Sheretha Bell Email & Phone Number

Impeccable, progressive, and strategic marketing executive with extensive experience in driving the company’s growth and competitive positioning to engage new customers and build loyalty within the community. Proven history of designing evaluation methods to follow the progression and success of the customer marketing program as well as driving acquisition, customer retention, and business growth. Skilled at devising a holistic strategy and plan to scale customer acquisition and maximize the lifetime value of the customer base. Proven success in building and sustaining a strong team and work environment steering retention of people resources to fulfill team objectives optimally. Proficient in coordinating with teams, agencies and senior leadership to draft, review, and synchronize communication, researching market trends and competitors.- Proven experience in brand-building and 360 marketing strategy. Innovative leader who maximizes growth through integrated marketing strategy, editorial and content strategy, social media marketing, influencer marketing, copywriting, and graphic design.- In-depth knowledge of developing narratives, and implementing them in multiple formats including digital marketing, articles, videos, presentations, and event experiences.- Proven experience developing and executing comprehensive Diversity, Equity, and Inclusion strategic plans focused on achieving and retaining higher levels of diversity representation while influencing leaders who will build an inclusive, diverse and engaged culture. Designs processes, systems, and tools that support organizational progress and sustainability.- Extraordinary leader with strengths in project management, working through problems, and developing solutions, including meeting goals under budget. Leads with vision to drive measurable results. A natural at relationship building and customer service. Dedicated to co-creation partnerships that provide value for the brands involved.- Well-known for driving people-first strategy across marketing environments, including employee development, organizational change, and innovation with the primary focus of motivating people and teams to succeed.- High level of communication skills proven by the ability to confidently articulate and present brand strategy initiatives and new ways of working, as well as participation in local news interviews with press, workshops/training classes, panels, presentations, and videos regarding product marketing, creative partnerships, and DEI topics.

Listed skills include Event Planning, Marketing, Event Management, Creative Direction, and 17 others.

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  Spelman College

  Magna Cum Laude