During my tenure with Ezdan Conglomerate, I’ve had the benefit of working with its different subsidiaries.• Planning, executing and responsible for various photography assignments of Ezdan Holding Group,Ezdan Hotels, Ezdan Real Estate, Ezdan Mall and Ezdan World• Delivering exceptional visuals of Group and its Subsidiaries for News, advertising, PR & Corporateevents, Promotions and documentation purposes• Was able to handle assignments for few key projects of the group including the Ezdan Worldentertainment project, the upcoming flagship Ezdan Oasis project etc.

I complete a wide range of freelance photography assignments for major corporate organisations, advertising agencies and event management companies in the Qatar region.Key Projects/Achievements- Building a creative, diverse and high quality portfolio; www.sheril.photography- Securing major assignments with clients such as ADabisc, Barwa, Qatar Airways, Ooredoo, Qatar Tennis Federation, SM Media & Events and Whyte Creations- Gaining a strong reputation for the ability to deliver exceptional visuals to time critical deadlines, liaising extensively with high-profile clients, including national and international dignitaries

I completed daily news, breaking news updates and commercial photography assignments for this reputable newspaper and magazine publication.I also managed the editing process in liaison with photography teams, including responsibility for the preparation of images for both print and online publication. My role involved extensive collaboration with newsroom editors and designers on a wide range of projects; ensuring the planning and production of high-quality material in full alignment with client requirements. I was also responsible for the print media coverage of major regional and international sporting events.Key Projects/Achievements- Undertook daily coverage of the Arab Games 2011 attended by high-profile guests, involving the capture of live sport action across 13 venues as well as the production of news features for print media- Provided media coverage for the international Aspire 4 Sports Congress and Exhibition; ensuring high levels of exposure for exhibitors and marketers in addition to comprehensive media support- Delivered full media coverage support for the prestigious 9th World Conference on Sport and Environment; fully meeting stakeholder expectations in terms of media and PR objectives- Prepared engaging print media coverage to promote the Qatar Classic Squash 2011 event - Created photo coverage of the Club World Volleyball Championship, Club World Handball Championship 2011, football club matches, international friendly matches and other events

I provided comprehensive administrative support to the team as well as acting as first point of contact to clients with various enquiries.I prepared a range of professional documentation, scheduled appointments, travel arrangements and meetings, applying strong organisation and prioritisation skills. I also managed all manual and electronic filing systems in addition to responsibility for petty cash and employee payroll.

Coordinated the hiring process; from the sourcing and forwarding of pre-screened CV's to the Head of Recruitment through to contract issue and new employee orientations. I also updated and maintained job advertisements in conjunction with facilitating recruitment sessions and interviews to aid the recruitment process.

Driving revenue growth and profitability via the creation and execution of high-impact sales, marketing, communications and branding activities across multiple sales channels. I proactively monitored customer satisfaction levels and market activity in order to maintain competitive edge and enhance product offerings and service delivery.