Shidqi Zeiddan Email & Phone Number

Jakarta, Id

Jakarta Metropolitan Area

My role entails: • Co-lead a team of Digital Media Executives, Reporting Executives, Search & Social Ad-Ops, Programmatic Ad-Ops and Internal parties.• Responsible in supervising digital campaign execution on Biddable, Programmatic, & 3rd Party: Programmatic (DV360), Google BLS, Google AdWords (SEM, GDN, Universal App Campaign, YouTube Ads), Facebook Ads, TikTok Ads, Spotify Ads, 3rdParty Ad Networks (Remerge, REVx, JAMPP).• Responsible in developing a go-to-market strategy & competitive analysis for clients.• Spearheading new channel exploration & testing for Grab OVO digital campaigns such as SnackVideo & Spotify Ads.• Responsible in handling media plan creation & adjustment.Achievements: • MMA Smarties Awards Gold for Audio/Voice/Sonic Branding for OVO, "A unique karaoke-like ad to ensure OVO's adoption on Grab".• MMA Smarties Awards Silver for Product and/or Service Launch for OVO, "A unique karaoke-like ad to ensure OVO's adoption on Grab".

Jakarta Metropolitan Area

Part of the APAC (Asia Pacific) Team. Founded in 2006 as a mobile agency, M&C Saatchi Performance is built on serving brands in the modern landscape, where everything is measurable and accountable across digital touchpoints, at all times.Currently dedicated for Grab & OVO digital media team.My role entailed:• Responsible in handling strategy and campaigns for Grab Express, Grab For Business, Grab Gifts, OVO Shoptakuler, GROVO (OVO Penetration in Grab), & Ramadhan Percaya Campaign.• Responsible to act as temporary Media Planner & Buyer for OVO Penetration in Grab sub-vertical.• Spearheaded the strategy & executions for one of the largest budget spenders in Grab OVO sub-vertical.• Managed campaign delivery and performance, from tracking set up through to reconciliation.• Generated actionable insights based on client reporting and market knowledge.• Handled budget and media placement adjustment to achieve better campaign performance.• Assisted Media Planner & Buyer during the process of media plan creation.• Collaborated with media owners, agency partners, and internal specialist teams to ensure all deliverables are met/launched on time.• Analyzed and tracked online marketing campaign data through Power BI & AppsFlyer to measure campaign effectiveness.

Jakarta Metropolitan Area

Dedicated for Mekari Qontak BI & Performance team.My role entailed:• Conducted comprehensive analyses and tracked online marketing campaigns to measure their effectiveness.• Utilized advanced SQL queries to acquire valuable insights and create interactive dashboards on Google Data Studio and Zoho BI Analytics.• Streamlined post-campaign reporting and provided stakeholders with critical insights to inform decision-making for future iterations.• Worked collaboratively with multiple internal stakeholders to align cross-functional projects.• Effectively communicated results of analyses and provided actionable recommendations to drive successful outcomes.• Leveraged analytical skills and technical expertise to drive business impact.

Jakarta Metropolitan Area

My role entailed:• Conducted in-depth research for the firm’s stakeholder relations, advisory and communication projects. This includes authoring daily and weekly reports on Indonesia’s corporate news, regulatory environment, banking, investment, and other fields related to clients’ concern.• Conducted extensive research regarding information on certain figures or companies as well as providedpolicy briefs in regards to the updated information on Indonesian’s policies related to clients’ concern. Thisincludes summarizing the issues and providing advices to the clients.• Gathered 40+ research materials needed for various clients, ranging from government institutions tocorporations.

Jakarta Metropolitan Area

• Assigned to work under the Partai Persatuan Pembangunan fraction.• Performed institutional duties and paperwork for the members.• Attended events, internal, and trial meetings for supporting data analysis.• Media monitoring, scheduling, and reporting transcript.

Bachelor Of Arts - Ba, Public Policy And Management, Upper Second-Class

Activities and Societies: Senat Mahasiswa KM UGM, Himpunan Mahasiswa Islam and Partai Mahasiswa Boulevard.Thesis topic: Government-Related.

School Of Law, Economics And Governance

Activities and Societies: PPI UtrechtI had the opportunity to participate in a one-semester study abroad program that broadened my.