Shikha Maina Email and Phone Number
6+ years of experience managing and optimizing e-commerce accounts across diverse platforms, driving revenue growth and brand exposure for clients. Proven ability to:Multi-Platform Mastery: Successfully handle seller accounts on Amazon (US & UK), Flipkart, eBay, Etsy, Shopify, and more, catering to various audiences and maximizing reach.Amazon Expertise: Deep understanding of Amazon Advertising platforms (Sponsored Products, Brands, Display) to optimize listings, manage effective campaigns, and achieve exceptional ROI. Conducted extensive keyword research, implemented strategic bidding, and continuously tested ad copy/creatives to refine performance.Listing Optimization Prowess: Develop and implement comprehensive listing optimization strategies (keyword research, compelling descriptions, high-quality images) to boost conversion rates and increase sales.Inventory Management Ace: Ensure products are in stock and ready for fulfillment through efficient inventory management, meeting customer demand and minimizing out-of-stock occurrences.Data-Driven Decisions: Analyze data and metrics to make informed decisions, refine strategies, and produce detailed reports on campaign/platform performance, providing valuable insights and recommendations.Client-Centric Approach: Prioritize client satisfaction through clear communication, proactive issue resolution, and collaboration to achieve business goals.Results Speak Volumes: Increased overall sales by 20% across managed platforms, reduced ACoS by 15% for an Amazon client, and maintained consistent client satisfaction scores above 90%.Always Learning: Continuously update my knowledge and skills to stay ahead of the ever-evolving e-commerce landscape.
6-Digit Consultancy Services™
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Ecommerce Manager6-Digit Consultancy Services™ Jun 2022 - PresentBhopal, Madhya Pradesh, IndiaMulti-Platform Management & Expansion:Successfully managed and optimized seller accounts across diverse marketplaces (Amazon, Flipkart, eBay, Etsy, Shopify), catering to various audiences and maximizing reach.Expanded into new ecommerce channels, diversifying revenue streams and increasing brand exposure.Maintained strong seller account health across all platforms through proactive customer service and issue resolution.Product Listing & Inventory Optimization:Developed and implemented comprehensive listing optimization strategies, including keyword research, compelling descriptions, and high-quality images, to boost conversion rates.Efficiently managed inventory levels, ensuring products were in stock and ready for fulfillment to meet customer demand.Amazon Expertise & PPC Campaigns:Optimized Amazon seller accounts (US & UK) for maximum product visibility, enhanced listings, and managed effective advertising campaigns.Leveraged deep expertise in Amazon Advertising platforms (Sponsored Products, Brands, Display) to drive revenue and maximize ROI.Conducted extensive keyword research to identify high-converting and cost-effective keywords, ensuring optimal ad placements and targeting.Implemented strategic bidding strategies to control advertising costs and optimize campaigns for efficiency.Continuously tested ad copy, creatives, and landing pages to refine performance and improve click-through rates.Produced detailed reports on campaign performance, providing valuable insights and recommendations.Competitive Analysis & Strategy Development:Conducted thorough competitor research to identify market trends, pricing strategies, and opportunities for differentiation.Collaborated with clients or internal teams to develop and execute ecommerce strategies aligned with business goals. -
Ecommerce ManagerNorthside Jun 2022 - PresentGurugram, Haryana, IndiaMulti-Platform Management & Expansion:Successfully managed and optimized seller accounts across diverse marketplaces (Amazon, Flipkart, eBay, Etsy, Shopify), catering to various audiences and maximizing reach.Expanded into new ecommerce channels, diversifying revenue streams and increasing brand exposure.Maintained strong seller account health across all platforms through proactive customer service and issue resolution.Product Listing & Inventory Optimization:Developed and implemented comprehensive listing optimization strategies, including keyword research, compelling descriptions, and high-quality images, to boost conversion rates.Efficiently managed inventory levels, ensuring products were in stock and ready for fulfillment to meet customer demand.Amazon Expertise & PPC Campaigns:Optimized Amazon seller accounts (US & UK) for maximum product visibility, enhanced listings, and managed effective advertising campaigns.Leveraged deep expertise in Amazon Advertising platforms (Sponsored Products, Brands, Display) to drive revenue and maximize ROI.Conducted extensive keyword research to identify high-converting and cost-effective keywords, ensuring optimal ad placements and targeting.Implemented strategic bidding strategies to control advertising costs and optimize campaigns for efficiency.Continuously tested ad copy, creatives, and landing pages to refine performance and improve click-through rates.Produced detailed reports on campaign performance, providing valuable insights and recommendations.Competitive Analysis & Strategy Development:Conducted thorough competitor research to identify market trends, pricing strategies, and opportunities for differentiation.Collaborated with clients or internal teams to develop and execute ecommerce strategies aligned with business goals. -
Digital Marketing SpecialistLosung360 Jun 2022 - May 2023Gurugram, Haryana, IndiaResults-driven Amazon PPC Specialist with a proven track record of optimizing pay-per-click campaigns to drive revenue and maximize ROI. Leveraging deep expertise in Amazon advertising platforms, I excel in developing and executing data-driven strategies to enhance product visibility, increase sales, and reduce ACoS. Adept at keyword research, bid management, A/B testing, and performance analysis, I am committed to staying ahead of industry trends and algorithm updates to consistently deliver exceptional results.Key Responsibilities and Achievements:•Campaign Optimization: Successfully managed and optimized Amazon PPC campaigns to achieve and exceed revenue targets while maintaining profitability.•Keyword Research: Conducted extensive keyword research to identify high-converting and cost-effective keywords, ensuring optimal ad placements and targeting.•Bid Management: Implemented strategic bidding strategies to maximize ad placements and control advertising costs, optimizing campaigns for efficiency.•A/B Testing: Continuously tested ad copy, creatives, and landing pages to refine campaign performance and improve click-through rates.•Performance Analysis: Regularly monitored campaign performance, analyzing data and metrics to make data-driven decisions and refine advertising strategies.•Competitive Analysis: Conducted competitor research to identify market trends, opportunities, and threats, helping to shape advertising strategies.•Budget Management: Managed advertising budgets effectively, allocating resources to high-performing campaigns and adjusting spending as needed.•Reporting and Insights: Produced detailed reports on campaign performance, providing valuable insights and recommendations to clients or stakeholders.•Client Communication: Collaborated closely with clients or internal teams to understand their goals, share progress, and align advertising strategies with overall business objectives. -
Ecommerce SpecialistAce E Commerce Solutions Nov 2020 - Jun 2022Bhopal, Madhya Pradesh, IndiaExperienced Ecommerce Specialist with a demonstrated ability to effectively manage multiple seller accounts on leading platforms such as Amazon, Flipkart, and eBay. Proficient in handling both US and UK Amazon accounts, as well as diversifying into other ecommerce channels like Etsy, Shopify, and more. Adept at optimizing product listings, driving sales growth, and maintaining strong seller account health across diverse platforms. Key Responsibilities and Achievements:•Multi-Platform Management: Successfully managed and optimized seller accounts on Amazon, Flipkart, eBay, and other ecommerce platforms, catering to diverse marketplaces and audiences.•Amazon Expertise: Specialized in handling Amazon seller accounts, including both US and UK marketplaces, with a focus on maximizing product visibility, enhancing listings, and managing advertising campaigns.•.Marketplace Expansion: Actively explored and expanded into new ecommerce channels, such as Etsy and Shopify, diversifying revenue streams and increasing brand exposure.Product Listing Optimization: Developed and implemented strategies to optimize product listings, including keyword research, compelling product descriptions, and high-quality images to boost conversion rates.•Seller Account Health: Maintained a strong focus on account health by managing customer feedback, addressing customer inquiries, and resolving issues promptly.•Inventory Management: Efficiently managed inventory levels, ensuring products were in stock and ready for fulfillment to meet customer demand.•Competitive Analysis: Conducted thorough competitor research to identify market trends, pricing strategies, and opportunities for differentiation.•Customer Satisfaction: Prioritized customer satisfaction by delivering exceptional service, addressing queries, and handling returns and refunds effectively.•Ecommerce Strategy: Collaborated with clients or internal teams to develop and execute ecommerce strategies aligned with business goals.
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Client Services ExecutiveMahindra Holidays & Resorts India Limited Feb 2018 - Oct 2020Bhopal, Madhya Pradesh, India
Shikha Maina Education Details
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Barkatullah University, BhopalB.Com -
Mayflower Public SchoolB.Com
Frequently Asked Questions about Shikha Maina
What company does Shikha Maina work for?
Shikha Maina works for 6-Digit Consultancy Services™
What is Shikha Maina's role at the current company?
Shikha Maina's current role is --E Commerce Executive | Account Handling|E Commerce Specialist | E Commerce Account Manager | E-Commerce Growth & Strategy Consultant | Amazon Expert | Amazon Account Operations | Amazon PPC Campaigns.
What schools did Shikha Maina attend?
Shikha Maina attended Barkatullah University, Bhopal, Mayflower Public School.
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