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Global design leader for customer-centric innovation connecting people, brands and businesses through experiences like PayPal, Venmo, Instagram, Facebook, WhatsApp, Google, YouTube, Google Pay, Google Cloud Platform, Amazon, Kindle, and more. Strong track record for delivering design-driven business impact for the world's largest online communities and for hundreds of millions of businesses and leading innovation for early to late stage startups on their path to IPO.
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Head Of Design, Onshore Trading And PaymentsOkxCalifornia, United States -
Gap YearCareer Break Jul 2024 - PresentBefore starting my next venture, I embarked on a “gap year” to enjoy my daughter’s launch into her college years and time with loved ones, experience new and diverse cultures, nurture personal people-focused projects, and to continue to research and experiment with craft.
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Vp Of Global DesignPaypal Aug 2022 - Jun 2024San Jose, Ca, UsSimplified experiences and delivered long term value through customer-centric and AI-driven experiences, platforms, and systems to democratize financial services to ensure that everyone has access to affordable, convenient and secure products and services to foster financial wellness for over 400M individuals, 35 million merchants, developers, and non-profits around the world.Led global design across all of PayPal’s product portfolio and delivered customer value in envisioning and launching the foundations for PayPal’s next generation of products including AI checkout, the PayPal app, Crypto, PayPal Assistant, Merchant Platforms, and PayPal’s core design systems. Launches included innovative products like PayPal Fastlane, CashPass, Advanced Offers, Smart Receipts, Venmo Business Profiles, and many more that simplified experiences with customer-centric design and technology.Supported PayPal’s global design teams spanning consumer, checkout, common platforms, merchant, and AI product portfolio and scaled leadership support across all design disciplines as the interim Chief Design Officer during a period of transformation, while continuing to lead PayPal’s Global Design teams. -
Senior Director Of Product DesignMeta May 2020 - Jun 2022Menlo Park, Ca, UsCreated meaningful connections between people, businesses and brands around the world and made it easy for any business to succeed on Meta’s platforms spanning over 200 million businesses and 3 billion people.Supported and led design teams spanning Commerce, Business Messaging, Ads Product Experiences, Workplace, Meta Business Suite, Business Support, Sales and Marketing Interfaces, Measurement and Analytics, Developer Platform, Business Design System, Prototyping tools, Design Operations and more.Shaped company-wide design and product strategy for commerce personalization and relevance with cross-functional partners and while staffing product design team. Delivered innovative advertising and measurement experiences that helped drive 50% YoY revenue growth, launched a Voice of the Customer program across Meta's Ads and Business products, launched Meta Business Suite, delivered an integrated 3 year vision for Business Interfaces, drove the next generation vision for Workplace products, and launched and staffed leadership team for Meta's Business Messaging organization within a 6 month period to enable business messaging as the primary way that people and businesses communicate. Meta Business Suite became Meta's #1 rated business application within a year of launch. Defined AI UX strategy for Meta’s e-commerce offerings.Increased senior design leadership capacity globally across Meta by recruiting and hiring several external candidates and supporting the growth and promotions of several product design directors internally over a 12 month period. Led performance processes for a 350+ person design organization in partnership with HR business partners and 60+ design managers and leaders. -
Vice President Of Product Design & ResearchSofi Apr 2019 - Apr 2020San Francisco, California, UsSimplified financial services to help people plan and achieve financial well-being.Led company-wide product design strategy and vision for product design, design systems, user research and content strategy teams for SoFi's portfolio of products including Member Home Feed, SoFi Money, SoFi Credit Card, SoFi Invest, SoFi Relay, Lending, Lantern and more. Delivered customer-centric innovation with significant business impact and drove high growth in SoFi members across all products and businesses contributing to the product strategy that was the basis of SoFi’s IPO. Key product landings included a personalized financial wellness feed, In School student loans, Crypto for SoFi Invest, Relay, Credit Score Monitoring, Vaults for SoFi Money, Lantern Credit for affiliate lending, new debit design, first credit card design and end to end experience, automated NPS tracking and SoFi’s first design system. Authored SoFi’s first product design leveling, performance and career development guides and increased hiring throughput and design leadership roles by 100% in less than 9 months in role. -
Director, Product Design & Research For Google'S Cloud PlatformGoogle Apr 2018 - Mar 2019Mountain View, Ca, UsSimplified cloud technology development through combination of design and AI to drive revenue growth for Google's cloud business.Led UX strategy, product design, prototyping and user research in Google's Cloud Platform UX team for product lines that include Anthos, Kubernetes, Serverless, Cloud Services, Compute Engine, Storage, Databases, Networking, Security and Billing as well as horizontal initiatives such as Growth, Product Excellence and more. Accomplishments included launches of Anthos, AI and ML-driven Cloud intelligence platforms, exceeding business goals and objectives, introduction of RITE methods for experimental design and tripled senior UX talent in 10 months. -
Director, Product Design & Research, Payments Applications And PlatformsGoogle Aug 2016 - Apr 2018Mountain View, Ca, UsSimplified how people pay online, in stores and on the go to drive Google's growth and digital payments around the world with the launch of Google Pay and more.Led UX strategy, product design, prototyping and user research for Google's global payments applications, platforms and design system. Served hundreds of millions of people through consumer applications and payments experiences through Google Pay and global payment platforms for consumer and business applications such as Google Cloud, YouTube, Google Play, Gmail, Chrome, Google Fiber and AdWords dozens of others. Key accomplishments include: Launched Google Pay as a unified Payments brand and design system for Payments apps, website and payments flows with over 100M downloads of app with 60 days of launch, launched “Buy with Google Pay” service used by thousands of merchants, launched voice-driven payments services for P2P and transactions for Google Assistant, launched Google Pay instore payments services internationally, launched redesigned payments platform across all of Google's consumer and enterprise products, grew UX team 100% YoY across design, program management, research and content strategy roles. -
Head Of Product Design & Research, Video AdvertisingGoogle Mar 2015 - Jul 2016Mountain View, Ca, UsConnected consumers to brands through innovative video advertising experiences to drive revenue growth.Led UX strategy, product design, user research and program management for Google's global video advertising business for over a billion YouTube and Google users around the world and hundreds of thousands of advertisers. Key accomplishments include: launch and optimization of app install formats for YouTube driving revenue growth, launch of shopping ad formats on YouTube, launch of YouTube bumpers ad formats, launch of AdWords for Video, launch of reach planning tools to drive revenue growth with brand advertisers, launch and optimization of brand lift analytics tools, launch of video ad creation products with YouTube Director for business mobile application, YouTube Director onsite and Director automated video creation. -
Director, Product Design & Global Creative Director, AdvertisingAmazon Dec 2009 - Feb 2015Seattle, Wa, UsDrove 10x revenue growth by designing customer-centric advertising products, platforms and experiences for Amazon users and brands around the world.Founded global design and user experience team for Amazon's display advertising initiatives. These included product design and design strategy for the launch of Amazon's eCommerce advertising formats, Kindle ad products, Fire tablet ad products, mobile ad products and analytics platforms; the launch and scaling of Amazon's global creative services programs; and the launch and expansion Amazon's global ad policy program.Led product design for advertising monetization and self-service applications, user research, creative services, design technology, studio management and global advertising policy spanning Kindle, Fire devices, Mobile, Amazon.com and emerging platforms. Launched new ad formats across formats; creative authoring tools; self-service campaign management applications; launched programmatic campaign planning application; won global creative awards; launched global studio management program; launched motion design program; launched Amazon's Trusted Creative Partner program; exceeded pre-sales revenue targets and drove high growth in demand from global advertising clients for Amazon designed creative solutions. Grew team from an initial team of two based in Seattle to 150 and launched design studios internationally including New York, Los Angeles, London, Munich, Paris, Bangalore, Beijing and Tokyo staffing 250 full-time and seasonal roles over 5 years.Delivered well over 100%+ growth in demand for Amazon creative solutions for brand advertisers over multiple consecutive years for the world's leading brands including P&G, Johnson & Johnson, Microsoft, Philips, Sony, EA, Visa, MasterCard, T-Mobile, Sprint, Disney, Warner Bros, GM, Toyota, Volkswagen spanning Amazon's web, mobile and Kindle digital advertising platforms. -
Co-Founder, Vice President Of Customer Experience And MarketingSeesaw Networks Dec 2005 - Dec 2009San Francisco, Ca, UsSimplified planning, buying and measurement for place-based digital video advertising.Led product design, product management, product marketing, market research, corporate marketing, public relations, lead generation, search engine marketing and optimization, Web analytics, user research, and user interface design for place-based digital video media company based in San Francisco.Clients included: Microsoft, Bank of America, Disney, Verizon and Kraft -
Director Of Product Design & User Experience And Chief User Interface ArchitectModel N Feb 2004 - Jan 2006San Mateo, California, UsSimplified revenue management for life sciences and pharma enterprises.Led product design, user experience strategy, user interface design, user research and user interface engineering for Model N's web-based and ajax-driven Revenue Management applications. Applied user-centered design principles to successful launch of Model N's innovative Government Pricing and Medicaid applications which drove the go to market strategy into the Pharmaceutical industry. Led a comprehensive redesign the user interface and interaction model for Model N's award-winning suite of Revenue Management applications based on customer input and collaboration.Clients included: Medtronic, Boston Scientific, Pfizer and Bristol-Myers Squibb -
Director Of Product Design & User Experience And Chief User Interface ArchitectBlue Martini Software Sep 1998 - Jan 2004Simplified closed-loop eCommerce and digital marketing for retailers and manufacturers.Led product design, user experience strategy, user interface design, user interface engineering and user research for Blue Martini's award-winning e-commerce and CRM applications. Designed information architecture and user interface design for web-based applications and online marketing presence. Blue Martini's applications spanned e-commerce, call center, relationship marketing, content management, clienteling, sales automation and guided selling product lines.Clients included: Nordstrom, Levi Strauss, Gymboree, Harley-Davidson, Kohl’s and Sprint -
Creative Director And User Interface ArchitectOracle Sep 1995 - Sep 1998Austin, Texas, UsDrove revenue growth and market share through design and delivery of innovative eCommerce and digital marketing experiences.Led product design, user experience strategy, user interface design, user interface engineering and user research for Oracle's online sales applications and web-based marketing programs in NT Solution Sales. Responsible for overall design and information architecture for web-based applications and online marketing presence.
Scott Hines Skills
Scott Hines Education Details
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Stanford UniversityUrban Studies
Frequently Asked Questions about Scott Hines
What company does Scott Hines work for?
Scott Hines works for Okx
What is Scott Hines's role at the current company?
Scott Hines's current role is Head of Design, Onshore Trading and Payments.
What is Scott Hines's email address?
Scott Hines's email address is sc****@****zon.com
What is Scott Hines's direct phone number?
Scott Hines's direct phone number is +120626*****
What schools did Scott Hines attend?
Scott Hines attended Stanford University.
What skills is Scott Hines known for?
Scott Hines has skills like User Experience, User Interface Design, E Commerce, Information Architecture, Online Advertising, Mobile Devices, Digital Marketing, Digital Media, Advertising, Usability, Analytics, User Interface.
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