Hi!!I am Shibika, an engineer turned business professional specialising in business strategy, sales and marketing. My obsession with unlocking consumer psychology inspires me to constantly deepen my understanding of effective marketing and business growth strategies deployed by fast-growing companies.More about me:I am a Master in management (MBA/PGDM) grad from globally renowned university, ESCP Business School (Ranked 4th by Financial Times) with 1 yr. of ecommerce experience in Germany. I managed the assortment of exclusively negotiated white labeled furnitures at Wayfair (fortune 500 company, amazon for furnitures) which contributed to 20% of revenue. Prior to that I worked in India at Tata Motors Ltd. as a project manager for small commercial vehicles which contributed to 30% of India revenues. I was responsible for scaling up production, managing timeline and budget of transmission parts. My passion is unlocking consumer psychology and building products and services,assortments and brands that resonate with consumers. Expertise:I have a blend of creative and data-driven analytical mind. I am good at strategic planning, stakeholder management, breaking down complex problems and executing tasks to drive projects. My expertise lies in analysing consumer behaviour data, sales data, market trends, competition benchmarking to develop go-to-market strategy, sales and marketing plans that aligns with the overall business goals. I am an individual with a desire for constant learning and a natural inclination towards problem-solving.Career Goals:I am actively looking for challenging opportunities that the b2b and b2c business world has to offer. My short term goal is to work in fast growing companies in roles within marketing, sales and business development or commercial teams. Example roles will be brand management, category management, marketing communications, retail management, business development manager, partnerships et