Sherry Pei

Sherry Pei Email and Phone Number

Brand Marketing Manager @ twopagescurtains
Los Angeles, CA, US
Sherry Pei's Location
Los Angeles, California, United States, United States
About Sherry Pei

Data-driven Product Management and Marketing Strategist with a diverse background in marketing, product strategy, journalism, public relations, and digital communication. I leverage data analytics to inform decision-making and drive growth through product management, digital marketing strategies, and integrated communication planning. Currently pursuing a Master’s in Digital Social Media at USC Annenberg, I have honed my skills in developing and executing growth strategies that optimize user experience and business performance.My key areas of expertise include:-Product Management-Growth Marketing-Digital Strategy-Marketing Analytics-Influencer & Brand Management-Content CreationI am passionate about bridging the gap between data analysis and creative marketing to deliver impactful results, and I am excited to continue applying these skills in product management and digital marketing roles.✨

Sherry Pei's Current Company Details
twopagescurtains

Twopagescurtains

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Brand Marketing Manager
Los Angeles, CA, US
Sherry Pei Work Experience Details
  • Twopagescurtains
    Brand Marketing Manager
    Twopagescurtains
    Los Angeles, Ca, Us
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  • Cayknight.Ai
    Growth Marketing Intern
    Cayknight.Ai Jun 2024 - Present
    California, United States
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  • Weber Shandwick
    Marketing And Public Relations Intern
    Weber Shandwick Jul 2021 - Nov 2021
    China Shanghai
    · Gained 125m+ exposures and 215k+ interactions in total for the brand by modifying promotion posts and videos on multiple digital platforms· Reached a total of 11.6m+ exposures and 40k + interactions by initiating the series of promotional launches of HOKA One One, including pre-communication with KOLs, script revision, and online release· Selected and implemented multiple promotion strategies with leading KOLs for supporting online and offline launch events of Nespresso Vertuo in the Chinese region· Independently designed 7 briefing books for effective communication with celebrities and influencers, which was taken as a template by Nespresso· Planned and conducted offline marketing events hosted by Nespresso Vertuo· Independently produced 52% of Nespresso semi-yearly marketing reports for Nespresso
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  • 'Sisyphus Girls' Social Account
    Founder/Editor/Operator
    'Sisyphus Girls' Social Account Feb 2020 - Jul 2021
    Shanghai, China
    · Operate Sisyphus Girls’ social accounts; write articles and produce videos on girls’ growing stories and self-identity to encourage more Chinese girls to live a brave and independent life; publish on multimedia platforms including Weibo, Red, and Bilibili · · Create and update content in different formats bi-weekly, with the most viewed article and video reaching 885 and 941 views; the number of followers on WeChat reaches 1000
  • Berluti
    Public Relations Intern
    Berluti Feb 2021 - May 2021
    China Shanghai
    · Managed 196 outfit samples for the first brand launch in China - 2021 BERLUTI Winter Launch, collaborating across departments and updating clearance information regularly to facilitate communication between China and France· Planned and implemented 2021 BERLUTI Winter Launch event, received 500+ guests including celebrities, editors, fashion stylists, journalists, influencers.· Drafted 5 news releases for the Winter New Product Series, translated weekly newsletters, press releases, and website information· Routinely maintained brand relationships with editors, journalists, fashion buyers, celebrities, influencers, landlords, etc.
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  • Milk Makeup
    Marketing Intern
    Milk Makeup Aug 2020 - Sep 2020
    China Shanghai
    · Scouted 300+ influencers on multiple digital platforms and contributed to 90+ influencer cooperation for Makeup in one month, which generated into 40% rise in sales· Modified promotional posts for influencers on Red (a Chinese social media platform); the most viewed post got 47,000 thumb-ups and 34,000 favorites· Analyzed data on different social media platforms, coped with negative comments, and adjusted publicity plans in time after regularly reviewing comments and feedback· Independently wrote an influencer marketing strategy based on a product marketing strategy, which was taken as a template for influencer cooperation
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  • Smg | Worldwide Entertainment & Convention Venue Management
    Intern (Journalist/Editor/Director Assistant)
    Smg | Worldwide Entertainment & Convention Venue Management Feb 2020 - Jun 2020
    Shanghai, China
    · Wrote 20 news posts per day on Facebook and Twitter based on the latest news· Researched academic papers and government policies to find valid reliable data and information for video production; Pitched meaningful news agenda to the director· Found 4 qualified interviewees during COVID-19, completed online interviews about expat quarantine life in Shanghai· Filmed and Edited videos for a government project of Pudong opening-up 30th anniversary
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Sherry Pei Education Details

Frequently Asked Questions about Sherry Pei

What company does Sherry Pei work for?

Sherry Pei works for Twopagescurtains

What is Sherry Pei's role at the current company?

Sherry Pei's current role is Brand Marketing Manager.

What schools did Sherry Pei attend?

Sherry Pei attended University Of Southern California, 上海师范大学.

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