Shirli Salama

Shirli Salama Email and Phone Number

Marketing and Communication Director @ Tech For Retail
France
Shirli Salama's Location
France, France
Shirli Salama's Contact Details

Shirli Salama work email

Shirli Salama personal email

About Shirli Salama

Shirli is a digital marketing & communication specialist with over 12 years experience. with substantive experience in the beauty industry, luxury e-commerce and B2B events organisation. Passionate about Digital, growth hacking of and the constantly evolving technologies in digital media, Shirli uses her strong scientific background to enrich the brand's marketing strategy. Specialties: Digital Marketing, Social Media, SEO,SMO, Social Ads ( Meta, Linkedin), E-commerce, Communication Strategy, Product Development, Operational Marketing, Trade Marketing, Project Management, Visual Merchandising, CRM, Training, Event planning, Retail, FMCG, HotpitalitySkills:Strategic thinker, creative, detail-oriented, fast-learner, dynamic, multi-cultural MBA graduate. Fluent in French, English and Hebrew

Shirli Salama's Current Company Details
Tech For Retail

Tech For Retail

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Marketing and Communication Director
France
Employees:
30
Shirli Salama Work Experience Details
  • Tech For Retail
    Marketing And Communication Director
    Tech For Retail
    France
  • Tech For Retail
    Marketing & Communication Director
    Tech For Retail Nov 2020 - Present
    Paris, Fr
  • Food Hotel Tech
    Marketing And Communication Manager
    Food Hotel Tech Aug 2017 - Present
    Paris, Ile-De-France, Fr
  • Ella Baché Paris ( Groupe Thalgo )
    Digital Marketing And Skincare Devices Development Manager
    Ella Baché Paris ( Groupe Thalgo ) May 2016 - Dec 2016
    - Elaboration of the webmarketing strategy and yearly budget- Management of the B2C and B2B websites - Organization of a prize winning game to celebrate brands 80 years anniversary and leading a campaign with influencers- Community Management: content creation and coordination with distributors. - Development of a highly innovative skin diagnostic device, presentation to sales force, creation of marketing tools, sales analysis and competitor analysis.
  • Beauty Bubble
    Marketing Product Manager
    Beauty Bubble May 2014 - Dec 2015
    - Development of a hair care product line : Packaging, forecasting, pricing, budgeting, suppliers briefs - Management of the operational launch of the hair product line in 50 points of sale : yearly promotional plan, sales performance analysis, point of sale advertising. - Coordination of the retail network, 50 stores, Animation and training of 70 hair dressers : organisation of training seminars, provide on-counter coaching and employee motivation - Conception and management of the company's e-commerce website: product proposition, pricing , logistics, partnership development, community managment, SEO- CRM (e-mailing, sponsor program )
  • Délit De Mode.Com
    Marketing And Communication Manager
    Délit De Mode.Com Mar 2013 - Jul 2013
    •Elaboration of a 1 year Marketing plan for the website (promotions, activities, themes…)•Mapping of communication agencies for the website •Community management•Blog, Newsletters, Emailing
  • The Estée Lauder Companies Inc. , Darphin
    International Training Manager
    The Estée Lauder Companies Inc. , Darphin Jun 2012 - Jan 2013
    New York, Ny, Us
    •Creation of training tools; print, training modules and selling model, in line with the brand marketing strategy •Development of tools for the facilitation of advice & sales for the new product launches•Support and animate 30 National Training Managers•Organization of the annual traning seminar (Train the trainer) •Trade Marketing: Organization of external training events to pharmacists; Presentation and Logistiques • Management of the Global Training budget
  • The Estée Lauder Companies Inc. , Darphin
    Global Marketing & Communications Assistant
    The Estée Lauder Companies Inc. , Darphin Dec 2011 - Jun 2012
    New York, Ny, Us
    Working closely with Prudoct Development managers, Digital marketing, Communications Director and R&D I cundocted the following missions:- Marketing: Development of marketing tools such as Brand book, Online questionnaires and brochures On going contact with creative agencies to develop packaging and leaflets for cosmetic products Forecasting support for affiliates Competitive monitoring reports on an ongoing bases Budget planning and regular updates with finance (cross-charging, purchase orders and T&E)- - Communication Coordination of 15 PR Manager to help implement the communication strategy locally and provide necessary PR tools. *Responsible for Internal Communications: Monthly PR Alerts sent to 125 executives Weekly PR Buzz Presentations on an ongoing basis *Performed External Communications: Drafted multiple press releases for global PR managers Interviews with UK, France, Germany, Russia and US press (i.e VOGUE, ELLE, Grazia & Teva TV) Event management (4 days brand pop up experience at Jardins des Tuileries) Performed media tracking (impressions, circulation and press pages)
  • Clalit Health Services
    Pharmacist
    Clalit Health Services Apr 2008 - Oct 2009
    Tel Aviv, Il
    - Dispensing medications, processed 900 prescriptions a week- Counseling patients on medications, OTC and cosmetics and Providing clinical support to physicians- Responsible of order entry and inventory - Monitoring and registering of narcotics - Responsible for training employees on new drugs
  • Israel Defense Forces
    Project Manager - Data Analysis
    Israel Defense Forces Aug 2001 - Jul 2003
    - Professional management of a team of 3 people- Research and analysis of confidential data - Received special award for excellence in duty

Shirli Salama Skills

Marketing Strategy Marketing Communications International Marketing Cosmetics Training Marketing Skin Care Digital Marketing Works Well In Groups Communication Skills Pharmacists Pharmaceutical Sales Internal And External Communications Press Releases Presentations Corporate Events Event Planning

Shirli Salama Education Details

  • Ucla
    Ucla
    New Media Marketing
  • Tel Aviv University
    Tel Aviv University
    Marketing
  • The Hebrew University Of Jerusalem
    The Hebrew University Of Jerusalem
    Pharmacy

Frequently Asked Questions about Shirli Salama

What company does Shirli Salama work for?

Shirli Salama works for Tech For Retail

What is Shirli Salama's role at the current company?

Shirli Salama's current role is Marketing and Communication Director.

What is Shirli Salama's email address?

Shirli Salama's email address is sh****@****ail.com

What schools did Shirli Salama attend?

Shirli Salama attended Ucla, Tel Aviv University, The Hebrew University Of Jerusalem.

What are some of Shirli Salama's interests?

Shirli Salama has interest in Social Services, Children, Education, Science And Technology, Health.

What skills is Shirli Salama known for?

Shirli Salama has skills like Marketing Strategy, Marketing Communications, International Marketing, Cosmetics, Training, Marketing, Skin Care, Digital Marketing, Works Well In Groups, Communication Skills, Pharmacists, Pharmaceutical Sales.

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