Shereen Chan Email & Phone Number

Subang Jaya, My

Kuala Lumpur, Federal Territory Of Kuala Lumpur, Malaysia

Lead ideation, planning, sales and marketing for a novel virtual PR agency

Advised managers and team leads, providing counsel for strategy and feedback as needed towards achieving their goals• Pitched and won the project to launch Hellmann’s in Malaysia.• Retained large net-worth clients Adidas, Dove, Heineken, Cadbury Dairy Milk, Think City, Discovery Networks (Asia Pacific), Mudah.my through counsel of team leads and hands-on involvement in events. • Spearheaded Rexona’s Physical Hygiene Campaign in partnership with Ministry of Health Malaysia

Kuala Lumpur, Malaysia

Developed and implemented rebranding and crisis management strategies on behalf of CEO and CMO• Launched PrestoMall (previously known as 11street)• Managed and lead the entire 11street team, navigated tight deadlines to achieve rebranding success

Petaling Jaya

Lead most of the accounts under company portfolio and participated in building pitch decks• Managed retainers and ad-hoc accounts for Netflix, 11street, Poh Kong, GCH Malaysia, Sun Life Malaysia• Lead Netflix’s ‘Bingeing in Public’ campaign which was shortlisted for PR Awards 2018• Counseled team members to consistently meet or exceed KPI targets

Petaling Jaya

Lead a team and multiple accounts and actively participated in pitches• Managed retainers and ad-hoc accounts for Netflix, 11street, Poh Kong, GCH Malaysia, Maybank Championship, BLVD House, Hard Rock Cafe KL, NBCU and YTL.• First point of contact for clients and lead team members to achieve KPI targets

Phileo Damansara

Serviced retainer and ad-hoc event clients including organizing charity trail runs• Lead Canon, BOH, Marie France and Svenson’s Hair Care• Actively involved in ideation of decks and pitches

Phileo Damansara

Worked on all PR related needs of clients such as media events, preparation for documents, client liaison, ideas and proposals, amongst many others.Handled four (4) retainer and ad-hoc accounts.

Selangor, Malaysia

Responsible of the marketing materials for this company (brochures, buntings, banners, magazine and newspaper advertisements, etc) while adhering to the company's CI and at maintaining a good relationship with our third-party suppliers.Successfully organised an exhibition for the company in Agroworld 2013.

Assisted the Director with his professional and business needs. I aid him in his various businesses; from getting contacts all the way to attending meetings on his behalf as well as managing his events. My job scope includes managing his clients and accounts. I am also in charge of his business' social media websites and official business website. It involves me updating the sites on a daily and monthly basis or as when needed.

Selangor, Malaysia

Responsible for drafting copies for ads (newspaper/tv/radio/billboard etc.) as well as brainstorming for themes of annual reports and write-ups involved. This requires me to do intensive research on our client's company in order to come up with an accurate/ suitable writing on them. Working hand in hand with the art directors and graphic designers, I provide texts that best suit the visuals proposed in order to provide a continuation of the storyline.

Bachelor Of Arts (B.A.), English Literature, Minoring In Performing Arts

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