Shera Bariuad Email & Phone Number

Taguig, Ncr, Ph

For SC Training (formerly EdApp):- Designed and developed over 100 interactive mobile training courses for a range of small businesses and enterprises, such as Trader Joes, Blooms the Chemist, Charles & Keith, Fergus Builders, etc.- Identified knowledge gaps and facilitated classroom training sessions for new Instructional Designers that resulted in 5% higher first average QA score - Conducted refresher training sessions on Adult Learning and Design Principles for tenured Instructional Designers

For EdApp:- Wrote and edited SEO-friendly articles and listicles that increased organic search and generated leads- Optimized articles to target high-value keywords that resulted in higher traffic- Coordinated with prospects to exchange links that increased the domain rank (DR) of EdApp’s blog

Philippines

- Developed strategic media plans across social media platforms for a variety of clients in industries, such as FMCG, beauty, hospitality, etc.- Implemented media campaigns that maximized ROI from budgets ranging from PHP 50K to PHP 2M- Prepared detailed performance reports and presented insights to clients, highlighting key trends, outcomes, and recommendations for future campaigns

Philippines

• Identified content trends and executions among competitor brands• Researched relevant articles, trends, pegs, and sample content executions to support presentations• Collaborated in planning content and strategy executions for various brands• Assisted in creating client presentation decks.