Shevan Wikramanayake
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Shevan Wikramanayake Email & Phone Number

Trade Marketing | Brand Management | Portfolio Strategy | Category Management at Lion Brewery (Ceylon) PLC
Location: Dubai, United Arab Emirates 5 work roles 1 school
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Current company
Role
Trade Marketing | Brand Management | Portfolio Strategy | Category Management
Location
Dubai, United Arab Emirates
Company size

Who is Shevan Wikramanayake? Overview

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Quick answer

Shevan Wikramanayake is listed as Trade Marketing | Brand Management | Portfolio Strategy | Category Management at Lion Brewery (Ceylon) PLC, a with 189 employees, based in Dubai, United Arab Emirates. AeroLeads shows a matched LinkedIn profile for Shevan Wikramanayake.

Shevan Wikramanayake previously worked as Manager - Country Lead Middle East at Lion Brewery (Ceylon) Plc and Brand Manager - Diageo at Luxury Brands. Shevan Wikramanayake holds Double Major In Marketing & Management, Marketing/Marketing Management, General from Edith Cowan University.

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Email format at Lion Brewery (Ceylon) PLC

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Lion Brewery (Ceylon) PLC

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Profile bio

About Shevan Wikramanayake

Highly motivated, visionary, and performance-driven marketing manager with over 15+ years of success developing highly successful and award-winning marketing programs and advertising campaigns. Consistently succeeds in conducting domestic and international consumer and market research and developing comprehensive strategies to position products, pricing, and marketing to achieve targeted sales growth while maintaining corporate and brand integrity.My history includes various sales and marketing-related accomplishments. I thrive at guiding all parts of account management, from prospecting new clients and establishing markets to monitoring account activities and coaching and managing staff while continuously generating new business prospects. In addition, due to my exceptional customer service and relationship management skills, I have been consistently chosen over my peers to service large-scale, high-revenue corporate customers.Snapshot of my career highlights;➤ In progressively important positions with Manager - Country Lead Middle East, culminating in my current position as Manager - Country Lead Middle East, I have driven product enhancement, corporate growth strategies, and successful marketing activities to promote revenue growth and exceed sales goals.➤ Using exceptional account management and client relationship abilities to increase sales and revenue in account management positions with Heineken Lanka Limited, Luxury Brands (Pvt) Ltd and Lion Brewery Ceylon PLC➤ Consistently rated at the top of account executives in performance and target achievement, boosting business with current clients by as much as 48%➤ To meet deadlines and requirements, direct resource allocation, regulatory compliance, purchasing and procurement, data analysis, records administration, and overarching operations➤ Managing all aspects of special projects, from conception to completion, including identifying and obtaining the required resources, equipment, and personnel to satisfy project schedule and budgetary requirementsMy experience includes successfully conceptualising and implementing new marketing activities and campaigns to generate market impact and expansion for product launch and development projects in various sectors. In addition, my demonstrated abilities in project management, creative design, and client acquisition and retention qualify me to contribute significantly to your organisation.

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Shevan Wikramanayake's current company

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Lion Brewery (Ceylon) PLC
Lion Brewery (Ceylon) Plc
Trade Marketing | Brand Management | Portfolio Strategy | Category Management
pennsylvania, united states
Website
Employees
189
AeroLeads page
5 roles

Shevan Wikramanayake work experience

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Manager - Country Lead Middle East

Current

United Arab Emirates

➤ Growth Strategy: Develop and implement a corporate growth strategy and an operational plan for middle eastern markets.➤ Performance Management: Responsible for the profit and loss of the individual markets, including volumes, gross margins, net profit, and budgets.➤ Business Expansions: Accountable for obtaining market knowledge and developing entry strategies for International Business expansion ambitions.➤ Pricing Strategy: Responsible for driving the pricing strategy for each market via price audits, competitor analysis, and other market knowledge, including duty structures and freight forwarding rates.➤ Brand Penetration: Responsible for brand penetration and activation drives in each market via demand-generating brand visibility and public relations initiatives.

Jan 2023 - Present

Brand Manager - Diageo

Luxury Brands

Sri Lanka

➤ Business Strategy: Designing and implementing the business plan Diageo portfolio➤ Brand Management: Managing the brand strategy and brand activation plan➤ KPI Setting and Management: Designing the sales plan by assessing and projecting sales and A&P operations and achieving set objectives➤ Market Analysis: Industry and market analysis and intelligence management

Jun 2021 - Dec 2022

Trade Marketing Manager

Sri Lanka

➤ Trade Marketing and Distribution in the Central Region➤ Management of trade across a diverse array of geographies and cultures➤ Management of distributors to achieve the commercial objectives of the company.➤ Development and execution of programmes for Route To Market, Shopper marketing, and customer management➤ Planning and implementation of programmes to engage Police Officers, law enforcement officials, and retail business partners➤ Maintaining outstanding professional relationships with clients to generate new business opportunities.

May 2017 - Jun 2021

Horeca Manager

Bat

Colombo

➤ Ensuring this channel's availability, visibility, product quality, and volume conform to the guidelines.➤ Horeca's implementation of Brand and Trade programmes➤ Developing intimate working relationships with the Horeca Trade to increase customer loyalty➤ Develop strategic business plans for the Horeca channel.➤ Managing budgets for scheduled and executed activities in this channel

Nov 2014 - Apr 2017

Trade Marketing Executive

Bat

Colombo, Central, North Central

Apr 2008 - Oct 2014
Team & coworkers

Colleagues at Lion Brewery (Ceylon) PLC

Other employees you can reach at lionbeer.com. View company contacts for 189 employees →

1 education record

Shevan Wikramanayake education

FAQ

Frequently asked questions about Shevan Wikramanayake

Quick answers generated from the profile data available on this page.

What company does Shevan Wikramanayake work for?

Shevan Wikramanayake works for Lion Brewery (Ceylon) PLC.

What is Shevan Wikramanayake's role at Lion Brewery (Ceylon) PLC?

Shevan Wikramanayake is listed as Trade Marketing | Brand Management | Portfolio Strategy | Category Management at Lion Brewery (Ceylon) PLC.

Where is Shevan Wikramanayake based?

Shevan Wikramanayake is based in Dubai, United Arab Emirates while working with Lion Brewery (Ceylon) PLC.

What companies has Shevan Wikramanayake worked for?

Shevan Wikramanayake has worked for Lion Brewery (Ceylon) Plc, Luxury Brands, Heineken Lanka Limited, and Bat.

Who are Shevan Wikramanayake's colleagues at Lion Brewery (Ceylon) PLC?

Shevan Wikramanayake's colleagues at Lion Brewery (Ceylon) PLC include Anura Pushpakumara, Charles Ram, Tharindu Jayawardhana, Janaka Sandakalum, and Roshan Bandara.

How can I contact Shevan Wikramanayake?

You can use AeroLeads to view verified contact signals for Shevan Wikramanayake at Lion Brewery (Ceylon) PLC, including work email, phone, and LinkedIn data when available.

What schools did Shevan Wikramanayake attend?

Shevan Wikramanayake holds Double Major In Marketing & Management, Marketing/Marketing Management, General from Edith Cowan University.

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