Shereen Essam Email and Phone Number
A highly motivated and results-driven marketing communication professional with a proven track record of over a decade in crafting and executing marketing activation plans driving brand identity, communication development, and business development. Recognized for expertise in industrial marketing, B2B marketing strategy, inbound marketing, and adeptly building and leading high-performing marketing teams. , passionate about generating business through marketing, tenacious with goal fulfillment, have been on task with the capability to build key marketing strategies and implement offline & digital marketing plans with studied steps utilizing different marketing & sales channels. Self-committed to thinking of new ideas and solutions inspired by business needs; seeking to maximize revenue and make business growth, fostering seamless cross-functional collaborations, and consistently delivering sustainable growth through continuous innovation and adaptability to ever-changing business landscapes.
Ultimatrue Engineering Industries
View- Website:
- ultimatrue.com
- Employees:
- 32
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Marketing Communications LeadUltimatrue Engineering Industries Feb 2018 - Present•Collaborate with the senior leadership to develop and implement a comprehensive digital marketing strategy aligned with the company`s business goals and objectives.•Oversee the management and enhancement of the company`s online presence across various digital platforms, including the website, social media channels, and online directories. •Develop compelling and engaging digital content, including the website, social media channels, and online directories.•Implement SEO best practices to improve organic search visibility and drive traffic to the company`s website, including on & off-page optimization, and link-building strategies. •Plan, execute, and optimize paid advertising campaigns across digital channels. to increase brand awareness and lead generation.•Develop and execute email marketing campaigns to nurture leads, engage customers, and promote company products and services, utilizing segmentation, personalization, and automation techniques.•Monitor and analyze key performance indicators and metrics to assess the effectiveness of digital marketing initiatives, identify areas of improvement, and optimize performance.•Implement strategies to generate high-quality leads and optimize conversion rates throughout the sales funnel.•Collaborate with the operation team in organizing and executing customer-facing corporate on-ground events• Develop, refine, and tune collaboration between the Marketing Communication function area and the other divisions including Technical Division, Sales Division, and top management.•Coordinate with the Art Director to set the stylistic and artistic directions of Corporate Visual Materials.•Coordinate with the Vendors and media experts to carry out the marketing programs and manage the marketing Inventory. -
Head Of MarketingDigital Marketing Arts Aug 2016 - Jan 2018Cairo Governorate, Egypt• Craft the brand objectives and Strategic Marketing Plans including Digital, Advertising and Communications. • Prepare and manage the monthly, quarterly and annual budgets.• Analyze consumer behavior and determine customer Personas.• Identify Market Opportunities to approach new market segments.• Do the Competition Analysis (new acquisitions, pricing changes products and updates)• Coordinate sales and marketing efforts to boost brand awareness• Participate in the quarterly and annual planning of marketing activities.• Corporate with the marketing team for preparing the company profile, soft and hard marketing materials and digital landing pages. -
Business Development Team LeaderIt Vision (Itv Agency) Dec 2015 - Aug 2016Cairo, Egypt• Conducting regular research to identify new markets to penetrate and new segments to approach• Promoting the company educational and Digital Media services to streamline the sales process and increase revenue.• Draw up Clients’ Contracts • Leading the Business Development team at their mission to acquire Corporate Customers according to Business development plan , monitor the plan`s performance for regular optimization and ensure their stable performance.• Direct managing and handling the big accounts by keeping close to their operations to maintain successful work process and maintain its Efficiency.• Directing the account Executives Team and ensure their efficient handling for the current accounts and their capability to keep customers’ retention. -
International Marketing SupervisorJovy Systems Jan 2010 - Oct 2015Shenzhen, Guangdong, China1) Develop and implement a market research policy that will enable the company toIdentify sales opportunities, including sales in China2) Carry out research, analyze results and produce reports identifying relevantMarket trends, needs, distributors, competitors and recommending appropriatePolicies and actions to be implemented by the company.3) Monitor research results to ensure that the policies and procedures adopted meetthe company`s requirements.4) Support the technical, sales and marketing functions, by providing them withResearch results which will assist in decision making5) Maintain an awareness of developments in the field of market research to ensureThe company continues to apply the most effective policies and approaches.6) Develop plans for the advertising and marketing of company products to riseCompany’s market profile and increase sales.7) Oversee the organization of promotional activities, ensuring that they are carriedOut efficiently and within agreed budgets, to raise the profile of the company andIncrease sales.8) Coordinate all marketing plans and activities with other managers and staff inthe company to ensure that the plans are delivered effectively. -
International Marketing& Sales CoordinatorJovy Systems Jan 2007 - Jan 2010Shenzhen, Guangdong, China• Build up a database of our targeted customers (distributors &End users) according to our geographical arrangement We reconsider regularly upon business requirements• Do Customers approach through sending E-mails?• Reply about sales requests we get through sales E-mail.• Follow up with our customers (close sales with End users, pick up new distributors, utilize our business relationship with our old partners)• Reply about the technical inquiries• Do after sales service support in conjunction with the technical support department.• Follow up with the instructed shipments in conjunction with our logistics department.• Study market needs through visiting the social networks & Forums on regularbasis• Monitor path of our competitors through our distributors & social networks.• Translation of the technical documents if needed.• Seeking to pick up new remote agents help us in our marketing mission.• Maintain all new processes and promote all marketing programs to optimize growth. ... • Develop, manage, and organize all marketing materials • provide an interface with company staff and international distributors.
Shereen Essam Education Details
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Very Good -
Very Good With Honors -
Germanic Languages, Literatures, And Linguistics
Frequently Asked Questions about Shereen Essam
What company does Shereen Essam work for?
Shereen Essam works for Ultimatrue Engineering Industries
What is Shereen Essam's role at the current company?
Shereen Essam's current role is Marketing Communications Lead.
What schools did Shereen Essam attend?
Shereen Essam attended Ain Shams University, Udacity, Udacity, Cairo University, Ain Shams University.
Who are Shereen Essam's colleagues?
Shereen Essam's colleagues are Ibrahim Gado, Aly Adawy, Abdallah Kettana, Heba Soliman, Abdel Nasser Saber, Alaa Adawy, Mahmoud Khafagy.
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