Brand builder. Creative explorer. Writer of all things.

Bringing idea-centric marketing and creative solutions to life across B2B and D2C audiences. Big-picture thinker and detailed doer with extensive omnichannel marketing experience in branding, directing and writing integrated campaigns across a multitude of industries, including automotive, beer & spirits,CPG, healthcare, manufacturing, medical devices, pharmaceutical, retail and technology services.Clients: SPR Therapeutics, Pinky Swear Foundation, BI Worldwide, Introworks, Marvin, Lifetouch, MJ Kretsinger, HumanEdge, Klein Bank, Healthy Bytes, Lifespark, Emerson, WomanWise

Oversaw creative strategy and execution of global corporate, consumer and retail marketing initiatives across a portfolio of brands. Directed resource planning, development and leadership across creative, digital, UX/UI, and marketing operations teams to reach highest levels of performance. Partnered with executive leadership to support business objectives and deliver breakthrough results. Directed alignment, consistency and impact of messaging and visual content for broadcast media, corporate videos, print, websites, interactive tools, social properties and trade shows/events.Led creative for first-of-its-kind partnership with WebMD to secure ROS ad content and embedded, branded hearing test on WebMD platform, resulting in 200M brand impressions and 70,000 unique hearing tests completed. Championed creative for partnerships with Conde Nast, Google, Apple and Walgreens to expand consumer reach. Led creative for new product launch, Livio AI – named one of TIME Magazine's Best Inventions.

Developed and expanded strategic, creative marketing teams to support business objectives, build global brand consistency and elevate reputation across professionals, consumers and media. Refined and prioritized deliverables for brand building and sales growth across multichannel, go-to-market strategies and product launches. Oversaw creative marketing, website development, digital properties, digital content, project management and marketing operations.

Grew internal and external creative capabilities, drove strategy and developed high-performing team of art directors, designers, copywriters and web developers to deliver on-brand results across multichannel B2B2C communications.

Re-branded traditional advertising and promotion agency into insight-driven solutions provider marketing brands to women. Utilized insights to build brands, concept culturally relevant and actionable creative campaigns into differentiating solutions.Clients: Novartis Pharmaceuticals, UnitedHeathcare, Land O'Lakes, Dunkin' Donuts, Lifetouch, Old Home Foods, Schwan's Company, Serta, WomenVenture

Grew, mentored and managed creative team. Lead branding strategy, creative concepting and execution for expanding global, integrated experiential marketing agency specializing in the acquisition and activation of international sports and entertainment sponsorships. Clients: AARP Pharmaceutical Services, Coca-Cola USA, Don Julio, 3M, Fingerhut, Honeywell, Lawson Software, Schwan's Company

Experienced rapid career growth from copywriter to creative leadership in support of Fortune 100/500 clients for Minneapolis and New York-based marketing agency – named Agency of the Year for three consecutive years.Clients: Chase Manhattan Banks, Chiquita Banana North America, Coca-Cola USA, Cost Cutters, Famous Footwear, Hill's Science Diet, Keebler, Kraft, Milk PEP (got Milk?), Motorola, National Car Rental, Pete's Brewing Company, Pennzoil, Quaker, Schwan's Company, Star Tribune, TiVo, TV Guide