Vice President Ad Sales-Set Max And Set Max Hd (West Zone)
Mumbai, Maharashtra, India
-Awarded with Sales Person of The Year for Outstanding work in sales from team West in the year 2010, 2011 and 2015.-Successfully sold IPL TV Ad sales since its inception for all the 10 seasons.- Led the operations as West Head and the season 10 registered highest ever revenue of all seasons of IPL under my leadership by effective stakeholder management.-Collaborated with the key decision makers and stakeholders from all industry verticals during IPL to envisage go to market strategy ;achieved consistent success and created industry-based value propositions through competitive analysis. -Revenue maximization & Instrumental in setting Industry benchmarks in the movie genre on pricing for the blockbuster film premiers for the last 6 years on SET MAX (3 Idiots, PK, Sultan, Bahubali 1 & 2, KGF, Thugs of Hindustan, Ek Tha Tiger and Tiger Zinda Hai).-Pivotal in influencing MAX programming to buy south dub movies basis titles and star cast; gave feedback on the movies to the programming team.-Benchmarked targets on MAX 2 in the first year of launch or inception with higher revenues being generated from region west.