Preethi Shetty Email & Phone Number

Bangalore, Karnataka, In

• Led the end-to-end product development lifecycle for over 5+ releases of cultsport fitness app. Collaborated closely with stakeholders to define product vision, roadmap, and strategic goals aligned with the company's mission. Increased DAU by 400% and improved customer week-4 retention by 15% during the overall tenure. • Spearheaded the launch of B2B gym service app and website, with over 100+ clients onboarded within the first month of launch.• Personally talked to hundreds of customers to identify user needs and performed extensive competitive analysis to understand market trends, and identified multiple innovative features for cultsport app as well as the cult.fit app. • Worked closely with UX/UI designers to completely redesign the cultsport app, improving overall user experience and adoption rates by ~20%.• Collaborated with marketing and sales teams to develop go-to-market strategies, product positioning, and promotional campaigns for both cardio equipment sales and app adoption. • Introduced Agile in the organisation for better planning and structure. Brought in multiple tech initiatives along with the development team to improve overall performance of the app by 30-35%. • Held a 3-day workshop with customer support team (with headcount of 100+) to understand the team’s needs and challenges. Brought in multiple changes in processes and introduced automation tools to improve their efficiency by almost 30%.• Introduced multiple features in backend for dieticians and personal trainers thereby improving their efficiency by ~40%.

Round Rock, Texas, Us

• Led a global team for validation of server monitoring mobile application for 2 releases worth over $21 Mn ensuring zero post-go-live defects. • Extensive experience in release planning, estimation, capacity planning, status reporting and project retrospective in an agile environment.• Expertise in creating test specification plans and test environment strategy, reviewing test case strategy and design, creating requirement traceability matrix.• Youngest member handpicked by upper management to be one of the five leads (out of 50) in the entire organization to represent Dell to receive external TMMI Level-3 certification for validation processes. • Evolved product validation strategy using customer-driven approach thereby increasing early defect detection by 28%. • Planned and implemented organization-wide consolidation of test configuration matrix saving over 35% of operational cost to the company and reducing test effort redundancy by 40%. • Drove process innovation to eliminate overlap in validation efforts across inter dependent projects thereby reducing approximately 1800 person hours per release. • Spearheaded multiple enterprise customer demos to drive continuous feedback and improvement of feature set and test strategy. • Mentored new recruits and lateral hires from across the globe (Austin, Taiwan, India) and revised training schedules to shorten on-boarding time by 3 weeks. • Leveraged extensive hardware knowledge to assist marketing and development teams in requirement elicitation and feature prioritization reducing overall time spent in plan phase of releases.• Collaborated with global stakeholders and cross functional teams throughout software development lifecycle to ensure proactive planning leading to 100% adherence to release timelines.

Round Rock, Texas, Us

• Led validation team for server monitoring mobile application and delivered 10 successful projects worth over $18 million. • Created automation roadmap, conceptualized and implemented a scalable and efficient automation framework (UI based using Appium in Java) for the product, thereby increasing the validation efficiency by 40% and saving up to 400-person hours per release.• Conceptualized a common root cause analysis framework to standardize bug triage thereby increasing defect fix rate by 40% and decreasing defect fail verification rate by 15%. • Recognized as Subject Matter Expert for core features such as augmented reality, push notifications and user analytics collection.

Round Rock, Texas, Us

• Engaged with geographically remote stakeholders from Austin and Taiwan to analyse high level design documents to develop test strategy. • Reduced validation time for new features by approximately 30% by developing multiple automated test suites in C# .NET and Java for various features for over 4 releases in an Agile environment.

Round Rock, Texas, Us

Internship: 3 months internship in Dell during my final semester of engineering (4th Feb, 2013-26th April, 2013): Worked on Web Service automation testing for the project-Open Manage Essentials (OME) using VB and C# in .net framework.

Master Of Business Administration - Mba, Business Administration And Management, General

Bachelor Of Engineering (B.E.), Computer Science