Contracted social media and content copy editor.

The Rainmaker Group 01/2016 - 07/2016Imagine, LLC 04/2016 - Per ProjectResearch, write and edit premium digital B2B white papers and blog posts. Interview subject matter experts and provide digital content strategy input across client’s platforms. Wrote revenue generating social media content.

Produced web content for publishing across online platforms including company blog, Twitter and LinkedIn.Utilized marketing automation system analytics for benchmarking marketing campaigns.Created marketing campaign landing pages.Created email marketing campaigns.

Construct revenue generating and engaging content on Twitter for a national auto part brand.Research product benefits to brand’s target audience.Increase sales of products on monthly circular through social media.

Managed Digital Sherpa’s content team to ensure unique, engaging and SEO rich content is created on behalf of over 70 specialized client’s blogs. Responsible for project management of each client’s content production and publishing. Identified new content opportunities and developed a comprehensive content strategy for each client based on SEO best practices and keyword search. • Completed 3rd and 4th quarter client content commitments two months ahead of schedule.• Revised editing and proofreading processes to increase content productivity.• Evaluated writer’s work and online ratings to determine best fit for clients.• Managed staff full-time and freelance editors.• Managed client monthly and quarterly email marketing campaigns.• Coordinated, edited and proofread web content submitted by full-time and freelance contributors based on the AP Style guide.• Developed message and content strategy based on client’s marketing goals.• Reported weekly progress to senior management based on company content strategy.• Maintained multiple hard deadlines based on client’s expectations.• Assisted various content teams with topics and titles as basis for blog content creation for over 85 unique clients.

Broad scope of responsibility included maintaining brand integrity by addressing customers on Facebook, Twitter, Yelp and other consumer forums and message boards. Assessed new social media sites for brand presence. Partnered with various stakeholders, including PR to protect and manage The Home Depot’s brand reputation online.

Managed social media initiatives for 27 residential properties across the country. Broad scope of responsibility includes creating and managing online marketing campaigns to increase engagement, resident retention and new rental leads. Managed customer accounts and reported monthly metrics to customers, sales and senior management.