Shir Cohen

Shir Cohen Email and Phone Number

Marketing Executive | Healthcare - Pharmaceutical & MedTech | Business Development | Market Access @ Merck Healthcare
Shir Cohen's Location
Haifa, Haifa District, Israel, Israel
About Shir Cohen

Successfully combining my two favorite worlds - Marketing & Medicine. Since 2008, I've been immersed in marketing and communications, and garnered immense experience managing high-scale projects and budgets, and working latterly with media companies & organizations, high-end clients, buyers and various suppliers.As a therapist, my strong clinical and scientific background and exceptional EQ coincide with years of experience, I harness these strengths and take my patients on a meaningful journey through constructive and deep change processes. I strive to create a plethora of unique, useful and beneficial collaborations, as I continue to learn and grow, and cherish every moment of my doing on the way.

Shir Cohen's Current Company Details
Merck Healthcare

Merck Healthcare

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Marketing Executive | Healthcare - Pharmaceutical & MedTech | Business Development | Market Access
Shir Cohen Work Experience Details
  • Merck Healthcare
    Senior Product Marketing Manager
    Merck Healthcare Nov 2023 - Present
  • Johnson & Johnson Medical Devices Companies
    Business Development & Community Medicine Manager
    Johnson & Johnson Medical Devices Companies Dec 2021 - Nov 2023
    Israel
    Strengthening the connection between expert physicians and community medicine, implementing continuing education programs for family doctors while offering professional support.Creating clinical materials for family medicine practices, offering aid for the company's selling teams and building business & marketing plans.
  • Taro Pharmaceutical Industries
    Product Manager
    Taro Pharmaceutical Industries Dec 2019 - Dec 2021
    Israel
    • Managing Taro's northern district's pharma marketing (oncology, pain, dermatology and gastro), while working directly with expert doctors and family physicians, in hospitals and in the community. • Building clinical protocols and implementing on-point marketing material. • Conducting professional lectures. • Clinical protocol approvals, competitors research and weekly & monthly team reports.
  • Shir Cohen Clinic
    Clinic Owner
    Shir Cohen Clinic 2016 - Dec 2021
    Israel
    Integrative healing clinic owner Lecturer at Reidman College and Wingate College Health & Wellness group instructor
  • Shir Cohen
    Strategy & Project Management
    Shir Cohen 2008 - 2016
    Israel
    Founder & owner of a lifestyle strategy, consulting and project management. • Managing dozens of brands and products. • Building marketing strategies and managing advertising budgets, including direct contact with advertising agencies and PR firms. • Culinary & culture event production • Strategic branding & marketing consulting services

Shir Cohen Education Details

Frequently Asked Questions about Shir Cohen

What company does Shir Cohen work for?

Shir Cohen works for Merck Healthcare

What is Shir Cohen's role at the current company?

Shir Cohen's current role is Marketing Executive | Healthcare - Pharmaceutical & MedTech | Business Development | Market Access.

What schools did Shir Cohen attend?

Shir Cohen attended University Of Haifa, Reidman College, Reidman College, University Of Haifa.

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