Sherrie Slopianka Email & Phone Number

Eugene, OR, US

Eugene, Oregon, United States

Boca Raton, Florida

• Manage third-party distributor and sales
• Oversee Humanix budgets and forecasting
• Request quotes from printers, review and award titles. Upload final files to printers.
• Oversee editorial from manuscript to final pages
• Hire publicists for all A and A+ authors. For all other titles, I handle publicity.
• Work with in-house or freelance designers on all covers

Brentwood, TN

• E-Commerce sales and promotions for Amazon, Christian Book Distributors and B2C website
• e-Book sales, conversions and promotions for Amazon, Barnes & Noble, iTunes and 25 other e-book partners
• Oversee third-party field rep group and telesales team
• Oversee International sales and licensing
• Manage all audiobook licensing projects
• Responsible for the development of all POD titles

Brentwood, TN

• MARKETING
• Research, develop and implement all marketing and sell-in materials from concept through execution, including, marketing pieces, press releases, ARCs (review copies) for each title and press-kits
• Oversee all advertising design for marketing materials
• Develop promotional partnerships with relevant organizations and websites and maintain existing partnerships
• Implement all promotional activity from concept through execution, including press kits, marketing pieces, press releases, manage review copies and develop online and social media campaigns
• Implement and develop web site and manage the content

Brentwood, TN

• Director of Data Services
• Database client services to several top Fortune 1,000 companies including NASDAQ, NYSE Euornext, American Express, Deloitte, KPMG and many more
• Maintained a database team of 10 who were responsible for updating 53,000 director and officers, who sat on the boards of more than 6,000 publicly traded companies. Our team averaged 16,000 field changes a week with.
• Weekly database presentations to prospective clients and drafted up all proposal and collateral materials
• Monthly audit reporting for existing clients
• Monthly database training for clients

Lavergne, TN

• Manager, IPS Client Services
• Managed the integration for Ingram’s start up division Ingram Publisher Services. This involved integrating publishing companies into Ingram’s infrastructure as it related to distribution, accounting, sales, marketing.
• Assisted in the development of a client integration timeline by strategizing with 15 department executives and managers
• Worked with VP of Sales and Director of Business Development in finalizing the Class of Trade discounts for publishers
• Worked with Business Analysts in the design of a publisher CRM
• Integrated 55 publishers ranging in size from $100k to $40M – often integrating 5-7 publishers at one time

Brentwood, TN

• Manager, Sales Support
• Managed Integrity’s customer service and distribution while being the main point of contact with their third party fulfillment center. Integrity Publishers was a start up publisher.
• Developed a sales pub date timeline for all new releases to ensure all key clients such as Amazon.com, AWBC, Barnes & Noble, Borders etc. were notified well in advance with galleys, title cards and other collateral.
• Worked with third party fulfillment center in the development of special instruction needs for clients and a shipping tracking method
• Developed a process with the production team that would enable key clients to have finished product well in advance of Integrity’s warehouse arrival date

Vancouver, Canada

• Evaluated complete operation of distribution center and created and implemented new ideas in order to improve sales, efficiencies and quality of service
• Developed processes for our customer-service department while overseeing pivotal mass-market accounts, including Wal-Mart, Costco, Hallmark, Chapters Books, Carlton Cards, almost 2,000 independent accounts.
• Supervised the administration of key in-house accounts while providing customers with pricing, costing, scheduling of delivery appointments, invoices, special packaging promotions, and inventory updates.
• Resolved customer problems on a day-to-day basis. Trained new employees in the customer-service department.
• Developed mainframe databases for our in-house sales reps, and acted as training liaison for them.
• Set-up and arranged third-party warehouse facilities. Developed system processes between each warehouse and our Canadian corporate office.

Nashville

• Interacted with manufacturers and printing vendors
• Generated purchase orders for new and backlist titles
• Coordinated deadline requirements with labels and creative services
• Effectively distributed master, film and dry goods to proper vendors such as Cinram, JVC, Sony
• Monitored production progress of several titles simultaneously
• Expedited each project through from beginning to end

Nashville

• Managed Word Entertainment Canada's account as it related to export documentation, commercial invoices, letter of credits, and logistics
• Served as a representative in advising Word Entertainment US on the methodologies of the Christian media distribution in Canada as well as the handling of related customer service
• Managed the releases of new product and ensuring its timely shipment in compliance with their agreements
• Developed a weekly inventory report database of product availability, backorders, and price increases
• Ensure that product directly shipped to Canada's mass-market accounts met all customer requirements (Canadian price-point sticker) and that customs paperwork was processed expeditiously
• Acted as Canadian representative while Word Entertainment US migrated to a new distribution and software systems

Greater Nashville Area, TN

• Managed Word Entertainment Canada's account as it related to export documentation, commercial invoices, letter of credits, and logistics
• Served as a representative in advising Thomas Nelson Publishers on the methodologies of the Christian media distribution in Canada as well as the handling of related customer service
• Managed the releases of new product and ensuring its timely shipment in compliance with their agreements
• Developed a weekly inventory report database of product availability, backorders, and price increases
• Ensured that product directly shipped to Canada's mass-market accounts met all customer requirements (Canadian price-point sticker) and that customs paperwork was processed expeditiously
• Worked with air and sea freight forwarders on the handling of customer shipments

Canada

• Liaison for customer service operations to parent U.S. company Thomas Nelson Publishers
• Managed 5 mass-market accounts which included Wal-Mart, Costco, Sears and 2000 independent accounts such as Hallmark, Chapters Books, and Carlton Cards
• Supervised the administration of key in-house accounts while providing customers with pricing, costing, scheduling of delivery appointments, invoices, special packaging promotions and inventory updates
• Responsible for training new employees on U.S. mainframe computer system
• Assisted in special projects as specified by management, including price list development, sales sheet creation, and reconciling commission reports

Canada

• Handled retrieval, packing and shipping functions for 3000 + customers, 16,000 + SKU's
• Oversaw the packing of domestic and international orders and determined freight carrier use

Bachelor Of Arts (B.A.), Marketing

Equivalency Degree

B.Sc., Logistics & Transportation

Equivalency Degree