Shirin Hameed Email & Phone Number

Bengaluru Area, India

 Product Marketing for our flagship product, LabVIEW- developing and executing marketing plans for India for new features, updates and accessories of LabVIEW Identifying potential markets for our products and planning and executing means to tap into these markets Finding opportunities for our brand and products to be visible and engage potential and existing customers via online and print mediums Monitor the database, web trends and traffic and analyse the effectiveness of various mediums used  Liaison with sales to be able to help them achieve their targets better by creating appropriate advertising and branding material and collaterals- brochures, CDs, kits, booklets, etc. Responsible for customer engagement- identifying and reviewing various touchpoints at which the customer interacts with the company, and how to make his experience smooth Content writing for various mediums- website, print and direct mailing activities Exclusive Regional Marketing for Maharashtra, West Bengal and Goa for one year Conceptualized and ran NIyantra, a student initiative for building autonomous systems, for 2 consecutive years

 Coordinated (design/ layout/ matter/ branding) with agencies for brochures and collaterals Was a part of the team that conceptualized a new global intranet and a new external website (www.incat.com), its layout, design, content, and deployment plans; also responsible for website updating and maintenance Created a monthly newsletter, content selection, design, layout and distribution Internal Creative Design; Designing the format and layout for fortnightly updates, logos for internal committees, certificates, internal event posters, etc. Responsible for Branding and visual elements of internal technical centers and workspaces Coordinated internal and external events - selection of events, venue branding, corporate gifts, etc. Creating corporate and recruitment advertising  Prepared five corporate videos for the company’s various business lines

Mba, Communications Management

Be, Mechanical