Consumer packaged goods/ medical device/pharmaceutical marketing professional experienced in the strategic development of brands as well as general management of the day-to-day business. Skilled in innovation pipeline creation, traditional marketing, P&L management and project management all focused on delivering results and long-term growth.Skills: New Product development (concept to launch), Portfolio renovation & optimization, Brand building and repositioning , Consumer and customer marketing initiatives, Media and advertising development, Margin enhancement, Cross-functional team leadership, managing and developing direct reportsTrade channels: Broad channel experience, but core expertise within Grocery or Mass