Responsible for co-developing and executing integrated public relations strategies across Canada for The Home Depot’s corporate, philanthropic, environmental, marketing and merchandising programs and facilitating regional, national and social media opportunities.- Develop and execute national and regional proactive public relations campaigns- Act as a primary media contact while facilitating thousands of media opportunities each year- Proactively pitch media on local community projects and events- Research, write and edit a variety of media materials- Manage the company’s Canadian Facebook presence - Identify, coach and train internal spokespeople while managing the associate spokesperson program - Act as the company’s spokesperson for philanthropic and local corporate initiatives, where appropriate- Provide issues management support - Support media monitoring/reporting efforts - Manage product placement program

Responsible for helping plan and execute media and public relations programs to support The Home Depot Canada. - Assisted in planning and executing proactive public relations campaigns and events- Facilitated media opportunities, including requests for product, information and interviews- Identified and prepared internal spokespeople for media opportunities- Assisted in the development of media materials- Organized grand opening ceremonies and media relations for new store openings- Provided internal communications support

Responsible for helping to build the university’s brand externally while interacting with potential students, their families and high school administration. - Conducted more than 100 presentations at high schools and university fairs across Canada