Feminology is a family of companies committed to bringing a full-suite of brand development, public relations and media services to emerging and aspiring brands. We are a women-owned, female-led team of skilled media and public relations professionals. We offer both agency and accelerator services dedicated to fueling market launch for a highly selective portfolio of women-owned businesses. Our newly launched in-house media company curates content for women in the entertainment… Show more Feminology is a family of companies committed to bringing a full-suite of brand development, public relations and media services to emerging and aspiring brands. We are a women-owned, female-led team of skilled media and public relations professionals. We offer both agency and accelerator services dedicated to fueling market launch for a highly selective portfolio of women-owned businesses. Our newly launched in-house media company curates content for women in the entertainment, technology, health, spirituality, family advocacy and social impact categories. We curate conversations among women worldwide by programming, sponsoring and sharing intelligent, relevant content with our podcast guests and sponsor-partners. We believe the work we offer in all aspects of our business creates unmatched value for our clients because of the emphasis we place on authenticity and diversity in the workplace and intensive client collaboration. Show less

Serve as marketing and distribution partner for several state-of-the-art automated genetic testing labs that utilize the latest in Next Generation Sequencing to provide valuable genetic information to patients, doctors, and hospitals across the U.S.CGX, NGS and PGX screenings are offered only to medically-eligible patients through participating insurers and Medicare. Knowledge of genetic predispositions supports informed healthcare decision-making for both patients and providers.

Interim position recruited for development and retention of existing accounts; acquisition of new high-growth potential accounts; overseeing staff and project team delegations and productivity.

In-house consultancy role focused on development of new accounts and overall account retention. Responsible for all aspects of the account services team and diversification of portfolio of services.

Launch of “Carothers Crossing," large-scale mixed-use community in Middle TN-Facilitated name, brand identity, property signage, collateral & 2-year sales/marketing plan -Negotiated and managed co-op budgets with premium vendors & building material suppliers -Hired & managed all creative agencies for web, print & PR ($275k budget)-Directed & managed all aspects of website construction & CRM tools -Wrote content for corporate collateral, sales sheets, sales presentations &… Show more Launch of “Carothers Crossing," large-scale mixed-use community in Middle TN-Facilitated name, brand identity, property signage, collateral & 2-year sales/marketing plan -Negotiated and managed co-op budgets with premium vendors & building material suppliers -Hired & managed all creative agencies for web, print & PR ($275k budget)-Directed & managed all aspects of website construction & CRM tools -Wrote content for corporate collateral, sales sheets, sales presentations & realtor scripts -Coordinated special events, ribbon-cuttings, civic events & area Pencil Partner sponsorship ·Assisted in sales center design (traffic flow, messaging, aesthetics, assets) Show less

-Developed brand identity, marketing strategy & product implementation campaigns -Traveled coast-to-coast training 300-member sales team on specific prescription drug benefits, including one of the first “3-tier benefit” programs available to employers to reduce drug costs-Responsible for in-house marketing/sales support team of 5 employees -Worked collaboratively with both Healthsource & CIGNA to develop sales collateral for 2500+ ee corporations