Shishir Kumar Email & Phone Number

Mumbai, Maharashtra, India

Overseeing Store Operations to make sure it runs smoothly and effectively· Create business strategies to attract new customers, expand store traffic, Drive Sales and enhance profitability· Implementation of store layout and BU marketing guidelines· Understand and demonstrate exceptional customer service needs· Proactively use all management information tools available to analyse performance and respond to trends with appropriate action· Accurate and timely delivery of the seasonal look as per defined UK guidelines· Monitor and take necessary actions to improve shrinkage and control costs· Ensure Store compliance with health and safety regulations and manage all third-party contractors on siteFollow sequential links for layout in consultation with the Visual Merchandiser and managing stocks· Effectively manage feedback from staff and customers on the store products/services and concerns in timely manner· Maintains Store staff by recruiting, selecting, orienting, and coaching· Manage staff scheduling to optimize resource allocation to have adequate staff cover on the floor· Actively train, coach and provide feedback to staff through performance management

Kanpur

- Developing a motivated, committed and high performing store team.- Responsible for day to day running of the store, maintaining standards, ensuring legal compliance checks on pricing etc.- Continually monitoring the achievement of sales targets and taking corrective measures where required.- Ensuring minimization of shrinkage levels in the department, training the team on how to handle merchandise and protect stock.- Executing all operational procedures effectively.- Audit the departments for achieving standards in fitting rooms & housekeeping, till areas etc.- Ensuring clarity of roles by dividing responsibilities between team members.- Developing team members by providing timely and constructive feedback to help team members identify their strengths and weaknesses.- Motivating the team to drive sales and adhere to processes.- Enhancing sales through analysis of trends such as footfall, conversion, UPT etc.- Implementation of BU and marketing guidelines.Accomplishments-- Achieved FY Topline Numbers.- Shrinkage Below Country Average.- Received Best People Practices award for the region.

New Delhi

- Ensuring the best customer service- Enhancing customer experience by managing all customer touch points - Inventory management- working on stock availability and visibility- Working towards maximizing contribution and growth of minimum 20%- Ensuring best utilization of space available by best VM display practices.- Setting up sale targets for the week and planning accordingly to achieve targets.- Achieving sales target and ensuring profitability of the category by focusing on 10*10 - Maintaining records of the sale on daily, weekly and monthly basis using MIS- Working on 8 core business competencies to succeed in business.- Encouraging team effort and motivating staff members.- Consistently working on 5 KPIs for improvements. - Following decided process to improve on sale, service, standards, people and cost.

Gurgaon

- Looking after team of 45 attendants- Managing Clients(CRM), Handling Querries- Working Towards Operational Efficiency- Attending High Net Worth Clients (Luxury segment)- Developing And Implementing SOP- Quality Service Assurance- Inventory Management

I did a project with PRIL's one of the most successful Format "Big Bazaar" in Delhi. It Contained--Maintaining SOP-Managing Mens Apparels Department-Working with Store HR (Hiring, Orientation, Training, MIS, Tracking Attendance)-- CRM activities- collecting contacts and approaching them to get the business, for feedback on marketing activities, retaining old contacts - Market research- finding out ways of increasing customer base/ increase in footfalls/ competition survey- Actively participating in SIS activities- Designing marketing plans with co-operation with ZO- CRM activities-gathering and analyzing consumer data- Leading the team of 12 salesman- Developing, communicating and achieving sales targets- Understanding SOP and recommending for improvements- Complaint handling and problem solving- Inventory management, PI

Gurgaon, India

Studied subjects related to Retailing- Category management, VM, Project management, Mall Management, IT in Retail,Store design, Retail marketing, Branding, E-Tailing etc..

I worked with PRIL's various formats, that are Pantaloons, Big Bazaar, KB's fair price shop on various occasions. This time i did training at Kishor BIyani's shop from June,2008 to July 2008. I was looking after sales of various sections within store like Apparel, Sports, Food and Grocery.

Project Title- ‘Feasibility Study to start a Retail Store’ Purpose- -Understanding customer buying behaviour, cultural beliefs -Finding out suitable store format, Store location -Catchment analysis, Merchandise range -Doing primary and secondary research -Designing Cost and Revenue model for the suggested retail format

Planning and executing advertising, promotional activities.Preparing press releases.Developing and maintaining public relations, scheduling and organizing seminars.Institutional sales

Master Of Business Administration (Mba), Retailing, Marketing, Category Management, E-Tailing, Store Design,

Activities and Societies: Debate team, Tracking, -Participated in talk show organized by ZEE Business in Noida (The Money Show)

Education record