Chief Executive Officer: •Spearheading the organizational set-up &client acquisition strategy; successfully onboarded 80+ clients nationally &globally•Accomplishing customer retention - by educating clients to go digital & cross-selling services •Developing & maintaining an excellent network with vendors & channel partners Content & Creative Head: •Heading the Content/Copy Writing & Creative, Digital Marketing Team •Content Management: developing &managing the Digital Marketing (SEO & SMM), MarCom&CorpCom tools •Ensuring that all the business’s narratives and messages are in support of the content strategies and editorial decisions that are formulated along with the Director of Communications, Chief Marketing Officer, and key stakeholders •Supervising the development & management of business’s brand standards & content style guides with overall expression of the business’s corporate identity in the content it puts out •Developing an integrated content strategy that encompasses channel selection & focus, editorial governance &metrics to be applied and aligned with the business’s overall objectivesProducer: •Advising on production content and development decisions, budgetary guidelines, agency & personnel commitments •Developing preliminary project budgets for research, resources, personnel services, equipment, and material usage for programs at productions •Developing administrative policies for Production Department •Leading creation of all contracts for production services, client-based projects, agency product distribution & associated peripherals •Creating quality control measures for all projects and assisting producers, associates, subordinate production personnel, and engineers in responding with corrective measures

•Heading the Content/Copy Writing & Creative, Digital Marketing Team •Content Management: developing &managing the Digital Marketing (SEO & SMM), MarCom&CorpCom tools •Ensuring that all the business’s narratives and messages are in support of the content strategies and editorial decisions that are formulated along with the Director of Communications, Chief Marketing Officer, and key stakeholders •Supervising the development & management of business’s brand standards & content style guides with overall expression of the business’s corporate identity in the content it puts out •Developing an integrated content strategy that encompasses channel selection & focus, editorial governance &metrics to be applied and aligned with the business’s overall objectives

Key Result Areas:•Monitored the content creation process, & managed junior editors; proofread the text and improve its clarity, spelling, and punctuation •Worked towards maintaining consistency, readability, and accuracy; expedited content development while ensuring the content’s quality •Prepared content for publication; maintained productive working relationships with writers, designers,& other editors •Working with efficiency and objectivity, ultimately helping content succeed in the content creation & publishing processes •Performed duties like creating editorial boards, deciding what gets published, developing budgets, & attending social events •Provided support to editors, performed research, proofread copy, fact-checked the entire stories •Planned, & revised material for publication in books, newspapers, magazines and websites •Reviewed & edited digital media and drafts of books & articles, offered comments to improve the product, & suggested titles and headlinesEditor: •Pashudhan: an International Veterinary Monthly•Naturally Ours: an In-house Newsletter •Moving Forward: a Marketing Newsletter•Waves of Excitement: a Marketing Newsletter •Business & Beyond: an External Business NewsletterHead of Corporate Communications: •Formulation of the Marketing Team & Communication Cell •Led the Employee Engagement Activities | Vendor Management Programs | CSR Activities | Business & Marketing Communication Material Development•Developed the SEO based Content, Website Navigation& Features, & Online Marketing