Sarah Hickman Auger Email and Phone Number
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Sarah Hickman Auger personal email
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I'm passionate about helping mission-driven organizations embrace technology and transformation to drive better business outcomes and accelerate value for their communities.As a collaborative leader, I'm quick to align stakeholders and mobilize cross-functional teams. My consultative approach to business interactions and problem-solving enables me to clarify client needs and untangle messy projects.A strategically-minded critical thinker with a natural curiosity, I have a strong aptitude for learning new markets, technologies, and processes.
Workday
View- Website:
- workday.com
- Employees:
- 5
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Industry Director Healthcare Solution MarketingWorkday May 2022 - PresentPleasanton, California, Us
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Senior Solution Marketing ManagerWorkday Dec 2018 - May 2022Pleasanton, California, UsDevelop marketing strategy and campaign narratives for verticalized healthcare business targeting accounts with up to 130K employees. Create persona-based messaging and compelling industry-specific content that differentiates our solution in a highly competitive market. Collaborate across marketing functions to define tactics and execute plan. Work closely with Industry Strategy, Go-To-Market, and Sales functions to achieve quarterly and annual goals.- Developed content for virtual summit driving 1500+ registrants and 900+ healthcare attendees mid-pandemic.- Delivered sales play enablement deck, PR brief, and community video which became the model for peers to replicate.- Create assets to promote industry thought leadership, solution value, and customer success, including web pages, case studies, webinars, podcasts, blogs, articles, eBooks, whitepapers, solution briefs, datasheets, etc.- Support 45+ AEs and extended sales team with positioning, pitch decks, battle cards, FAQs, and content repository.
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Marketing, Product Management, & Innovation ConsultantSelf-Employed Apr 2018 - Feb 2019Deliver results-oriented consultation, analysis, program management, and content creation services for clients ranging in size from first-time startup to enterprise-class. Specialize in technology, health care, and libraries.- Developed product messaging assets, driving alignment for top global commercial data and analytics provider.- Managed social media, increasing brand awareness and engagement for growing home health agency.- Created partner community, enabling libraries to collaborate globally on development of new paradigm for library discovery.
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Customer Success SpecialistSpigit Sep 2018 - Dec 2018San Francisco, Ca, UsShort-term engagement collaborating on new customer success model to reduce the cost of high-touch customer experience and providing technical account management. -
Director Of Product StrategyInnovative Interfaces 2014 - Mar 2018Emeryville, California, UsHybrid role tackling strategic priorities across product, marketing, and program management. Customer-facing position, representing voice of customer internally and evangelizing vision and solutions externally. Member of senior leadership team, reporting to EVP Product & Marketing. - Established and managed innovation program, increasing customer engagement around product development by 110% in first 9 months. - Articulated integrated product vision and strategy, unifying legacy portfolios and next generation solutions with a distinct point of view that addressed under-served market needs. - Drove 75% reduction in SKUs by creating pricing model and bundled offerings that streamlined subscription upgrades and renewals during transition to SaaS. - Established go-to-market framework and aligned stakeholders, ensuring launch-readiness for multiple initiatives across business units. - Developed competitive playbook and marketing assets, providing sales enablement for every phase of the buyers journey. - Authored internal and external corporate communications and presentations, aligning cross-functional teams and addressing customer priorities. -
Senior Product ManagerInnovative Interfaces 2013 - 2014Emeryville, California, UsLed team of product managers in executing on a coordinated product strategy that focused on creating competitive differentiators. - Supervised development of first-to-market native mobile app, delivering on brand promise of next-generation solution. - Managed technology partner relationships, ensuring successful API integrations and complementary communications / PR. - Performed product portfolio due diligence during acquisition of two separate competitors, enabling early integration planning, and ensuring retention of key staff.
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Product ManagerInnovative Interfaces 2003 - 2013Emeryville, California, UsLeveraged Pragmatic Marketing framework and Agile methodology in managing multiple Web- and Java-based products developed by separate teams. - Positioned company as competitive leader by delivering first-to-market e-book integration within library discovery interface. - Executed development partner and early adopter programs, ensuring product market fit and accelerating adoption of new solutions. - Resolved performance challenges to scale solutions, despite architectural constraints. - Assured post-sale success by training customers on new products and providing pre- and post-go-live support as a point of escalation for issues related to product roll-out.Recognized for strong market orientation and strategic problem-solving in addition to technical analysis skills, resulting in promotion after 2 years from Product Engineer to Product Manager
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Bid WriterInnovative Interfaces 2000 - 2003Emeryville, California, UsResponded to RFPs for enterprise library solutions, including ILS, discovery systems, and digital asset management systems. - Managed multiple projects simultaneously, delivering all responses prior to deadline. - Authored original content, addressing emerging technology and evolving industry standards. - Implemented RFP machine, increasing speed, quality, and consistency of responses across the team. - Earned awards for writing winning bids, growing customer base each year.Recruited into Product Management based on demonstrated ability to learn new technologies and synthesize complex information into clear communications.
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Marketing & Operations SpecialistEldercare Services 2000 - 2000Walnut Creek, Ca, UsSupported marketing, business office, and client services functions. - Created client-facing content and communications, increasing brand awareness. - Developed processes to streamline billing and payroll operations. -
English TeacherFallbrook Union High School District 1999 - 2000UsTaught literature and composition to sophomores and seniors, implementing rigorous curriculum across academic skill levels to achieve desired student outcomes.- Created lessons integrating health and human services themes into core curriculum, supporting program goals for senior academy.- Earned award for outstanding influence contributing to the success of a graduating senior athlete. -
Office ManagerMartin & Bague, Architects 1998 - 1999
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Program Assistant, Teacher Diversity ProjectCalifornia Polytechnic State University 1997 - 1998San Luis Obispo, Ca, Us -
Admissions ClerkSierra Vista Regional Medical Center 1996 - 1998 -
Outpatient Services Clerk & Switchboard OperatorFrench Hospital Medical Center 1994 - 1996
Sarah Hickman Auger Skills
Sarah Hickman Auger Education Details
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California Polytechnic State University-San Luis ObispoEnglish -
California Polytechnic State University-San Luis ObispoEnglish/Language Arts Teacher Education
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Uc Berkeley ExtensionTechnical Communication And Marketing Programs
Frequently Asked Questions about Sarah Hickman Auger
What company does Sarah Hickman Auger work for?
Sarah Hickman Auger works for Workday
What is Sarah Hickman Auger's role at the current company?
Sarah Hickman Auger's current role is Industry Solution Marketing Leader specializing inmission-driven organizations..
What is Sarah Hickman Auger's email address?
Sarah Hickman Auger's email address is sa****@****iii.com
What is Sarah Hickman Auger's direct phone number?
Sarah Hickman Auger's direct phone number is +151065*****
What schools did Sarah Hickman Auger attend?
Sarah Hickman Auger attended California Polytechnic State University-San Luis Obispo, California Polytechnic State University-San Luis Obispo, Uc Berkeley Extension.
What skills is Sarah Hickman Auger known for?
Sarah Hickman Auger has skills like Product Management, Product Marketing, Customer Engagement, Team Leadership, Project Management, Agile Methodologies, Communication, Creative Problem Solving, Critical Thinking, Product Launch, Libraries, Customer Service.
Who are Sarah Hickman Auger's colleagues?
Sarah Hickman Auger's colleagues are Vincent Auffray, Nico Medina, Ravi Bathla, Victor Hernandez, Taylor Glenn, Jim Fields, Paul Stokes.
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