skyful is a Marketing Advisory that promises to open up a skyful of wonderful opportunities for businesses, entrepreneurs, brands.Skyful offers 4 diferent engagement models for businesses and startups across all stages of funding. - Marketing Advisory across all or specific aspects of brand building, depending on what the business requires- Fractional CMO consultancy for brands needing CXO counsel, beyond the everyday requirements of marketing. The role helps brands and teams stay true to the goals that the CEO has set out for the business.- VC, Incubator, Accelerator partnerships - taking on brand mandates for companies funded, incubated or under the aegis of Venture Capitalists, Accelerators, Incubators, and allied specialists- Mentorship for CXOs, entrepreneurs, startups not knowing where to start with their Marketing goalsWhilst Skyful is a Marketing Advisory, we have a team of partners to serve specific execution requirements of businesses. This ecosystem works seamlessly with brands - as an extension of Skyful's team - to fill gaps in specialised areas like Public Relations, Performance marketing, Social Media marketing , Funding pitch decks, Digital Marketing ...Skyful is #notanotheragency. We are bullish about driving the Marketing Path to Profitability for brands and are serving the huge gap that exists in the market, for the right counsel at time and price commitments that businesses can afford.
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Startup MentorStartup India Apr 2023 - PresentNew Delhi, Delhi, InProviding mentorship to founders signed up with Startup India's MAARG Programme Driving cohort programmes for startups in specialised areas of Marketing and business developmentHelping entrepreneurs and startups drive the Marketing Path to Profitability -
CmoShopmatic Group Aug 2015 - Feb 2023Singapore, SgAfter working for 20 + lovely years at Ogilvy, and helping build successful brands across categories, I took charge of creating, building and infusing life into Shopmatic and making it an ecommerce company to reckon with in emerging markets.Shopmatic is an international e-commerce company that helps anyone going online succeed in selling their products/ services.Have now set up a Marketing Advisory to help startups and businesses navigate the complex world of brand building, digital marketing, and gtm strategies that drive revenues for their business. -
Head Of Office For Soho South + Ogilvy ChennaiOgilvy Dec 2014 - Jul 2015New York, Ny, UsTook charge of Ogilvy Chennai since December 2014, in addition to heading Soho South. -
Head Of OfficeOgilvy Apr 2010 - Jul 2015New York, Ny, UsJust taken on as Head of Office for Meridian Bangalore.Meridian as most people know, is a full service agency set up to manage conflicting businesses of Ogilvy.We are a leaner and tighter team and have 3 great things going for us- great people, great clients and great work that has won many awards.
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Senior Vice President & B2B Practice Group Head, Ogilvy IndiaOgilvy Mar 2003 - Mar 2010New York, Ny, UsOn moving to Bangalore in 2003, I set up the B2B Practice Group in 6 offices for Ogilvy India. Got external and internal traction going by winning key businesses for the agency across 360 disciplines and creating awareness that the expertise exists within the agency. I then, played a key role in setting up the Ogilvy Bangalore Hub for Lenovo and set up Worldwide Campaign Management for the brand. In parallel, looked after communication solutions for International Businesses in addition to the b2b portfolio. After the Hub, I oversaw the non-advertising disciplines in Ogilvy Bangalore- Public Relations, Direct Marketing and Interactive Communications and Action.Through the roles, I continued to head Training for Ogilvy Bangalore.
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Managing Partner & Head Of Account ManagementOgilvy Mar 1995 - Mar 2003New York, Ny, UsRose from Account Executive to Managing Partner in Ogilvy Calcutta, in 8 years time.Worked on several brands across categories.Had a track record for converting every new business pursuit.
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Head Of OfficeSoho Square (Ogilvy'S 2Nd Agency) Jan 2013 - Jul 2015Meridian is now Soho Square.Soho Square is an international entity that has presence in Asia Pac, Europe, Latin America and North America.In India, we have 3 boutique agencies operating independently in Mumbai, Bangalore and Delhi and I head the Bangalore office.Soho Square provides the whole spectrum of marketing communications such as brand development, brand identity, strategic planning and integrated creative solutions.
Shenaz Bapooji Skills
Shenaz Bapooji Education Details
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St. Xavier'S CollegePost Graduation In Advertising & Marketing -
St. Xavier'S CollegeEnglish Honors
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Loreto
Frequently Asked Questions about Shenaz Bapooji
What company does Shenaz Bapooji work for?
Shenaz Bapooji works for Skyful
What is Shenaz Bapooji's role at the current company?
Shenaz Bapooji's current role is Founder.
What is Shenaz Bapooji's email address?
Shenaz Bapooji's email address is sh****@****ail.com
What is Shenaz Bapooji's direct phone number?
Shenaz Bapooji's direct phone number is +65638*****
What schools did Shenaz Bapooji attend?
Shenaz Bapooji attended St. Xavier's College, St. Xavier's College, Loreto.
What skills is Shenaz Bapooji known for?
Shenaz Bapooji has skills like Advertising, Integrated Marketing, Marketing Communications, Brand Management, Marketing Strategy, Brand Development, B2b, Management, Crm, Business Development, Marketing, New Business Development.
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