20+ years of experience in transforming businesses in diverse business environments and tough international markets. Restructuring brand portfolios, driving product and process innovation, stakeholder, and customer engagement to power growth. Building and motivating high-performing teams, through aligning behind strategy, coaching and mentoring. Monitoring and leveraging global consumer trends with an eye on local nuance and detail. Leading cross-functional and trans-national teams. Driving the diversity, equity and inclusion agenda.
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Chief Executive OfficerIbl Healthcare LtdLahore, Pk -
Business Director - FoodRafhan Maize Products Co. Ltd. Dec 2021 - PresentLahore, Punjab, Pakistan -
Business Unit Head - FoodCheetay Mar 2021 - Nov 2021Lahore, Punjab, PakistanBusiness transformation and unit economics improvement of the food vertical. From discount orientation to a premium food concierge. -
Chief Operating OfficerFauji Cereals Pakistan Oct 2020 - Mar 2021Rawalpindi, Punjab, PakistanImproved efficiency of the factory through better planning, labor management and inter-departmental coordination.Removed persistent capacity constraints and delivered record production without any additional capital expenditure.Delivered 30%+ top-line and 50%+ bottom-line growth, beating strong international competitors. -
Head Of Brands - Bat KoreaBat Mar 2018 - Mar 2020Gangnam-Gu, Seoul, Korea -
Head Of Brands - Bat South Asia AreaBritish American Tobacco Jul 2016 - Mar 2018Islamabad, PakistanArea Head of Brand Marketing for South Asia Cluster (Pakistan, Sri Lanka, Myanmar, Afghanistan, Maldives)
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Area Group Brand Manager - Premium - Bat South Asia AreaBritish American Tobacco Aug 2014 - Jul 2016Islamabad, Pakistan
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Head Of Marketing - British American Tobacco CambodiaBritish American Tobacco Oct 2012 - Aug 2014Cambodia
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Portfolio Transformation Manager - DunhillBritish American Tobacco Dec 2009 - Sep 2012IndonesiaDeveloped and launched the first successful international mild kretek brand, Dunhill Mild, in a highly competitive, traditionally local brand's stronghold segment. The project was one of the three Golden Leaf award winners in 2013. The Golden Leaf award is BAT's top-tier global award for best performing projects or companies globally.
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Regional Brand Manager - Bat Asia Pacific Region LimitedBritish American Tobacco Aug 2008 - Apr 2010Hong KongResponsible for Pall Mall, Viceroy and Gold Leaf for Asia Pacific Region
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Area Group Brand ManagerBritish American Tobacco Jan 2008 - Jul 2008Responsible for Premium Brands portfolio (Dunhill, Benson & Hedges, Gold Leaf) for Pakistan, Bangladesh and Sri Lanka. Responsible for volume, value and brand health targets for assigned set of brands. Responsible of development of own team of brand managers and executives.
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Group Brand ManagerBritish American Tobacco Oct 2006 - Dec 2007Group Brand Manager for VFM portfolio (Gold Flake, Embassy, Wills, Capstan and Pall Mall). Responsible for volume, value and brand health indicators for assigned portfolio. Responsible for development of own team of brand managers and executives.
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Brand ManagerBritish American Tobacco May 2004 - Sep 2006Managed several brands including Gold Flake, Embassy, Capstan International and Pall Mall. Responsible for annual volume, value and brand health targets.
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Area Manager - Trade Marketing & DistributionBritish American Tobacco Feb 2000 - May 2004Responsible for sales, distribution and BTL marketing in assigned territory. Managed Faisalabad, Sargodha and Karachi territories during this period.
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Brand ManagerAsian Foods (Pvt.) Ltd. Jun 1999 - Jan 2000Brand Manager for BubblegumsResponsible for a portfolio of strong existing brands as well as development of a pipeline of new products. Responsible for advertising and promotions to deliver sales plan.
Sheraz Khan Education Details
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Marketing -
Chemical Engineering
Frequently Asked Questions about Sheraz Khan
What company does Sheraz Khan work for?
Sheraz Khan works for Ibl Healthcare Ltd
What is Sheraz Khan's role at the current company?
Sheraz Khan's current role is Chief Executive Officer.
What schools did Sheraz Khan attend?
Sheraz Khan attended Lahore University Of Management Sciences, University Of The Punjab.
Who are Sheraz Khan's colleagues?
Sheraz Khan's colleagues are Nazish Hameed, Umer Farooq, Sohail Shah, Assad Razzaq, Khawaja Mohammad Ahsan, Muhammad Atif Amin, Mr Saad.
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sheraz khan
Deputy Manager Hr - | Total Rewards | Compensation & Benefits | Performance Management | Organizational Structures | Job Analysis | Grading & Salary Structures | Succession Planning | Labor Laws | Policy MakingKarāchi2amanfoundation.org, hotmail.com -
Sheraz Khan
Motive | X Field Engineer In Connexis | Fleet Manager | Technical Support | Data Analyst | Management | OpreationsLahore District -
Sheraz Khan
Karāchi
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