Shireen Smith (Nee Behzadi) Email & Phone Number

London, And Hastings United Kingdom

Azrights International Ltd replaced what had been Azrights Solicitors, a regulated Intellectual Property law firm founded in 2005 when that entity closed in 2020. New rules introduced by the Solicitors Regulatory Authority enabled Azrights International Ltd to offer most of the legal services work that Azrights Solicitors had previously carried out. Azrights International focuses on trademarks, working for clients with portfolios of brands to protect, often involving international… Show more Azrights International Ltd replaced what had been Azrights Solicitors, a regulated Intellectual Property law firm founded in 2005 when that entity closed in 2020. New rules introduced by the Solicitors Regulatory Authority enabled Azrights International Ltd to offer most of the legal services work that Azrights Solicitors had previously carried out. Azrights International focuses on trademarks, working for clients with portfolios of brands to protect, often involving international protection. Its specialist area is brand related legal services, including brand protection and IP audits. Its clients are predominantly international businesses and brand identity designers and agencies. Azrights also owns Brand Tuned which provides training in branding and identity for businesses and branding agencies. Brand Tuned also supports business owners, branding agencies and creatives to scale and differentiate their businessses. Show less

Hastings, England, United Kingdom

The podcast explores the 'what and why' of branding. It's for designers, founders, marketers, lawyers and business advisers in search of ideas to create and build a brand that's well positioned, and distinctive. It's hosted by Shireen Smith, lawyer, marketer, author and business owner.

Hastings East Sussex

Brand Tuned provides training courses in branding. A characteristic of the Brand Tuned Accreditation program is its focus on identity, intellectual property marketing and distinctiveness. The training program develops and progresses the ideas outlined in the Brand Tuned book which was published in September 2021. Further courses are in the pipeline.

London, England, United Kingdom

London, England, United Kingdom

Intellectual property law firm regulated by the Solicitors Regulation Authority.

London, England, United Kingdom

Legal Consultant at various organisations including nearly a year in the IP department at Eversheds, the international law firm.

London, United Kingdom

I first began to do intellectual property work when I obtained a job as an in house lawyer at Reuters. The day to day work involved general commercial law, and contracts although for a while I also focused on employment law. As the business operated in the Media/IT sector, much of the work comprised IP, technology, IT and copyright related work. I was also exposed to telecommunications and EU competition law issues.

London, United Kingdom

I was one of the first solicitors employed by Coopers at a time when they were interested in doing more legal work, especially employment law. I specialised in employment law (particularly redundancy programs), and employee tax issues, including share option schemes.

Llm, Intellectual Property Law

Masters in intellectual property law focusing on Technology.

Mini Mba, Marketing

An MBA level, CPD accredited course developed and taught by Mark Ritson in partnership with Marketing Week. Mark has taught at some.

Mini Mba, Brand Management

An MBA level, CPD accredited course developed and taught by Mark Ritson in partnership with Marketing Week. Mark has taught at some.

Llb, Law

Studied a law degree