Sheri Bender Email & Phone Number

Madrid, ES

Austin, Texas, US

Team Leader for strategic business development for OPERA Property Management Systems, OPERA Cloud Central Distribution, Oracle Payments, Nor1 Upgrade Application and Simphony Point of Sale Cloud SaaS Solutions in North America.

Los Angeles, California, US

Runtriz is a leading developer of software solutions for the hospitality industry, powering the digital and mobile strategies of many of the world's top hotel brands and casinos. Our clients are experiencing higher guest service scores, greater in stay ancillary revenues and significant operational efficiencies.

San Ramon, California, US

ARC Technology Solutions delivers game-changing productivity improvements for the Facilities and Construction Industries through a combination of SaaS software, mobile apps and unique services. Our customers can get accurate facilities and construction information instantly, anytime, anywhere and on any device throughout a building’s lifecycle. Our.

Southlake, Texas, US

• Promoted to create and define a new gaming market segment with a first year revenue budget target of $7M.
• Leverage proven expertise and long standing business relationships in contract negotiations and execution of $1M+ deals.
• Manage account team responsible for $10M hotel account portfolio, including retention and annual revenue growth.
• Expand territory customer base through delivery of superior customer service; providing daily guidance to accounts on revenue management, distribution strategy and property level systems integration expertise.
• Lead direct sales strategy, overseeing cross-functional technology experts and C Level Executive presentations.
• Provide production analysis, strategic guidance and industry travel distribution trend insights to drive maximum value

Southlake, Texas, US

• Global sales leader delivering new account creation over $30M first year account valuation.
• Managed, mentored and supported team development on new SaaS account sales – including electronic central reservation distribution, call center services, online and mobile digital marketing products and intricate.
• Lead development and orchestration of sales strategy by product line and strategic geographic market while also successfully delivering on regional market pricing initiatives.
• Influenced critical procedural operating processes and development of production reporting of client life cycle to support Sabre’s ascent as a CRS market leader.
• Managed cross-functional sales strategies with product, business and technology teams for decision makers comprised of C Level Executives, brand management teams, property managers and hotel asset owners.

Southlake, Texas, US

• Sabre Hospitality Solutions leverages the strength and breadth of Sabre's technology, marketing and distribution tools to bring hotel suppliers a global end-to-end solution. Including Synxis CRS, Sabre Media, Sabre.
• Created comprehensive client driven solutions for a burgeoning portfolio of products, services and distribution solutions.
• Exceeded sales plan and named top 2009 sales producer for global team delivering $8M in a single year, converting hotel brand prospects into transformational Sabre customers who are still retained today.
• Launched and influenced client focused implementation strategies for operational teams designed to generate maximum customer benefit during onboarding.
• Collaborated with marketing teams in product innovation and sales proposal creation to leverage current industry trends.
• Oversaw a customer led creative digital design and web site optimization for brand.com web site channel distribution growth.

New York, NY, US

• Business Development for the iHotelier CRS and booking engine. I was originally hired by the company founders Rodrigo Jimenez and Dirk Cameron.
• Proven track record of establishing and maintaining strong business relationships resulting in contract construction design and final delivery to operational teams for execution.
• Forged partner alliances with 3rd party providers that led to enhanced product offerings to fuel company growth.
• Defined RFP response process, marketing materials and operational procedures for successful startup company.
• Leading sales producer in 2003 growing regional sales by $1M in annual revenue.
• Contributed to hotel customer growth and overall footprint in the US for company valuation for acquisition.

• Responsible for prospect qualification, sales proposal creation, pricing and contract negotiation.
• Collaborated with operational teams to ensure successful transition for new hotel properties utilizing the Lexington Central Reservation Technology Platform.
• Designed and implemented marketing programs targeting client base to grow hotel profitability and market share through electronic distribution channels.
• Utilized extensive industry knowledge and provided superior customer service levels in acquiring and retaining customers.

New York, New York, US

• Responsible for the acquisition and management of hotel members in the Southwestern United States.
• Developed business plans designed to increase customer profitability and future revenue growth while communicating with each hotel member to ensure familiarity of all available services, travel trends, consortia.
• Developed and implemented strategic marketing plans for hotel members designed to maximize their presence in the international reservation networks, including the Global Distribution Systems, international reservation.
• Responsible for procurement of new hotel contracts and renegotiation of existing member contracts.
• Planned and executed a visitation program for targeted travel agencies designed to increase reservation volume by 25%.
• Created a strategic business plan to establish a regional presence for a traditionally international company.

Bs Business, Marketing & International Business

Education record