Sheri Macardy
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Sheri Macardy Email & Phone Number

Strategic Marketing Coordinator | Graphic Designer | Driving Brand Growth at Inclusion Lethbridge
Location: Lethbridge, Alberta, Canada 4 work roles 2 schools
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Current company
Role
Strategic Marketing Coordinator | Graphic Designer | Driving Brand Growth
Location
Lethbridge, Alberta, Canada

Who is Sheri Macardy? Overview

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Sheri Macardy is listed as Strategic Marketing Coordinator | Graphic Designer | Driving Brand Growth at Inclusion Lethbridge, based in Lethbridge, Alberta, Canada. AeroLeads shows a matched LinkedIn profile for Sheri Macardy.

Sheri Macardy previously worked as Design Lead at Inclusion Lethbridge and Marketing and Communications Consultant | New Media Intern at Alvin Reinhard Fritz Architect Inc.. Sheri Macardy holds Bachelor Of Fine Arts (B.F.A.), New Media, 3.95 With Great Distinction from The University Of Lethbridge.

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Inclusion Lethbridge

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Profile bio

About Sheri Macardy

With over a decade of experience in marketing and communications consultancy, I have partnered with diverse teams and clients to craft and implement strategic plans elevating brand visibility and refining promotional content. My expertise spans design and advertising, social media and content curation, editing and copywriting, project oversight, and fostering creativity and innovation.I excel in not only in producing visually stunning designs but also in developing comprehensive branding solutions that precisely align with company objectives. My ability to grasp broader business goals and translate them into effective design strategies positions me as an indispensable asset to any organization.My strong educational background further reinforces my expertise, with a Computer Graphic Design diploma, and a Bachelor of Fine Arts degree in New Media. This robust foundation equips me to thrive in dynamic, fast-paced environments within the constantly evolving industry.Proficient in digital marketing, graphic design, social media management, and copywriting, I specialize in crafting campaigns that effectively resonate with and engage the intended audience. Visually compelling assets capture attention and convey these messages with precision, while my skill in fostering meaningful connections on social media platforms enhances positive brand engagement.My professional journey reflects a passion for solutions-oriented design, underscored by perseverance and a commitment to continuous learning. My unique ability to merge creativity with strategic foresight renders me an invaluable asset to any organization seeking to elevate its brand presence and drive business growth.

Listed skills include Adobe Illustrator, Photoshop, Corel Draw X5, Microsoft Word, and 31 others.

Current workplace

Sheri Macardy's current company

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Inclusion Lethbridge
Inclusion Lethbridge
Strategic Marketing Coordinator | Graphic Designer | Driving Brand Growth
AeroLeads page
4 roles · 25 years

Sheri Macardy work experience

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Design Lead

Current

Lethbridge, Alberta, Canada

• Partnered with an architectural technician and organizational leaders on a downtown storefront revitalization initiative, enhancing the building’s aesthetic appeal and boosting community engagement• Tackled wayfinding challenges utilizing colour, lines and visual cues to differentiate buildings, improving navigation and overall visitor experience• Redesigned the existing logo to resolve design issues while preserving key brand messaging, resulting in a more impactful and cohesive visual identity • Crafted and coordinated a press release strategically timed for an open house event, generating substantial interest and increasing attendance significantly

2024 - Present ~2 yrs 6 mos

Marketing And Communications Consultant | New Media Intern

Lethbridge

Collaborated with design teams to develop strategic plans, resulting in enhanced brand awareness and optimized promotional content. Oversaw social media accounts to identify the best advertising methods and created images and copy aligning with current trends. Drove brand growth through design and advertising initiatives across various platforms for the company. Led brand growth initiatives across multiple platforms through innovative design and advertising campaigns. Enhanced brand consistency by refining existing marketing materials, utilizing strong editing, design, and copywriting skills to drive lead generation efforts and improve SEO. Oversaw marketing material production and managed all social media channelsKEY ACHIEVEMENTS:• Designed and published a 300-page book, significantly elevating brand visibility and growth.• Designed a series of six booklets using expert proficiency in Adobe InDesign.• Optimized and redesigned a 130+ page website to drive more organic traffic.• Created presentations and video content for social media to connect with target audience. • Implemented successful social media marketing campaigns, resulting in increased lead generation.• Refined the organization’s formal proposals by collaborating with the team and offering design expertise.• Oversaw 3 promotional events while providing all digital and print collateral, including photography.• Established a film studio, leading the production, editing, and publishing of videos to meet marketing objectives.

Feb 2019 - Mar 2021

Creative Director

Designed To Flourish

Red Deer, Alberta, Canada

Drove the creation of premium logos and comprehensive brand packages in client engagements. Seamlessly interfaced with clients to understand their vision and objectives, while executing designs that surpassed expectations. Employed efficient project management techniques to meet tight deadlines consistently.• elevated clients' brand identity with impactful logos and tailored packages.

2010 - 2013 ~3 yrs

Project Manager

Glendale Properties Inc.

Red Deer, Alberta, Canada

KEY ACHIEVEMENTS:• Orchestrated the development of a comprehensive branding package for the project, including the remodeling and staging of showcase units.• Recruited and managed a proficient team of up to 10 tradesmen, ensuring seamless execution throughout the condominium conversion process.• Collaborated effectively with legal teams, facilitating a smooth transaction process, and successfully selling all 30 units well within budget and ahead of schedule.

2002 - 2005 ~3 yrs
2 education records

Sheri Macardy education

Bachelor Of Fine Arts (B.F.A.), New Media, 3.95 With Great Distinction

Activities and Societies: Golden Key International Honour Society.Developed skills to master emerging technologies in a variety.

Diploma, Computer Graphic Design, 4.0

• Acquired proficiency in highly sought-after digital manipulation software tools essential in today's market. • Mastered digital image.

FAQ

Frequently asked questions about Sheri Macardy

Quick answers generated from the profile data available on this page.

What company does Sheri Macardy work for?

Sheri Macardy works for Inclusion Lethbridge.

What is Sheri Macardy's role at Inclusion Lethbridge?

Sheri Macardy is listed as Strategic Marketing Coordinator | Graphic Designer | Driving Brand Growth at Inclusion Lethbridge.

Where is Sheri Macardy based?

Sheri Macardy is based in Lethbridge, Alberta, Canada while working with Inclusion Lethbridge.

What companies has Sheri Macardy worked for?

Sheri Macardy has worked for Inclusion Lethbridge, Alvin Reinhard Fritz Architect Inc., Designed To Flourish, and Glendale Properties Inc..

How can I contact Sheri Macardy?

You can use AeroLeads to view verified contact signals for Sheri Macardy at Inclusion Lethbridge, including work email, phone, and LinkedIn data when available.

What schools did Sheri Macardy attend?

Sheri Macardy holds Bachelor Of Fine Arts (B.F.A.), New Media, 3.95 With Great Distinction from The University Of Lethbridge.

What skills is Sheri Macardy known for?

Sheri Macardy is listed with skills including Adobe Illustrator, Photoshop, Corel Draw X5, Microsoft Word, Adobe Indesign, Mac Or Pc, Acrobate Pro, and Typography.

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